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Graphic Design School

Graphic Design School Author David Dabner
ISBN-10 9781119433279
Release 2017-04-26
Pages 208
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The essential introduction to graphic design for the digital era Graphic Design School provides a comprehensive introduction to visual design for modern media. From the fundamentals of design to advanced techniques and problem solving, this book is packed with practical advice and tutorials for a broad range of applications in any media. This updated sixth edition features a wealth of new guidance that reflects the evolution of the field, including extensive discussion of digital design and resourcing. New discussion tackles User Experience and User Interface Design, plus the latest tools, requirements, and resources for designing for the web, mobile apps, social media, and more. Updated assignments reflect the latest graphic design processes and guide students through the transition from simple solutions to starter portfolio pieces, while full-color illustrations, case studies, and designer biographies bring real-world perspective to this complex, multi-faceted skill. As media continues to evolve, graphic designers must possess a core set of competencies that translate across all applications. This book teaches the critical concepts and essential skills that build the framework for successful, innovative design. Master the principles, elements, and tools of design Delve into typography, color, and layout for print and screen Understand coding requirements and information architecture Design for apps, social media, mobile devices, and more Graphic design has never been a static field, and the continual honing of skills and techniques is an essential part of the job. Innovation comes from change, and today's design landscape is evolving at an ever-increasing pace—expanding diversity in media, audience, topic, technique, tools, and more offer unprecedented opportunity to make your mark. Graphic Design School equips you with a rock-solid foundation to support whatever your talent builds.



Graphic Design School

Graphic Design School Author David Dabner
ISBN-10 050029285X
Release 2017-02-01
Pages 208
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This sixth edition of Graphic Design School has been refreshed and updated throughout, and features two new articles, one on User Experience Design (UX) and User Interface Design (UI), and one on Motion Graphics. The book is organized into two main sections, 'principles' and 'practice'. The first section deals with the fundamentals of design, such as composition, hierarchy, layout, typography, grid structure, colour and so on. The second section puts these basics into practice, and gives information about studio techniques and production issues relevant to a number of different graphic design disciplines. The last part of the second section provides an overview of some of the different career choices open to students entering the graphic design field.



The New Graphic Design School

The New Graphic Design School Author David Dabner
ISBN-10 9781118174807
Release 2012-02-24
Pages 192
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The principles and practice of graphic design Graphic Design School is a foundation course for graphic designers working in print, moving image, and digital media. Practical advice on all aspects of graphics design-from understanding the basics to devising an original concept and creating successful finished designs. Examples are taken from all media-magazines, books, newspapers, broadcast media, websites, and corporate brand identity. Packed with exercises and tutorials for students, and real-world graphic design briefs. This revised, fourth edition contains specific advice on how to adapt designs to suit different projects, including information on digital imaging techniques, motion graphics, and designing for the web and small-screen applications.



The Complete Idiot s Guide to Graphic Design

The Complete Idiot s Guide to Graphic Design Author Marjorie Crum
ISBN-10 1592578063
Release 2008
Pages 303
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A comprehensive introduction to graphic design covers the basics of design and design principles and furnishes detailed instruction on how to apply them to a range of projects--ranging from business cards to T-shirts--offering helpful information on art supplies, software, concept development, and reproduction requirements. Original.



Sustainable Graphic Design

Sustainable Graphic Design Author Peter Claver Fine
ISBN-10 9780857851161
Release 2016-09-29
Pages 256
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There is little appreciation for what happens to graphic design artifacts after their useful life has ended. Sustainable Graphic Design outlines graphic design's relationship to production and consumption, demonstrating how designers can contribute solution-oriented responses to consumption, through tools and methodologies applicable to both education and practice. The book provides an overview of sustainable graphic design, based on global engagement with design's relationship to consumption, and features highly creative work inspired by complex issues and including studies of a variety of visual artifacts, the larger built environment and the very ordinary products of consumption. Presenting cutting-edge work in graphic design from practitioners, educators and students from North America, Northern Europe, Australia and the Far East, the book helps students visualize their future roles engaging with the field in response to ecological concerns, social justice and present systems of design by using extensive case studies of student work with step-by step instructions adapted for use by instructors.



