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Brain Bugs How the Brain s Flaws Shape Our Lives

Brain Bugs  How the Brain s Flaws Shape Our Lives Author Dean Buonomano
ISBN-10 9780393081954
Release 2011-07-11
Pages 320
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“Excellent. . . . [Buonomano] reveals the intricate limitations and blessings of the most complex device in the known universe.”—The Atlantic The human brain may be the best piece of technology ever created, but it’s far from perfect. Drawing on colorful examples and surprising research, neuroscientist Dean Buonomano exposes the blind spots and weaknesses that beset our brains and lead us to make misguided personal, professional, and financial decisions. Whether explaining why we are susceptible to advertisements or demonstrating how false memories are formed, Brain Bugs not only explains the brain’s inherent flaws but also gives us the tools to counteract them.



Your Brain Is a Time Machine The Neuroscience and Physics of Time

Your Brain Is a Time Machine  The Neuroscience and Physics of Time Author Dean Buonomano
ISBN-10 9780393247954
Release 2017-04-04
Pages 304
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A leading neuroscientist embarks on a groundbreaking exploration of how time works inside the brain. In Your Brain Is a Time Machine, brain researcher and best-selling author Dean Buonomano draws on evolutionary biology, physics, and philosophy to present his influential theory of how we tell, and perceive, time. The human brain, he argues, is a complex system that not only tells time but creates it; it constructs our sense of chronological flow and enables “mental time travel”—simulations of future and past events. These functions are essential not only to our daily lives but to the evolution of the human race: without the ability to anticipate the future, mankind would never have crafted tools or invented agriculture. The brain was designed to navigate our continuously changing world by predicting what will happen and when. Buonomano combines neuroscience expertise with a far-ranging, multidisciplinary approach. With engaging style, he illuminates such concepts as consciousness, spacetime, and relativity while addressing profound questions that have long occupied scientists and philosophers alike: What is time? Is our sense of time’s passage an illusion? Does free will exist, or is the future predetermined? In pursuing the answers, Buonomano reveals as much about the fascinating architecture of the human brain as he does about the intricacies of time itself. This virtuosic work of popular science leads to an astonishing realization: your brain is, at its core, a time machine.



Wednesday is Indigo Blue

Wednesday is Indigo Blue Author Richard E. Cytowic
ISBN-10 9780262012799
Release 2009
Pages 309
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How the extraordinary multisensory phenomenon of synesthesia has changed our traditional view of the brain.



Nudge

Nudge Author Richard H. Thaler
ISBN-10 9781101655092
Release 2009-02-24
Pages 320
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From the winner of the 2017 Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a revelatory look at how we make decisions—for fans of Malcolm Gladwell’s Blink and Daniel Kahneman’s Thinking Fast and Slow New York Times bestseller Named a Best Book of the Year by The Economist and the Financial Times Every day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. Nudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible “choice architecture” to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice. More than 750,000 copies sold



The Origin of the Universe

The Origin of the Universe Author John D. Barrow
ISBN-10 9780465053148
Release 1997-05-09
Pages 150
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Explains which events took place from "10 to the minus 35th power" seconds onward after the big bang, detailing discoveries along the way which resolved many of the controversies



The Secret Life of the Grown up Brain

The Secret Life of the Grown up Brain Author Barbara Strauch
ISBN-10 9781101190081
Release 2010-04-15
Pages 256
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A leading science writer examines how the brain's capacity reaches its peak in middle age For many years, scientists thought that the human brain simply decayed over time and its dying cells led to memory slips, fuzzy logic, negative thinking, and even depression. But new research from neuroscien­tists and psychologists suggests that, in fact, the brain reorganizes, improves in important functions, and even helps us adopt a more optimistic outlook in middle age. Growth of white matter and brain connectors allow us to recognize patterns faster, make better judgments, and find unique solutions to problems. Scientists call these traits cognitive expertise and they reach their highest levels in middle age. In her impeccably researched book, science writer Barbara Strauch explores the latest findings that demonstrate, through the use of technology such as brain scans, that the middle-aged brain is more flexible and more capable than previously thought. For the first time, long-term studies show that our view of middle age has been misleading and incomplete. By detailing exactly the normal, healthy brain functions over time, Strauch also explains how its optimal processes can be maintained. Part scientific survey, part how-to guide, The Secret Life of the Grown-Up Brain is a fascinating glimpse at our surprisingly talented middle-aged minds.



