Download or read online books in PDF, EPUB and Mobi Format. Click Download or Read Online button to get book now. This site is like a library, Use search box in the widget to get ebook that you want.

Claim Intent and Persuasion

Claim  Intent  and Persuasion Author Carmelo Mazza
ISBN-10 9781461550617
Release 2012-12-06
Pages 200
Download Link Click Here

One of the most notorious differences between the academic production on management carried out in Europe, compared to that in the United States, is the attention that European scholars give to the managerial discourse and rhetorics, especially in their textual or written embodiments. In fact, it is one of the few topics where the usual dominance of American scholarship (Engwall, 1998) does not hold. Discourses in management address basically two issues, most often of analytical intertwined in practice, differentiated here only because requirements. One, is the legitimization, both ideological and political, of management, basically geared at the justification of the differentials of power present in the coordination of collective action aimed at the consecution of economic objectives. As Bendix points out in Work and Authority in Industry, the most pressing challenge for this ideological work stems from the fact that in capitalism the logic of efficiency is hegemonic, and this is not easily conducive to the justification of status differentials. This is why managerial discourses are never open, straightforward, and why they are, in sum, clearly ideological.



Corporate Discourse

Corporate Discourse Author Ruth Breeze
ISBN-10 9781441127181
Release 2013-10-10
Pages 216
Download Link Click Here

Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.



The British National Bibliography

The British National Bibliography Author Arthur James Wells
ISBN-10 UOM:39015079755651
Release 2000
Pages
Download Link Click Here

The British National Bibliography has been writing in one form or another for most of life. You can find so many inspiration from The British National Bibliography also informative, and entertaining. Click DOWNLOAD or Read Online button to get full The British National Bibliography book for free.



BPR

BPR Author
ISBN-10 STANFORD:36105111050469
Release 2000-01
Pages
Download Link Click Here

BPR has been writing in one form or another for most of life. You can find so many inspiration from BPR also informative, and entertaining. Click DOWNLOAD or Read Online button to get full BPR book for free.



American Book Publishing Record

American Book Publishing Record Author
ISBN-10 UOM:39015058396683
Release 1985-01-01
Pages
Download Link Click Here

American Book Publishing Record has been writing in one form or another for most of life. You can find so many inspiration from American Book Publishing Record also informative, and entertaining. Click DOWNLOAD or Read Online button to get full American Book Publishing Record book for free.



The SAGE Handbook of Organizational Discourse

The SAGE Handbook of Organizational Discourse Author David Grant
ISBN-10 9781446206935
Release 2004-07-18
Pages 448
Download Link Click Here

The SAGE Handbook of Organizational Discourse has received the 2004 Outstanding Book Award from the Organizational Communication Division of the National Communication Association `Organizational discourse is not a new topic but is one that has grown in significance and citations in recent years. Thanks to the new The SAGE Handbook of Organizational Discourse there is now a definitive set of up-to-the-minute resources available, by distinguished as well as emergent researchers. It should have a prominent place on all organization researchers bookshelves' - Professor Stewart Clegg, University of Technology, Sydney `Organizational researchers interested in discursive philosophies, methods and practices will be grateful for the much-needed background and guidance this handbook provides' - Mary Jo Hatch, Professor, McIntire School of Commerce, University of Virginia. Co-author The Three Faces of Leadership: Manager, Artist, Priest (Blackwell) `Discourse analysis has become increasingly popular in organizational studies over the past decade or two. The SAGE Handbook of Organizational Discourse will make it even more popular by helping scholars of organizations understand the range of domains, methodologies, perspectives and focal organizational phenomena available to them within this analytic approach. Beyond classifying and describing current literature in the various areas, the chapters in this important new handbook suggest new directions for research using discourse analysis, a valuable service that should help novice and experienced researchers alike' - JoAnne Yates, Sloan School of Management An increasingly significant body of management literature is applying discursive forms of analysis to a range of organizational issues. This emerging arena of research is not only important in providing new insights into processes of organizing, it has also informed and influenced the broader fields of organizational and management studies. The SAGE Handbook of Organizational Discourse is the definitive text for those with research and teaching interests in the field of organizational discourse. It provides an important overview of the domains of study, methodologies and perspectives used in research on organizational discourse. It shows how discourse analysis has moved beyond its roots in literary theory to become an important approach in the study of organizations. The editors of the Handbook, all renowned authors and experts in this field, have provided an invaluable resource on the application, importance and relevance of discourse to organizational issues for use by tutors and researchers working in the field, as well as providing important reference material for newcomers to this area. Each chapter, written by a leading author on their subject, covers an overview of the existing literature and also frames the future of the field in ways which challenge existing preconceptions. The SAGE Handbook of Organizational Discourse is indispensable to the teaching, study and research of organizational discourse and will enable readers to develop a level of understanding of organizations commensurate with the most recent, state of the art, theoretical developments in the broader field of organization studies.



