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Electronic Media An Introduction

Electronic Media  An Introduction Author Lynne Schafer Gross
ISBN-10 9780077732332
Release 2012-09-13
Pages
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Electronic Media An Introduction has been writing in one form or another for most of life. You can find so many inspiration from Electronic Media An Introduction also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Electronic Media An Introduction book for free.



Electronic Media An Introduction

Electronic Media  An Introduction Author Lynne Schafer Gross
ISBN-10 0073378860
Release 2009-05-13
Pages 464
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This concise, student-friendly text teaches the essentials of electronic media and telecommunications. Exploring both the background and structure of this ever-evolving industry and the many ways in which media affects our lives, the text is directed at all students as consumers of media, as well as at students who plan to be media producers. The first section focuses on the various media forms (e.g. radio, the Internet), while the second addresses the functions of media (programming, advertising, etc.). The tenth edition features expanded coverage of contemporary methods and usages of communication, as well as the social significance of media, and how to obtain a job in electronic media.



An Introduction to Writing for Electronic Media

An Introduction to Writing for Electronic Media Author Robert B. Musburger, PhD
ISBN-10 9781136033131
Release 2012-09-10
Pages 360
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"Wonderfully practical....just what every media writer needs." Christopher H. Sterling George Washington University * Learn what it takes to write for commercials, news, documentaries, corporate, educational, animation, games, the internet, and dramatic film & video productions * Outlines the key skills needed for a successful media writing career The demand for quality and knowledgeable multi-platform writing is always in high demand. An Introduction to Writing for Electronic Media presents a survey of the many types of electronic media you can write for, and explains how to do it. Musburger focuses on the skills you need to write for animation versus radio or television news versus corporate training. Sample scripts help you learn by example while modeling your own scripts. Production files illustrate the integral role writers' play in the production process, and individual movie frames allow you compare these to the real scripts. Armed with the skills developed in this book, a media writer can apply for a variety of positions in newsrooms, advertising firms, motion pictures or animation studios, as well as local and national cable operations. Robert B. Musburger, Ph.D., is Professor Emeritus and former Director of the School of Communication, University of Houston, USA. He has worked for 20 years in professional broadcasting, serving as camera operator, director, producer, and writer. Musburger has received numerous awards for his video work and teaching and he continues to work in electronic media with his Seattle, WA,. consulting firm, Musburger Media Services. "[An] authoritative and clearly written description of the processes involved in writing for film, radio and television production." Raymond Fielding, Dean Emeritus Florida State University



Telecommunications

Telecommunications Author L. Gross
ISBN-10 0071142754
Release 1996-08
Pages 443
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This text aims to provide up-to-date information on broadcasting, electronic media, telephone and computer technologies, including the history and organization of the industry, programming practices, equipment, distribution networks, business practices, laws and regulations and ethical considerations. New sections introduce a range of technologies including the World Wide Web and multimedia forms such as virtual reality and a new chapter shows how organizations such as businesses and educational institutions use elctronic media.



Broadcasting Cable the Internet and Beyond

Broadcasting Cable  the Internet  and Beyond Author Joseph R. Dominick
ISBN-10 0071315039
Release 2012
Pages 384
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This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.



Electronic Media Law and Regulation

Electronic Media Law and Regulation Author Kenneth C. Creech
ISBN-10 9781136289651
Release 2013-07-24
Pages 392
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Electronic Media Law and Regulation is a case-based law text that provides students with direct access to case law as well as the context in which to understand its meaning and impact. The text overviews the major legal and regulatory issues facing broadcasting, cable, and developing media in today's industry. Presenting information from major cases, rules, regulations, and legal documents in a concise and readable form, this book helps current and prospective media professsionals understand the complex realm of law and regulation. Students will learn how to avoid common legal pitfalls and anticipate situations that may have potential legal consequences. This sixth edition provides annotated cases with margin notes, and new chapters address such timely issues as media ownership, freedom of information, entertainment rights, and cyber law.