Identically Different Why We Can Change Our Genes

Identically Different  Why We Can Change Our Genes Author Tim Spector
ISBN-10 9781468310405
Release 2014-07-30
Pages 352
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If you share most of the same genetic material, what makes you so different from your siblings? How much are the things you choose to do everyday determined by your genes and how much is your own free will? Drawing on his own cutting-edge research of identical twins, leading geneticist Tim Spector shows us how the same upbringing, the same environment, and even the same exact genes can lead to very different outcomes. Challenging, entertaining, and enlightening, Identically Different helps us understand what makes each of us unique and so quintessentially human.



Incognito

Incognito Author David Eagleman
ISBN-10 0307379787
Release 2011-05-31
Pages 288
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If the conscious mind—the part you consider to be you—is just the tip of the iceberg, what is the rest doing? In this sparkling and provocative new book, the renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate surprising mysteries: Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Why do you hear your name being mentioned in a conversation that you didn’t think you were listening to? What do Ulysses and the credit crunch have in common? Why did Thomas Edison electrocute an elephant in 1916? Why are people whose names begin with J more likely to marry other people whose names begin with J? Why is it so difficult to keep a secret? And how is it possible to get angry at yourself—who, exactly, is mad at whom? Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synesthesia, criminal law, artificial intelligence, and visual illusions, Incognito is a thrilling subsurface exploration of the mind and all its contradictions. From the Hardcover edition.



Brain Wars

Brain Wars Author Mario Beauregard
ISBN-10 9780062071231
Release 2012-04-24
Pages 256
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In Brain Wars, acclaimed neuroscientist Mario Beauregard reveals compelling new evidence set to provoke a major shift in our understanding of the mind-body debate: research showing that the mind and consciousness are transmitted and filtered through the brain—but are not generated by it. Following his boundary-breaking neuroscience book The Spiritual Brain: A Neuroscientist’s Case for the Existence of the Soul, coauthored with Denyse O’Leary, Brain Wars makes a powerful and provocative case against the widely held view equating human beings to complex biological computers. Like Jeffrey M. Schwartz, Beauregard believes that consciousness is more than simply a physical process that takes place in the brain. And here, he presents the evidence to prove it. Brain Wars will revolutionize the way we think about thinking forever.



The Everything Guide to the Human Brain

The Everything Guide to the Human Brain Author Rudolph C Hatfield
ISBN-10 9781440559235
Release 2013-05-18
Pages 304
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An essential guide for understanding the inner workings of your brain! Do you really only use 10 percent of your brain? Can a bump to the head really restore memories? Does your brain ever lie to you? Why do you always forget where your glasses are, but never how to read? The brain makes you who you are. This fascinating organ creates your personality and controls your reactions and emotions. It's responsible for how you perceive the world around you--all while controlling hundreds of physical functions like breathing, moving, circulation, and digestion. The brain is simply amazing! The Everything Guide to the Human Brain will help you to unlock the mysteries of the brain. You'll learn how the brain communicates with each part of the body, how it affects your emotional life, why you dream, and how you remember things. And you'll also get in-depth descriptions of brain disorders and how science and medicine are working to heal or reverse them. Written in plain English, this ultimate user's guide will help you learn about the most influential part of your body!



The Emotional Life of Your Brain

The Emotional Life of Your Brain Author Richard J. Davidson
ISBN-10 9780452298880
Release 2012-12-24
Pages 279
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A pioneer in brain research outlines a blueprint for human emotions while sharing practical strategies for correcting unhealthy emotional styles, providing recommendations for areas ranging from everyday well-being to the treatments of such conditions as autism and depression. Reprint. 100,000 first printing.



The Naked Brain

The Naked Brain Author Richard Restak, M.D.
ISBN-10 9780307496973
Release 2009-01-21
Pages 272
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Consider a world in which • Marketers use brain scans to determine consumer interest in a product • Politicians use brain-image-based profiles to target voters • A test could determine your suitability for a job or to whom you will be romantically attracted Far from science fiction, this “neurosociety”—a society in which brain science influences every aspect of daily life—is already here. Innovative researchers and cutting-edge technology, like brain imaging and brain scanning devices, have revolutionized our understanding of how we process information, communicate, trust, sympathize, and love. However, scientists and doctors are not the only ones interested in the naked brain; advertisers, politicians, economists, and others are using the latest findings on the human brain to reshape our lives, from the bedroom to the boardroom. Despite the potential benefits, there’s obvious peril in the promise. Richard Restak explores the troubling moral and legal dilemmas that arise from corporate and political applications of this new brain research. Someday we may live in a world where our choices, our professional and personal prospects, even our morals and ethics will be controlled by those armed with an elite understanding of the principles of neuroscience. Eye-opening and provocative, The Naked Brain is a startling look at the impact such unprecedented access to our most secret thoughts and tendencies will have on all of us. In The Naked Brain, bestselling author Richard Restak explores how the latest technology and research have exposed the brain and how we think, feel, remember, and socialize in unprecedented and often surprising ways. Now that knowledge is being used by doctors, advertisers, politicians, and others to influence and revolutionize nearly every aspect of our daily lives. Restak is our guide to this neurosociety, a brave new world in which brain science influences our present and will even more tangibly shape our future. Citing social trends, shifts in popular culture, the rise and fall of products in the public favor, even changes in the American vernacular, The Naked Brain is an illuminating and often troubling investigation of the impending opportunities and dangers being created by the neuroscience revolution, and a revelation for anyone who ever wondered why they prefer Coke over Pepsi or Kerry over Bush. From the Hardcover edition.