Strategy Rules

Strategy Rules Author David B. Yoffie
ISBN-10 9780062373977
Release 2015-04-14
Pages 272
Download Link Click Here

The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business—Bill Gates, Andy Grove, and Steve Jobs—offering lessons for all managers and entrepreneurs on leadership, strategy and execution. In less than a decade, Bill Gates, Steve Jobs, and Andy Grove founded three companies that would define the world of technology and transform our lives. At their peaks, Microsoft, Apple, and Intel were collectively worth some $1.5 trillion. Strategy Rules examines these three individuals collectively for the first time—their successes and failures, commonalities and differences—revealing the business strategies and practices they pioneered while building their firms. David B. Yoffie and Michael A. Cusumano have studied these three leaders and their companies for more than thirty years, while teaching business strategy, innovation and entrepreneurship at Harvard and MIT. In this enlightening guide, they show how Gates, Grove, and Jobs approached strategy and execution in remarkably similar ways—yet markedly differently from their erstwhile competitors—keeping their focus on five strategic rules. Strategy Rules brings together the best practices in strategic management and high-tech entrepreneurship from three path-breaking entrepreneurs who emerged as CEOs of huge global companies. Their approaches to formulating strategy and building organizations offer unique insights for start-up executives as well as the heads of modern multinationals.



Books in Print

Books in Print Author
ISBN-10 UOM:39015049090825
Release 2001
Pages
Download Link Click Here

Books in print is the major source of information on books currently published and in print in the United States. The database provides the record of forthcoming books, books in-print, and books out-of-print.



Judo Strategy

Judo Strategy Author David B. Yoffie
ISBN-10 1591391261
Release 2002-12-01
Pages 256
Download Link Click Here

Shows readers how to turn competitors’ strength to their advantage. Selling Points Yoffie-Kwak provide insightful analysis of leading companies’ judo strategies through in-depth case studies of Palm Computing, RealNetworks, and CNET Networks, among others The “Users’ Guide to Judo Strategy”—a section at the end of the book—offers a summary of the principles of judo strategy that readers can apply to their own business situations. Packed with the insights of world-class managers and strategists, Judo Strategy describes how companies can become giant-killers, while also teaching readers how to protect their hard-fought position from challengers in the wings.



The New Handbook of Organizational Communication

The New Handbook of Organizational Communication Author Fredric M. Jablin
ISBN-10 1412915252
Release 2000-09-01
Pages 911
Download Link Click Here

Organizational communication as a discipline grew tremendously over the latter part of the twentieth century, but accompanying that growth has been a struggle to establish a clear identity for the field. The ongoing evolution of complex organizations in an equally complex global environment has scholars continuing to define and redefine the focus, boundaries, and future of the field. The New Handbook of Organizational Communication is a landmark volume that weaves together the various threads of this interdisciplinary area of scholarship.