Telecommunications

Telecommunications Author Lynne S. Gross
ISBN-10 0072492260
Release 2003
Pages 428
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Telecommunications has been writing in one form or another for most of life. You can find so many inspiration from Telecommunications also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Telecommunications book for free.



Electronic Media

Electronic Media Author Norman J. Medoff
ISBN-10 9781317448631
Release 2016-12-01
Pages 330
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Electronic Media: Then, Now, and Later provides a synopsis of the beginnings of electronic media in broadcasting and the subsequent advancements into digital media. The Then, Now, and Later approach focuses on how past innovations laid the groundwork for changing trends in technology, providing the opportunity and demand for evolution in both broadcasting and digital media. An updated companion website provides links to additional resources, chapter summaries, study guides and practice quizzes, instructor materials, and more. This new edition features two new chapters: one on social media, and one on choosing your entertainment and information experience. The then/now/later thematic structure of the book helps instructors draw parallels (and contracts) between media history and current events, which helps get students more engaged with the material. The book is known for its clear, concise, readable, and engaging writing style, which students and instructors alike appreciate. The companion website is updated and offers materials for instructors (an IM, PowerPoint slides, and test bank)



Mass Communications and Media Studies

Mass Communications and Media Studies Author Peyton Paxson
ISBN-10 9781501329951
Release 2018-05-17
Pages 336
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Mass Communications and Media Studies: An Introduction, 2nd edition is a comprehensive yet concise survey of the history of mass communication media, discussing the current state of each medium, and anticipating the future of mass media. Divided into twelve chapters, it can be used in either 16-week semesters or 12-week terms. Retaining the successful organization of the 1st edition, Peyton Paxson writes in an accessible and well-organized manner, catering to both the needs of students and instructors. He begins each chapter with a list of the current issues and trends concerning the chapter's topic, followed by a brief history of that topic, its current state, predictions for the future, an assessment of career opportunities, and discussion questions for critical thinking. More than just updating statistical data, the 2nd edition weaves in discussions of relevant contemporary issues, including crowdsourcing, going 'viral', interactive advertising, tv industry consolidation, 'the internet of things', conflicting ideas of net neutrality and their continuing implications in a more-connected world.



Electronic Distance Measurement

Electronic Distance Measurement Author Jean M. Rüeger
ISBN-10 9783642802331
Release 2012-12-06
Pages 276
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As the basic principles of EDM instruments have changed little since the third edition of 1990, there was no need for significant changes. This edition differs from its predecessor in that it contains corrections of a number of errors and misprints, totally revised tables in Appendices D, E and F and a new note in Section 2. 4. 3 on the introduction of the new temperature scale in 1990. The author is indebted to the many readers who reported the many small errors and misprints. T. Black, H. Buchanan, R. Da-Col, R. Kochle, P. H. Lam, 1. Nolton, 1. R. Pollard and A. Quade were particularly helpful. All known errors have been corrected. The assistance pro vided by most manufacturers (or their agents) with the updating of the tables with the instrument data was greatly appreciated. Sydney, February 1996 1. M. RUEGER v Preface The book has evolved from the author's continuing teaching of the subject and from two editions of a text of the same title. The first edition was published in 1978 by the School of Surveying, Universi ty of New South Wales, Sydney, Australia. Like its predecessors, this totally revised third edition is designed to make the subject matter more readily available to students proceeding to degrees in Survey ing and related fields.



Electronic Processes in Organic Semiconductors

Electronic Processes in Organic Semiconductors Author Anna Köhler
ISBN-10 9783527685165
Release 2015-04-22
Pages 424
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The first advanced textbook to provide a useful introduction in a brief, coherent and comprehensive way, with a focus on the fundamentals. After having read this book, students will be prepared to understand any of the many multi-authored books available in this field that discuss a particular aspect in more detail, and should also benefit from any of the textbooks in photochemistry or spectroscopy that concentrate on a particular mechanism. Based on a successful and well-proven lecture course given by one of the authors for many years, the book is clearly structured into four sections: electronic structure of organic semiconductors, charged and excited states in organic semiconductors, electronic and optical properties of organic semiconductors, and fundamentals of organic semiconductor devices.



