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Communications Law Liberties Restraints and the Modern Media

Communications Law  Liberties  Restraints  and the Modern Media Author John D. Zelezny
ISBN-10 9781111786380
Release 2010-01-04
Pages 592
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The new edition of COMMUNICATIONS LAW: LIBERTIES, RESTRAINTS, AND THE MODERN MEDIA continues with the reviewer-praised readability, coverage of core topics, and currency that have been its consistent strengths. The author's interesting, hypothetical exercises have been a favorite among both professors and students. As in previous editions, the Sixth Edition includes a thorough update of cases and information to keep the text current. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



Cases in Communications Law

Cases in Communications Law Author John Zelezny
ISBN-10 9781111791919
Release 2010-01-11
Pages 304
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Written as a companion to Zelezny's COMMUNICATIONS LAW, Sixth Edition, textbook, CASES IN COMMUNICATIONS LAW, Sixth Edition, presents cases that will familiarize communications students with authoritative judicial reasoning on key principles of communications law. Most of the cases are from the U.S. Supreme Court and stand as precedents that all other courts in the nation must follow. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



Mass Communication Theory Foundations Ferment and Future

Mass Communication Theory  Foundations  Ferment  and Future Author Stanley Baran
ISBN-10 9781285972640
Release 2014-01-01
Pages 432
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MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, Seventh Edition, introduces students to current and classical mass communication theories, and explains the media literacy movement in easily understood terms. Plus, this text helps students develop a better understanding of media theory so they can play a role in the media industry’s future. Written in an accessible writing style, the text is designed to help increase exam performance and overall success in the course. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



Media Economics

Media Economics Author Alison Alexander
ISBN-10 9781135623784
Release 2003-12-08
Pages 312
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Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This text examines the process of media economics decision making through an exploration of key topics, such as industrial restructuring, regulatory constraints upon media operations, and changing economic value, providing key insights into media business activities. With the structure and value of media industries changing rapidly and sometimes dramatically, this text moves beyond a basic documentation of historical patterns to help readers understand the mechanics of change, offering insight into the processes reproducing contemporary trends in media economics. Thoroughly updated in this third edition, Media Economics focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within specific media industries, including newspaper, magazine, television, cable, movie, radio advertising, music, and online industries. New for this edition are chapters on the advertising, book publishing, and magazine publishing industries. Chapters contributed by expert scholars and researchers provide substantial discussions of the crucial topics and issues in the media industry sectors, and emphasize both domestic and international businesses. Offering a thorough examination of the economic factors and forces concerning the media industries, Media Economics is appropriate for use as a course text for advanced media management and economics students. It also serves as an indispensable reference for scholars and researchers in media business arenas.



Understanding Media Convergence

Understanding Media Convergence Author August E. Grant
ISBN-10 IND:30000124498571
Release 2009
Pages 310
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On our contemporary media landscape, the potential of the written word is limitless. Repurposing print journalism for the Internet and beyond, convergent journalism invigorates and transforms how we create and experience media. A vital new resource in our digital age, Understanding Media Convergence outlines and investigates the broad theoretical and conceptual issues surrounding this emergent subject. Bringing together incisive work by some of the leaders in the field - including Janet Kolodzy, Bob Papper, Kenneth Killebrew, and Charles Bierbauer - editors August E. Grant and Jeffrey S. Wilkinson have selected readings that introduce students to this provocative subject and provide a strong framework for inquiry. These essays expand and underscore the practical techniques put forth in Grant and Wilkinson's textbook (along with Douglas Fisher of the University of South Carolina), Principles of Convergent Journalism (9780195339246), and the contributors offer a fascinating look at the controversies, constraints, and possibilities of media convergence. Essential for advanced journalism students, scholars, and professional journalists, Understanding Media Convergence sheds light on the future of the media - and the transformations that will affect us all.