The Little Book of Maths Theorems Theories and Things

The Little Book of Maths Theorems  Theories and Things Author Surendra Verma
ISBN-10 9781921655326
Release 2008
Pages 169
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Mathematics is indeed fun as this little book testifies. This book presents a unique collection of mathematical ideas, theories, theorems, conjectures, rules, facts, equations, formulas, paradoxes, fallacies and puzzles with short, simple and witty explanations that require no background in mathematics.



Mirrors in the Brain

Mirrors in the Brain Author Giacomo Rizzolatti
ISBN-10 019921798X
Release 2008
Pages 242
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When we witness a great actor, musician, or sportsperson performing, we share something of their experience. It become clear just how this sharing of experience is realised within the human brain. This text provides an accessible overview of mirror neurons, written by the man who first discovered them.



The Art of Game Design

The Art of Game Design Author Jesse Schell
ISBN-10 9781498759564
Release 2015-09-15
Pages 600
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Good game design happens when you view your game from as many perspectives as possible. Written by one of the world's top game designers, The Art of Game Design presents 100+ sets of questions, or different lenses, for viewing a game’s design, encompassing diverse fields such as psychology, architecture, music, visual design, film, software engineering, theme park design, mathematics, puzzle design, and anthropology. This Second Edition of a Game Developer Front Line Award winner: Describes the deepest and most fundamental principles of game design Demonstrates how tactics used in board, card, and athletic games also work in top-quality video games Contains valuable insight from Jesse Schell, the former chair of the International Game Developers Association and award-winning designer of Disney online games The Art of Game Design, Second Edition gives readers useful perspectives on how to make better game designs faster. It provides practical instruction on creating world-class games that will be played again and again.



Life 3 0

Life 3 0 Author Max Tegmark
ISBN-10 9781101946602
Release 2017-08-29
Pages 384
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New York Times Best Seller How will Artificial Intelligence affect crime, war, justice, jobs, society and our very sense of being human? The rise of AI has the potential to transform our future more than any other technology—and there’s nobody better qualified or situated to explore that future than Max Tegmark, an MIT professor who’s helped mainstream research on how to keep AI beneficial. How can we grow our prosperity through automation without leaving people lacking income or purpose? What career advice should we give today’s kids? How can we make future AI systems more robust, so that they do what we want without crashing, malfunctioning or getting hacked? Should we fear an arms race in lethal autonomous weapons? Will machines eventually outsmart us at all tasks, replacing humans on the job market and perhaps altogether? Will AI help life flourish like never before or give us more power than we can handle? What sort of future do you want? This book empowers you to join what may be the most important conversation of our time. It doesn’t shy away from the full range of viewpoints or from the most controversial issues—from superintelligence to meaning, consciousness and the ultimate physical limits on life in the cosmos.



NeuroAnalysis

NeuroAnalysis Author Avi Peled
ISBN-10 9781134057795
Release 2008-06-30
Pages 160
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NeuroAnalysis investigates using the neural network and neural computation models to bridge the divide between psychology, psychoanalysis, and neuroscience when diagnosing mental health disorders and prescribing treatment. Avi Peled builds on Freud's early attempts to explain the neural basis of mental health by introducing neural computation as a bridging science to explain psychiatric disorders. Peled describes the brain as a complex system of interconnected units and goes on to suggest that conscious experience, feelings, and mood are emergent properties arising from these complex organisations. This model describes mental health disorders in terms of perturbation to the optimal brain organisation, and demonstrates how particular disorders can be identified through a specific breakdown pattern of the brain’s organisation. This fresh approach to the diagnosis of psychiatric disorders will interest students, professors, and researchers of psychoanalysis, neuroscience, and their related fields.