Graphic Design Basics

Graphic Design Basics Author Amy Arntson
ISBN-10 9780495912071
Release 2011-01-01
Pages 272
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GRAPHIC DESIGN BASICS combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



Design Elements

Design Elements Author Tim Samara
ISBN-10 9781616736361
Release 2007-04-01
Pages 272
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The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.



What They Didn t Teach You In Design School

What They Didn t Teach You In Design School Author Phil Cleaver
ISBN-10 9781440334382
Release 2014-02-28
Pages 224
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You'll appreciate this design career guide if: You're a recent graduate and looking for a job as a designer You want resume and interviewing advice, as well as tips for working in the design industry You'd like to learn how to avoid common pitfalls of asserting yourself in the design industry What They Didn't Teach You in Design School by Phil Cleaver provides advice on the stage from graduating, and getting into a studio and staying there as a valued designer, and explores best design practices. Though predominantly serving as a useful guide and bridge in the first year of your career as a designer, it should also be considered an essential tool that can be consulted when you're unsure of what to do next. Begin with the essentials of beginning your design career, like building your resume and portfolio, seeking out opportunities, and preparing for and securing interviews. More than just helping you get a job, however, this career guide serves to help you succeed in whichever design position you land. Learn how to effectively work with other designers and your own clients, keep up to date with the industry, hone your business skills, and much more. From the day after graduation to the completion of your first year as a design professional, this career guide will help you stay on top of your game. In What They Didn't Teach You in Design School you'll find: 11 chapters covering topics ranging from software skills, print production, and designer relations, to good design practice, web skills, and working with external suppliers Helpful design advice that you'll want to return to again and again A word from the author: "Working in a studio is hugely different from studying; this book is aimed at helping you through the transition and giving you the ammo to climb this massive new learning curve." --Phil Cleaver



Graphic Design for Non Designers

Graphic Design for Non Designers Author Tony Seddon
ISBN-10 2888933454
Release 2017-08-23
Pages 224
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Whether its a birthday card for a relative or a poster for a neighbourhood event, at some point in our lives, almost all of us will produce a piece of graphic design. We all make design choices everyday, in the fonts we choose for our emails, the filters and crops we use for our photos, and the colours we choose to dress ourselves in. If you have never studied graphic design formally but want something that looks smart and well made, this is the book for you. Arming you with all the basic knowledge you need to get professional-looking results, using simple jargon-free tutorials, this is the one-stop must-have guide for anyone who wants to learn about graphic design, but doesn't know where to start.



Communication Design

Communication Design Author Derek Yates
ISBN-10 9781474239257
Release 2015-02-26
Pages 208
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The success of a piece of communication has always been dependent on the connection between content, form, audience and context – what the message is, who it's aimed at, what it looks like, and how and where it's communicated. In recent years the balance between these elements has shifted. This book bridges the gap between education and emerging practices to provide students and practitioners with the information they need to understand the new skillsets required to succeed in this changing communication environment. Organized into themes of brand, experience, conversation, participation, navigation, advocacy and critique, it explores the core ideas shaping contemporary practice. Alongside case studies of game changing projects, it uses analysis of historical context and interviews with key thinkers and practitioners to provide a relevant and contemporary guide to the creative employment landscape.



The Non designer s Design Book

The Non designer s Design Book Author Robin Williams
ISBN-10 9780133966152
Release 2015
Pages 239
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A lot has happened in the world of digital design since the first edition of this title was published, but one thing remains true: There is an ever-growing number of people attempting to design everything from newsletters to advertisements with no formal training. This book is the one place they can turn to find quick, non-intimidating, excellent design help from trusted design instructor Robin Williams. This revised and expanded classic includes a new chapter on designing with type, more quizzes and exercises, updated projects, and new visual and typographic examples that give the book a fresh, modern look. In The Non-Designer's Design Book, 4th Edition, Robin turns her attention to the basic principles that govern good design. Perfect for beginners, Robin boils great design into four easy-to-master principles: contrast, repetition, alignment, and proximity (C.R.A.P.!). Readers who follow her clearly explained concepts will produce more sophisticated and professional work immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, and illustrations make learning a snap–which is just what audiences have come to expect from this bestselling author.