Media Selling

Media Selling Author Charles Warner
ISBN-10 9781444359275
Release 2011-08-26
Pages 616
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This newly revised and updated edition of Media Selling addresses the significant changes that have taken place in media industries over the last few years, while continuing as a seminal resource for information on media sales. A classic in this field, this book has long served students and professionals in broadcasting and media industries as an indispensable tool for learning, training, and mastering sales techniques for electronic media Addresses the unprecedented consolidation and sweeping change faced by media industries in recent years, and now features greatly expanded coverage of the Internet, including video streaming and the impact of social network sites Covers a broad span of media industries and issues, including: electronic media, newspapers, magazines, outdoor/billboard promotion, sales ethics, emotional intelligence, and interactive media selling Fully updated to include much greater focus on national and international media sales issues, as well as expanded coverage of network-level selling, product placement, sales promotion use of market data



Groping for ethics in journalism

Groping for ethics in journalism Author H. Eugene Goodwin
ISBN-10 UOM:39015032587621
Release 1994
Pages 369
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Groping for ethics in journalism has been writing in one form or another for most of life. You can find so many inspiration from Groping for ethics in journalism also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Groping for ethics in journalism book for free.



The Food Section

The Food Section Author Kimberly Wilmot Voss, University of Central Florida
ISBN-10 9781442227217
Release 2014-04-24
Pages 252
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Before blogs and tweeting and websites, food mavens looked to magazines and newspapers for information on food and recipes. This book traces the history of the newspaper food section and celebrates the women who were pioneer journalists, reporting and writing on the food issues and concerns of the day.



Cases in Communications Law

Cases in Communications Law Author John Zelezny
ISBN-10 9780495902973
Release 2010-01-11
Pages 304
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Written as a companion to Zelezny's COMMUNICATIONS LAW, Sixth Edition, textbook, CASES IN COMMUNICATIONS LAW, Sixth Edition, presents cases that will familiarize communications students with authoritative judicial reasoning on key principles of communications law. Most of the cases are from the U.S. Supreme Court and stand as precedents that all other courts in the nation must follow. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



The Ethical Journalist

The Ethical Journalist Author Gene Foreman
ISBN-10 9781119031765
Release 2015-06-02
Pages 424
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This new edition of a well-regarded, student-friendly textbook for journalism ethics has been extensively revised and updated to meet the needs of the 21st century journalist working in the digital age. Educates aspiring journalists on ethical decision-making, with coverage of key applied issues such as the principles of fairness and accuracy, the duty of verification, the role of social media, the problems of plagiarism, fabrication, and conflicts of interest, business issues that affect journalism ethics, and questions relating to source relationships, privacy, and deception in reporting Includes extensive revisions to the majority of chapters, as well as six new “Point of View” essays, eight new case studies, and a full glossary Brings together the authoritative, engaging voice of a veteran journalist, the viewpoints of distinguished scholars and print, broadcast, and digital practitioners, and insights from complex, real-world case studies Supplemented by an annually updated companion website with resources for teachers and students, including: links to current articles discussing the subjects covered in each of the book’s chapters, and a teachers’ guide that offers sample syllabi, discussion guides, PowerPoint slides, sample quiz and exam questions, and links to audiovisual material



The Media Economy

The Media Economy Author Alan B. Albarran
ISBN-10 9781317502975
Release 2016-09-01
Pages 210
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The Media Economy analyzes the media industries and its activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. Representing a rapidly changing and evolving environment, this text breaks new ground through its analysis from two unique perspectives: 1) Examining the media industries from a holistic perspective by analyzing how the media industries function across different levels of society (global, national, household, and individual); 2) Looking at the key forces (technology, globalization, regulation, and social aspects) constantly evolving and influencing the media industries. Building on the contributions of the original text, this Second Edition provides new references and current data to define and analyze today’s media markets. To understand the role of media in the global economy, the insights included here are crucial for media students and practitioners.



