Customer centered Products

Customer centered Products

Written by: Ivy F. Hooks

  • Publisher: AMACOM Div American Mgmt Assn
  • Publish Date: 2001
  • ISBN-10: 0814405681
  • ebook-customer-centered-products.pdf

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Book Summary

This is a guide to eliminating the waste of time, money and effort resulting from poor product development. It provides product definition requirements needed at the start of any product development process.

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