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Dataclysm

Dataclysm Author Christian Rudder
ISBN-10 9780385347389
Release 2014-09-09
Pages 304
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A New York Times Bestseller An audacious, irreverent investigation of human behavior—and a first look at a revolution in the making Our personal data has been used to spy on us, hire and fire us, and sell us stuff we don’t need. In Dataclysm, Christian Rudder uses it to show us who we truly are. For centuries, we’ve relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers. In this daring and original book, Rudder explains how Facebook "likes" can predict, with surprising accuracy, a person’s sexual orientation and even intelligence; how attractive women receive exponentially more interview requests; and why you must have haters to be hot. He charts the rise and fall of America’s most reviled word through Google Search and examines the new dynamics of collaborative rage on Twitter. He shows how people express themselves, both privately and publicly. What is the least Asian thing you can say? Do people bathe more in Vermont or New Jersey? What do black women think about Simon & Garfunkel? (Hint: they don’t think about Simon & Garfunkel.) Rudder also traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible. Visually arresting and full of wit and insight, Dataclysm is a new way of seeing ourselves—a brilliant alchemy, in which math is made human and numbers become the narrative of our time. From the Hardcover edition.



Dataclysm

Dataclysm Author Christian Rudder
ISBN-10 0007494432
Release 2016-03
Pages 304
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An irreverent, provocative, and visually fascinating look at what our online lives reveal about who we really are - and how this deluge of data will transform the science of human behaviour.



Toward a Positive Psychology of Relationships New Directions in Theory and Research

Toward a Positive Psychology of Relationships  New Directions in Theory and Research Author Stewart I. Donaldson
ISBN-10 9781440838316
Release 2017-12-31
Pages 301
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Providing an invaluable resource for scholars and researchers, this book investigates positive psychology and relationships theory and research across a range of settings and life stages—intimate, work, educational, senior/retirement, and in the context of diversity. • Explores recent relationships research in the most important life domains and life stages—in romance and at work, during youth and in old age, and in contexts of diversity • Brings together contributions from renowned leaders and prolific thinkers in positive relationships • Presents science-based information that will be useful to scholars and students as well as general readers



Microtrends Squared

Microtrends Squared Author Mark Penn
ISBN-10 9781501179921
Release 2018-03-20
Pages 432
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Ten years after his bestseller Microtrends, Mark Penn identifies the next wave of trends reshaping the future of business, politics, and culture. Mark Penn has boldly argued that the future is not shaped by society’s broad forces but by quiet changes within narrow slices of the population. Ten years ago, he showed how the behavior of one small group can exert an outsized influence over the whole of America. His bestselling Microtrends highlighted dozens of tiny, counterintuitive trends that have since come to fruition, from the explosion of internet dating to the recent split within the Republican Party. Today, the world is in perplexing upheaval, and microtrends are more influential than ever. In this environment, Penn offers a necessary perspective. Microtrends Squared makes sense of what is happening in the world today. Through fifty new microtrends, Penn illuminates the shifts that are coming in the next decade. He pinpoints the unseen hand behind new power relationships that have emerged—as fringe voters and reactionary politics have found their revival, as online influencers overshadow traditional media, and as the gig economy continues to invade new swathes of industry. He speaks to the next wave of developments coming in technology, social movements, and even dating. Offering a clear vision of the future of business, politics, and culture, Microtrends Squared is a must-read for innovators and entrepreneurs, political and business leaders, and for every curious reader looking to under­stand the wave of the future when it is just a ripple.



Algorithmic Cultures

Algorithmic Cultures Author Robert Seyfert
ISBN-10 9781317331810
Release 2016-10-04
Pages 192
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This book provides in-depth and wide-ranging analyses of the emergence, and subsequent ubiquity, of algorithms in diverse realms of social life. The plurality of Algorithmic Cultures emphasizes: 1) algorithms’ increasing importance in the formation of new epistemic and organizational paradigms; and 2) the multifaceted analyses of algorithms across an increasing number of research fields. The authors in this volume address the complex interrelations between social groups and algorithms in the construction of meaning and social interaction. The contributors highlight the performative dimensions of algorithms by exposing the dynamic processes through which algorithms – themselves the product of a specific approach to the world – frame reality, while at the same time organizing how people think about society. With contributions from leading experts from Media Studies, Social Studies of Science and Technology, Cultural and Media Sociology from Canada, France, Germany, UK and the USA, this volume presents cutting edge empirical and conceptual research that includes case studies on social media platforms, gaming, financial trading and mobile security infrastructures.