Radio TV Newswriting

Radio TV Newswriting Author K. Tim Wulfemeyer
ISBN-10 0813829097
Release 2003-03-18
Pages 199
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Radio-TV news must be written in a simple, direct manner so a newscaster can read the copy easily and communicate effectively in a way that will help listeners and viewers understand complex issues and events the first time they hear about them. Radio - TV Newswriting: A Workbook, Second Edition gives students abundant opportunities to learn, practice and develop sound foundations for writing radio-TV news. More than 100 pages of true-to-life writing exercises involve students in practicing techniques, skills and situations. Radio exercises include writing reader stories, actuality stories, wraparound stories, voicer stories, live reports and newscasts. TV exercises include writing reader stories, full-screen graphics stories, voice-overs, studio packages (VO/SOT), soundbites, reporter packages and live shots. Students will write stories from wire copy, news releases, fact sheets and reporters’ notes. New to this edition is a section devoted to writing for a station or network web site, including exercises in web writing.



Mass Media

Mass Media Author James B. Martin
ISBN-10 1590332628
Release 2002
Pages 279
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Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.



Media Culture and Society

Media  Culture and Society Author Paul Hodkinson
ISBN-10 9781473998346
Release 2016-12-07
Pages 344
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'In his beautifully balanced, clear and broad-ranging account of a fast-changing field, Paul Hodkinson has successfully brought together myriad perspectives with which to critically analyse today's media culture and media society.'– Sonia Livingstone, Professor of Media & Communication, LSE Paul Hodkinson's bestseller is back, once again exploring the concepts and complexities of the media in an accessible, balanced and engaging style. Additions to the Second Edition include: A new chapter on advertising and sponsorship Extensive revision and updating throughout all chapters New material on technologies, censorship, online news, fan cultures and representations of poverty Greater emphasis on and examples of digital, interactive and mobile media throughout Fully reworked chapter on media, community and difference Up-to-date examples covering everything from social media, contemporary advertising, news events and mobile technologies, to representations of class, ethnicity and gender. Combining a critical survey of the field with a finely judged assessment of cutting-edge developments, this Second Edition cements its reputation as the must-have text for any undergraduate student studying media, culture and society.



Writing and Reporting News A Coaching Method

Writing and Reporting News  A Coaching Method Author Carole Rich
ISBN-10 9781305537842
Release 2015-01-01
Pages 496
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Pulling examples straight from recent headlines, WRITING AND REPORTING NEWS: A COACHING METHOD, 8e uses tips and techniques from revered writing coaches and award-winning journalists to help you develop the writing and reporting skills you need to succeed in the changing world of journalism. Full-color photographs and a strong storytelling approach keep you captivated throughout the book. An entire chapter is devoted to media ethics, while ethical dilemmas in each chapter give you practice working through ethical issues before you face them on the job. Offering the most up-to-date coverage available, the Eighth Edition fully integrates multimedia content into the chapters-reflecting the way the news world actually operates. It also includes an all-new book glossary featuring many of the newer terms used in Journalism. Integrating new trends in the convergence of print, broadcast, and online media, WRITING AND REPORTING NEWS equips you with the fundamental skills you need for media careers now-and in the future. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



Ethics in Media Communications Cases and Controversies

Ethics in Media Communications  Cases and Controversies Author Louis Day
ISBN-10 9780534637149
Release 2005-03-01
Pages 480
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Have you ever wondered exactly what ethical standards exist in the media? ETHICS IN MEDIA COMMUNICATIONS: CASES AND CONTROVERSIES explains it all and shows you that there’s a lot more to the story behind the scenes. Whether the issue is censorship, privacy, or accuracy, the media is governed by ethical norms that you need to know. And because it’s packed with case studies and review tools, this media ethics textbook is the one that will help out on the test as well. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



Digital Moviemaking

Digital Moviemaking Author Lynne S. Gross
ISBN-10 0495571342
Release 2009
Pages 285
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DIGITAL MOVIEMAKING, International Edition guides students of any level through the technical and aesthetic aspects of moviemaking by highlighting the decisions that are made throughout the creative process as well as the strategies filmmakers develop to bring their vision to life. Throughout the text, author Lynn S. Gross emphasizes the directorial and storytelling functions of narrative film and beyondùfrom the forethought and care required for each facet of production to the technical information that anyone engaged in making movies should know. This edition reflects the rapidly-evolving nature of digital cinema, with new information on cutting-edge equipment, techniques, and formats that places students at the forefront of moviemaking today.