The Graphic Design Exercise Book

The Graphic Design Exercise Book Author Jessica Glaser
ISBN-10 071123602X
Release 2014-09-04
Pages 256
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The Graphic Design Exercise Book provides a series of challenging design briefs that reignite a designer’s creativity while also imparting new skills. Whatever their age or experience, graphic designers like to be creatively challenged, and may also want to broaden their skill-base in order to break into new and lucrative areas of the design industry. A range of industry insiders share their specialist knowledge by way of briefs that stretch the imagination and encourage the development of new skills across a range of genres, including logos, packaging, branding, identity, promotion, publication design, music graphics, and web design. Organized much like a recipe book, each brief lists the required materials and equipment so that designers can pick and choose. Interviews and in-progress work is included, while a number of fully realized projects illustrate the possible outcomes.



Graphic Design Foundation Course

Graphic Design Foundation Course Author Curtis Tappenden
ISBN-10 1844032205
Release 2004
Pages 120
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The latest in the superb Foundation Course series brings artists the best possible practical instruction on the practice and application of graphic design, which is one of the most popular art-based classes. With this visually striking handbook, students can take lessons right at home. Everything a would-be designer needs to know is covered, from fundamental techniques to business procedures, such as examining a client brief and planning a presentation. Novices will learn how to choose the right tools for the job, develop concepts, create logos, choose effective typefaces, develop their drawing skills, produce a good layout, and execute final projects with flair.



The Language of Graphic Design

The Language of Graphic Design Author Richard Poulin
ISBN-10 9781592538256
Release 2012-10
Pages 288
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'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.



The Complete Guide to Digital Graphic Design

The Complete Guide to Digital Graphic Design Author Bob Gordon
ISBN-10 0500285608
Release 2005
Pages 224
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A visually stunning review of the fast-changing world of graphic design, this book will be essential reading for anyone involved in this broadest of industries. Its succinct but comprehensive coverage of the multitude of technical issues confronting todays graphic designers, coupled with breathtaking examples of graphics from around the world, makes it ideal for those already employed in graphics who feel the need to improve their technical and theoretical skills, as well as for students. Starting with a showcase of some of the best practitioners in the fields of print, exhibition design, advertising, signage, packaging, multimedia and the Web, this profusely illustrated and authoritative handbook also provides in-depth information on design basics such as type, colour and images.



Design for Motion

Design for Motion Author Austin Shaw
ISBN-10 9781317607779
Release 2015-11-19
Pages 334
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Plumb the depths of core motion design fundamentals and harness the essential techniques of this diverse and innovative medium. Combine basic art and design principles with creative storytelling to create compelling style frames, design boards, and motion design projects. Here, in one volume, Austin Shaw covers all the principles any serious motion designer needs to know in order to make their artistic visions a reality and confidently produce compositions for clients, including: Illustration techniques Typography Compositing Cinematography Incorporating 3D elements Matte painting Concept development, and much more Lessons are augmented by illustrious full color imagery and practical exercises, allowing you to put the techniques covered into immediate practical context. Industry leaders and pioneers, including Karin Fong, Bradley G Munkowitz (GMUNK), Will Hyde, Erin Sarofsky, Danny Yount, and many more, contribute their professional perspectives, share personal stories, and provide visual examples of their work. Additionally, a robust companion website (www.focalpress.com/cw/shaw) features project files, video tutorials, bonus PDFs, and rolling updates to keep you informed on the latest developments in the field.



Visual Communication Design

Visual Communication Design Author Meredith Davis
ISBN-10 9781350031838
Release 2017-09-07
Pages 224
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Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.