An Intelligence in Our Image

An Intelligence in Our Image Author Osonde A. Osoba
ISBN-10 9780833097644
Release 2017-04-05
Pages 44
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Machine learning algorithms and artificial intelligence influence many aspects of life today and have gained an aura of objectivity and infallibility. The use of these tools introduces a new level of risk and complexity in policy. This report illustrates some of the shortcomings of algorithmic decisionmaking, identifies key themes around the problem of algorithmic errors and bias, and examines some approaches for combating these problems.



Uncharted

Uncharted Author Erez Aiden
ISBN-10 9781594632907
Release 2014-12-02
Pages 288
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Identifying data as one of the world's greatest untapped resources, two Harvard scientists who with Google created the Ngram Viewer reveal how the powerful web-based search tool has identified compelling cultural trends that impacting current understandings in science, the humanities, politics and business. 30,000 first printing.



Date onomics

Date onomics Author Jon Birger
ISBN-10 9780761187103
Release 2015-08-25
Pages 240
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It’s not that he’s just not that into you—it’s that there aren’t enough of him. And the numbers prove it. Using a combination of demographics, statistics, game theory, and number-crunching, Date-onomics tells what every single, college-educated, heterosexual, looking-for-a-partner woman needs to know: The “man deficit” is real. It’s a fascinating, if sobering read, with two critical takeaways: One, it’s not you. Two, knowledge is power, so here’s what to do about it. The shortage of college-educated men is not just a big-city phenomenon frustrating women in New York and L.A. Among young college grads, there are four eligible women for every three men nationwide. This unequal ratio explains not only why it’s so hard to find a date, but a host of social issues, from the college hookup culture to the reason Salt Lake City is becoming the breast implant capital of America. Then there’s the math that says that a woman’s good looks can keep men from approaching her—particularly if they feel the odds aren’t in their favor. Fortunately, there are also solutions: what college to attend (any with strong sciences or math), where to hang out (in New York, try a fireman’s bar), where to live (Colorado, Seattle, “Man” Jose), and why never to shy away from giving an ultimatum.



Everybody Lies

Everybody Lies Author Seth Stephens-Davidowitz
ISBN-10 9780062390875
Release 2017-05-09
Pages 352
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Foreword by Steven Pinker Blending the informed analysis of The Signal and the Noise with the instructive iconoclasm of Think Like a Freak, a fascinating, illuminating, and witty look at what the vast amounts of information now instantly available to us reveals about ourselves and our world—provided we ask the right questions. By the end of an average day in the early twenty-first century, human beings searching the internet will amass eight trillion gigabytes of data. This staggering amount of information—unprecedented in history—can tell us a great deal about who we are—the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than twenty years ago, seemed unfathomable. Everybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender and more, all drawn from the world of big data. What percentage of white voters didn’t vote for Barack Obama because he’s black? Does where you go to school effect how successful you are in life? Do parents secretly favor boy children over girls? Do violent films affect the crime rate? Can you beat the stock market? How regularly do we lie about our sex lives and who’s more self-conscious about sex, men or women? Investigating these questions and a host of others, Seth Stephens-Davidowitz offers revelations that can help us understand ourselves and our lives better. Drawing on studies and experiments on how we really live and think, he demonstrates in fascinating and often funny ways the extent to which all the world is indeed a lab. With conclusions ranging from strange-but-true to thought-provoking to disturbing, he explores the power of this digital truth serum and its deeper potential—revealing biases deeply embedded within us, information we can use to change our culture, and the questions we’re afraid to ask that might be essential to our health—both emotional and physical. All of us are touched by big data everyday, and its influence is multiplying. Everybody Lies challenges us to think differently about how we see it and the world.



Smarter Than You Think

Smarter Than You Think Author Clive Thompson
ISBN-10 9781101638712
Release 2013-09-12
Pages 352
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A revelatory and timely look at how technology boosts our cognitive abilities—making us smarter, more productive, and more creative than ever It’s undeniable—technology is changing the way we think. But is it for the better? Amid a chorus of doomsayers, Clive Thompson delivers a resounding “yes.” In Smarter Than You Think, Thompson shows that every technological innovation—from the written word to the printing press to the telegraph—has provoked the very same anxieties that plague us today. We panic that life will never be the same, that our attentions are eroding, that culture is being trivialized. But, as in the past, we adapt—learning to use the new and retaining what is good of the old. Smarter Than You Think embraces and extols this transformation, presenting an exciting vision of the present and the future. From the Trade Paperback edition.