Critical Media Studies

Critical Media Studies Author Brian L. Ott
ISBN-10 9781118554036
Release 2013-12-02
Pages 400
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Fully revised to reflect today’s media environment, this new edition of Critical Media Studies offers students a comprehensive introduction to the field and demonstrates how to think critically about the power and influence of media in our daily lives. Presents an engaging and comprehensive introduction to a broad range of critical approaches to the field written in an accessible way Features a new chapter on sociological analysis that reveals how audiences use media in their everyday lives to manage social roles, relationships, and contexts Offers substantial updates to examples used in the book to reflect contemporary industry standards, textual forms, and audience behaviors Delivers up-to-date media references that resonate with today’s undergraduates Updated with more global examples for broader appeal Enhanced online resources, including PowerPoint slides, test bank, study guides and sample assignments, available upon publication at www.wiley.com/go/criticalmediastudies



An Introduction to Visual Culture

An Introduction to Visual Culture Author Nicholas Mirzoeff
ISBN-10 9780415158763
Release 1999
Pages 274
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The author traces the history and theory of visual culture asking how and why visual media have become so central to contemporary everday life. He explores a wide range of visual forms, including painting, sculpture, photography, television, cinema, virtual reality, and the Internet while addressing the subjects of race, ethnicity, gender, sexuality, the body, and the international media event that followed the death of Princess Diana.



Art and Electronic Media

Art and Electronic Media Author Edward A. Shanken
ISBN-10 0714868582
Release 2014-09-08
Pages 304
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A timely survey that addresses the relationship between art and electronic technology, including mechanics, light, graphics, robots, virtual reality and the web.



Managing Electronic Media

Managing Electronic Media Author Joan Van Tassel
ISBN-10 9781136031625
Release 2012-09-10
Pages 424
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This college-level media management textbook reflects the changes in the media industries that have occurred in the past decade. Today's managers must address new issues that their predecessors never faced, from the threats of professional piracy and casual copying of digital media products, to global networks, on-demand consumption, and changing business models. The book explains the new new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management. The chapters logically unfold the ways that managers are evolving their practices to make content, market it, and deliver it to consumers in a competitive, global digital marketplace. In addition to media companies, this book covers management processes that extend to all content-producing organizations, because today's students are as likely to produce high-quality video and Web video for ABC Computer Sales as they are for the ABC Entertainment Television Network.



An Introduction to Audio Description

An Introduction to Audio Description Author Louise Fryer
ISBN-10 9781317479208
Release 2016-04-20
Pages 212
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An Introduction to Audio Description is the first comprehensive, user-friendly student guide to the theory and practice of audio description, or media narration, providing readers with the skills needed for the effective translation of images into words for the blind and partially-sighted. A wide range of examples – from film to multimedia events and touch tours in theatre, along with comments throughout from audio description users, serve to illustrate the following key themes: the history of audio description the audience the legal background how to write, prepare and deliver a script. Covering the key genres of audio description and supplemented with exercises and discussion points throughout, this is the essential textbook for all students and translators involved in the practice of audio description. Accompanying film clips are also available at: https://www.routledge.com/products/9781138848177 and on the Routledge Translation Studies Portal: http://cw.routledge.com/textbooks/translationstudies/.



A History of Digital Media

A History of Digital Media Author Gabriele Balbi
ISBN-10 9781351807234
Release 2018-04-24
Pages 282
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From the punch card calculating machine to the personal computer to the iPhone and more, this in-depth text offers a comprehensive introduction to digital media history for students and scholars across media and communication studies, providing an overview of the main turning points in digital media and highlighting the interactions between political, business, technical, social, and cultural elements throughout history. With a global scope and an intermedia focus, this book enables students and scholars alike to deepen their critical understanding of digital communication, adding an understudied historical layer to the examination of digital media and societies. Discussion questions, a timeline, and previously unpublished tables and maps are included to guide readers as they learn to contextualize and critically analyze the digital technologies we use every day.