Propaganda Persuasion

Propaganda   Persuasion Author Garth S. Jowett
ISBN-10 9781483323527
Release 2014-03-04
Pages 480
Download Link Click Here

Propaganda and Persuasion, Sixth Edition, by Garth S. Jowett and Victoria O’Donnell, is the only book of its kind to comprehensively cover the history of propaganda and offer insightful definitions and methods to analyze it. Fascinating examples, from ancient times to present day, facilitate a solid understanding of what propaganda is. The book includes current research in propaganda and persuasion, discusses the use of propaganda in psychological warfare, and offers students a systematic approach to analyzing the propaganda and persuasion they will encounter in everyday life.



The SAGE Handbook of Public Relations

The SAGE Handbook of Public Relations Author Robert Lawrence Heath
ISBN-10 9781412977814
Release 2010
Pages 773
Download Link Click Here

Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice. It presents major theories in the words of the leading advocates for each theory; positions public relations as a positive force to help make society more fully functional; and challenges academics and practitioners to identify best practices that can inform the work of those in the profession.



Lobbying and Policy Change

Lobbying and Policy Change Author Frank R. Baumgartner
ISBN-10 9780226039466
Release 2009-08-01
Pages 336
Download Link Click Here

During the 2008 election season, politicians from both sides of the aisle promised to rid government of lobbyists’ undue influence. For the authors of Lobbying and Policy Change, the most extensive study ever done on the topic, these promises ring hollow—not because politicians fail to keep them but because lobbies are far less influential than political rhetoric suggests. Based on a comprehensive examination of ninety-eight issues, this volume demonstrates that sixty percent of recent lobbying campaigns failed to change policy despite millions of dollars spent trying. Why? The authors find that resources explain less than five percent of the difference between successful and unsuccessful efforts. Moreover, they show, these attempts must overcome an entrenched Washington system with a tremendous bias in favor of the status quo. Though elected officials and existing policies carry more weight, lobbies have an impact too, and when advocates for a given issue finally succeed, policy tends to change significantly. The authors argue, however, that the lobbying community so strongly reflects elite interests that it will not fundamentally alter the balance of power unless its makeup shifts dramatically in favor of average Americans’ concerns.



Reading as rhetorical invention

Reading as rhetorical invention Author Doug Brent
ISBN-10 0814138500
Release 1992
Pages 135
Download Link Click Here

Reading as rhetorical invention has been writing in one form or another for most of life. You can find so many inspiration from Reading as rhetorical invention also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Reading as rhetorical invention book for free.



Overthrow

Overthrow Author Stephen Kinzer
ISBN-10 9780805082401
Release 2007-02-06
Pages 384
Download Link Click Here

Offers a narrative history of the role of the U.S. in a series of coups, revolutions, and invasions that toppled fourteen foreign governments, from the overthrow of the Hawaiian monarchy in 1893 to the 2003 war in Iraq, and examines the sometimes disastrous long-term repercussions of such operations. Reprint.



The Case against Perfection

The Case against Perfection Author Michael J Sandel
ISBN-10 9780674043060
Release 2009-06-30
Pages 176
Download Link Click Here

The Case against Perfection has been writing in one form or another for most of life. You can find so many inspiration from The Case against Perfection also informative, and entertaining. Click DOWNLOAD or Read Online button to get full The Case against Perfection book for free.



Studies in Australian Political Rhetoric

Studies in Australian Political Rhetoric Author John Uhr
ISBN-10 9781925021875
Release 2014-09-01
Pages 248
Download Link Click Here

This edited collection includes eleven major case studies and one general review of rhetorical contest in Australian politics. The volume showcases the variety of methods available for studying political speech, including historical, theoretical, institutional, and linguistic analyses, and demonstrates the centrality of language use to democratic politics. The chapters reveal errors in rhetorical strategy, the multiple and unstable standards for public speech in Australia, and the links between rhetoric and action. The length of Australian political speech is traversed, from pre-Federation to the Gillard minority government (2010–13), and the topics similarly range from Alfred Deakin’s nation building to Kevin Rudd’s Apology to the Stolen Generations. This fresh collection is intended to stimulate and advance the study of political rhetoric in Australia.