A Million First Dates

A Million First Dates Author Dan Slater
ISBN-10 9780698159570
Release 2014-01-28
Pages 272
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** Previously published in hardcover as Love in the Time of Algorithms ** Once considered the realm of the lonely and desperate, sites like eHarmony, Match, OkCupid, and Plenty of Fish have been embraced by pretty much every demographic. Dating has been transformed from a daunting transaction based on scarcity to one in which the possibilities are almost endless. Now anyone can search for exactly what they want, connect with more people, and get more information about those people than ever before. As journalist Dan Slater shows, online dating is changing society in more profound ways than we imagine. He explores how these new technologies, by altering our perception of what’s possible, are reconditioning our feelings about commitment and challenging the traditional paradigm of adult life. Slater takes readers behind the scenes of a fascinating business. Dating sites capitalize on our quest for love, but how do their creators’ ideas about pro ts, morality, and the nature of desire shape the virtual worlds they’ve created for us?



Men Without Work

Men Without Work Author Nicholas Eberstadt
ISBN-10 9781599474700
Release 2016-09-12
Pages 216
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By one reading, things look pretty good for Americans today: the country is richer than ever before and the unemployment rate is down by half since the Great Recession—lower today, in fact, than for most of the postwar era. But a closer look shows that something is going seriously wrong. This is the collapse of work—most especially among America’s men. Nicholas Eberstadt, a political economist who holds the Henry Wendt Chair in Political Economy at the American Enterprise Institute, shows that while “unemployment” has gone down, America’s work rate is also lower today than a generation ago—and that the work rate for US men has been spiraling downward for half a century. Astonishingly, the work rate for American males aged twenty-five to fifty-four—or “men of prime working age”—was actually slightly lower in 2015 than it had been in 1940: before the War, and at the tail end of the Great Depression. Today, nearly one in six prime working age men has no paid work at all—and nearly one in eight is out of the labor force entirely, neither working nor even looking for work. This new normal of “men without work,” argues Eberstadt, is “America’s invisible crisis.” So who are these men? How did they get there? What are they doing with their time? And what are the implications of this exit from work for American society? Nicholas Eberstadt lays out the issue and Jared Bernstein from the left and Henry Olsen from the right offer their responses to this national crisis. For more information, please visit http://menwithoutwork.com.



Big Data

Big Data Author Viktor Mayer-Schönberger
ISBN-10 9780544002937
Release 2013-03-05
Pages 240
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A revelatory exploration of the hottest trend in technology and the dramatic impact it will have on the economy, science, and society at large. Which paint color is most likely to tell you that a used car is in good shape? How can officials identify the most dangerous New York City manholes before they explode? And how did Google searches predict the spread of the H1N1 flu outbreak? The key to answering these questions, and many more, is big data. “Big data” refers to our burgeoning ability to crunch vast collections of information, analyze it instantly, and draw sometimes profoundly surprising conclusions from it. This emerging science can translate myriad phenomena—from the price of airline tickets to the text of millions of books—into searchable form, and uses our increasing computing power to unearth epiphanies that we never could have seen before. A revolution on par with the Internet or perhaps even the printing press, big data will change the way we think about business, health, politics, education, and innovation in the years to come. It also poses fresh threats, from the inevitable end of privacy as we know it to the prospect of being penalized for things we haven’t even done yet, based on big data’s ability to predict our future behavior. In this brilliantly clear, often surprising work, two leading experts explain what big data is, how it will change our lives, and what we can do to protect ourselves from its hazards. Big Data is the first big book about the next big thing. www.big-data-book.com



Data Love

Data Love Author Roberto Simanowski
ISBN-10 9780231542425
Release 2016-09-13
Pages 176
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Intelligence services, government administrations, businesses, and a growing majority of the population are hooked on the idea that big data can reveal patterns and correlations in everyday life. Because big data renders quantifiable what we think of as social, it helps propel the project of modernity, which strives for knowledge, progress, better services, and more comfortable lives. Data Love argues that the dark side of data mining cannot be confined to tensions between citizens and government: the phenomenon has instigated a transfiguration of society, one in which we are all involved. Big data has sparked a silent revolution, initiated by software engineers and carried out through algorithms. Unfolding at the heart of consumer culture, this revolution has led to a worrisome loss of self, an erosion of memory, and an abandonment of social utopias. Roberto Simanowski elaborates on the changes data love has brought to the human condition while exploring the entanglements of those who—out of stinginess, convenience, ignorance, narcissism, or passion—contribute to the amassing of evermore data about their lives, leading to the statistical evaluation and individual profiling of their selves. Simanowski illustrates the social implications of technological development and retrieves the concepts, events, and cultural artifacts of past centuries to help decode the programming of our present.



The Entrepreneurial State

The Entrepreneurial State Author Mariana Mazzucato
ISBN-10 9781783085217
Release 2015-11-15
Pages
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Named one of the best books of 2013 by the 'Financial Times', 'Huffington Post' and 'Forbes', this debate-shifting book debunks the myth of the State as a static bureaucratic organization only needed to 'fix' market failures, leaving dynamic entrepreneurship and innovation to the private sector. Case studies ranging from the innovations that make the iPhone so 'smart' to the current developments in clean technology reveal the reality, whereby the private sector only invests after the entrepreneurial State has made the bold, high-risk investments.



Optimal Cupid

Optimal Cupid Author Christopher McKinlay
ISBN-10 1495334244
Release 2014-01-25
Pages 64
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An easy-to-implement blueprint from the mathematician who reverse-engineered OkCupid and met the woman of his dreams in 90 days. Christopher McKinlay has been featured in Wired Magazine and Good Morning America for his groundbreaking analysis of OkCupid. For the first time he's showing non-experts how to turn Internet dating on its head. This concise guide will show anyone (straight, gay, male or female) the procedure McKinlay used to meet his fiancee and how the same ideas can transform their lives and bring them from browsing to contact. One summer evening while logged into a supercomputer in Colorado waiting for a large computation, McKinlay was killing time on OkC when he was troubled by a problem: what if large groups of people responded to OkCupid's personality questionnaire in statistically similar ways? He created custom software to scrape data from the site, collecting over 6,000,000 answers to OkC's “match questions” from more than 20,000 real users. This data made clear he'd been using the site the wrong way. Based on his findings, McKinlay (a mathematics PhD), optimized his own profile. The transformation was profound. He went from showing a “match percentage” of 90% with a few hundred women in the L.A. area to showing 90% or higher with over 30,000 local women. Unsolicited messages from attractive strangers began flooding his inbox. With a foreword by Jon Finkel, McKinlay's insightful how-to will teach you how to benefit from the buried statistical patterns of online romance.



NoSQL and SQL Data Modeling

NoSQL and SQL Data Modeling Author Ted Hills
ISBN-10 9781634621113
Release 2016-04-01
Pages 260
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How do we design for data when traditional design techniques cannot extend to new database technologies? In this era of big data and the Internet of Things, it is essential that we have the tools we need to understand the data coming to us faster than ever before, and to design databases and data processing systems that can adapt easily to ever-changing data schemas and ever-changing business requirements. There must be no intellectual disconnect between data and the software that manages it. It must be possible to extract meaning and knowledge from data to drive artificial intelligence applications. Novel NoSQL data organization techniques must be used side-by-side with traditional SQL databases. Are existing data modeling techniques ready for all of this? The Concept and Object Modeling Notation (COMN) is able to cover the full spectrum of analysis and design. A single COMN model can represent the objects and concepts in the problem space, logical data design, and concrete NoSQL and SQL document, key-value, columnar, and relational database implementations. COMN models enable an unprecedented level of traceability of requirements to implementation. COMN models can also represent the static structure of software and the predicates that represent the patterns of meaning in databases. This book will teach you: the simple and familiar graphical notation of COMN with its three basic shapes and four line styles how to think about objects, concepts, types, and classes in the real world, using the ordinary meanings of English words that aren’t tangled with confused techno-speak how to express logical data designs that are freer from implementation considerations than is possible in any other notation how to understand key-value, document, columnar, and table-oriented database designs in logical and physical terms how to use COMN to specify physical database implementations in any NoSQL or SQL database with the precision necessary for model-driven development