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One Perfect Pitch How to Sell Your Idea Your Product Your Business or Yourself

One Perfect Pitch  How to Sell Your Idea  Your Product  Your Business  or Yourself Author Marie Perruchet
ISBN-10 9780071837538
Release 2016-03-25
Pages 240
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What’s YOUR story? In the hypercompetitive world of Silicon Valley, this question has replaced “What’s your pitch?” It’s another way of asking, “Who are you?” The art of the pitch is nothing short of a survival skill. If an entrepreneur can’t convince an investor in 10 minutes that a business idea has potential, that is often the end of it. If a project manager in a large enterprise can’t win support from other stakeholders, his or her project is at risk. You always need to be selling yourself, pitching your partners or your clients to work with you, or pitching what makes your new business an exciting and worthwhile investment. You may not realize it right now, but you do have a one-of-a-kind story to tell, one that makes you stand out from everyone else—a unique tale that makes you, your product, or your business unforgettable. In One Perfect Pitch, Marie Perruchet will help you discover it, hone it, and present it, so that you get buy-in from colleagues and potential investors. Learn: • How to mine the worst experiences of your life for your pitch • How to tell me, show me, and sign me up in one minute • How to make a good impression through any medium • The dos and don’ts of pitching etiquette—and how to correct common mistakes • The unspoken rules in Silicon Valley A former mentor at 500 Startups, where she was a pitching coach to world-changing companies at one of the largest incubators in the U.S., Perruchet shares her proven methodology, insider advice, and hands-on exercises. She provides a step-by-step framework that ensures you are pitch perfect whenever you need to sell an idea, a product, a business—or yourself. Marie Perruchet is the founder of One Perfect Pitch, a San Francisco-based consulting firm. Drawing on her experience as a BBC journalist and news correspondent, she works with business executives to shape their stories and deliver effective pitches. As a former mentor at 500 Startups, the largest accelerator program in the U.S., she helped prepare startup founders and entrepreneurs for Demo Day, when they pitch venture capital funds and angel investors. Her clients include multinationals, tech incubators and accelerators, startup founders and entrepreneurs, and portfolio companies. Perruchet also coaches C-level executives from around the world and has been featured in the Wall Street Journal, Marie Claire, and Le Monde.



Perfect Pitch

Perfect Pitch Author Jon Steel
ISBN-10 9780471789765
Release 2006-10-30
Pages 262
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The author of the "Adweek" bestseller "Truth, Lies & Advertising" now shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas.



Brilliant Pitch

Brilliant Pitch Author Shaun Varga
ISBN-10 9780273745204
Release 2012-07-09
Pages 200
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In business, there is a moment when everyone has to make a pitch; it might be your own personal OK Corral, when the consequences of failure are too painful to even contemplate, but it will always be an occasion where the outcome really matters. Brilliant Pitch will equip people to tackle pitch situations (however tough), improve their own skills and, importantly, leave them enthused about the idea of pitching and looking forward to the next one. It will do so first by outlining how to approach any pitch, then how to tailor the approach in different situations. There are secrets from the masters. There are pitch stories. (Such as the agency which pitched to British Rail, and deliberately kept them waiting in reception for an hour, with bad refreshments and no explanation for the delay…) The book brings the process to life, rather than simply listing things to do. It shows readers how they, too, can become great at pitching. Brilliant outcomes: It eliminates the possibility of doing a 'bad' pitch It will help readers get the content and preparation spot on by focusing on the needs of the audience. It will help give readers tons of confidence so they’ll not only deliver brilliant pitches, but they’ll be eager to pitch time and time again.



Good in a Room

Good in a Room Author Stephanie Palmer
ISBN-10 0385525281
Release 2008-03-11
Pages 304
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Whether you work in Hollywood or not, the fact is that selling ideas is really difficult to do. The reason the pitching secrets of the most successful writers and directors are relevant is because these people have evolved an advanced method for selling ideas. Whether you’re a screenwriter, a journalist with an idea for a story, an entrepreneur with a business plan, an inventor with a blueprint, or a manager with an innovative solution, if you want other people to invest their time, energy, and money in your idea, you face an uphill battle…. When I was at MGM, the hardest part of my job was not cutthroat studio politics or grueling production schedules. The toughest part of my job was whenever I had to say “No” to an idea that was almost there. I had to say no a lot. Every buyer does. The buyer’s work is to say yes to projects that are ready, not almost ready. And no matter how good the script is, if the seller can’t pitch it in a compelling way, how can the buyer see the potential? How can he get his colleagues on board? How can he recommend the seller to his superiors? The fact is that poor pitches doom good projects. It happens all the time. The ideas, products and services that are pitched more effectively… win. That’s just how the game is played. No sense getting upset over it. Instead, let’s accept the challenge and learn the strategies and tactics that will allow us (and our ideas) to succeed. -From GOOD IN A ROOM Business consultant and former MGM Director of Creative Affairs Stephanie Palmer reveals the techniques used by Hollywood’s top writers, producers, and directors to get financing for their projects - and explains how you can apply these techniques to be more successful in your own high-stakes meetings. Because, as Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better. Whether you are a manager or executive with an innovative proposal, a professional with a hot concept, a salesperson selling to a potential client or investor, or an entrepreneur with a business plan, GOOD IN A ROOM shows you how to: Master the five stages of the face-to-face meeting Avoid the secret dealbreakers of the first ninety seconds Be confident in high-pressure situations Present yourself better and more effectively than you ever have before Whether you want to ask for a raise, grow your client list, launch a new business or find financing for a creative project, you must not only present your ideas in a compelling way - you must also sell yourself, as well. GOOD IN A ROOM shows you how to construct a winning presentation and deliver the kind of performance that will get your project greenlighted, whatever industry you are in.



The Perfect Pitch

The Perfect Pitch Author Ken Rotcop
ISBN-10 1932907521
Release 2009
Pages 199
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The book not only covers every facet of pitching; Rotcop also shares fascinating stories about plagiarism, how to get an agent, gimmicks to bring to pitch meetings, how to get a studio job, and what to do if Brad Pitt and Angelina Jolie want to star in your screenplay.



Life s a Pitch

Life s a Pitch Author Roger Mavity
ISBN-10 0552174866
Release 2017-09-21
Pages 336
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The pitch is the absolute essence of modern business. Ideas are the most valuable commodity in the modern economy and it is human skill which develops them. In pitching for new business, ideas and emotional intelligence dominate. However the skills of the pitch are not only relevant to the world of business, rather they apply to just about every significant personal transaction in your life... Life's a Pitch is the ultimate how-to book - a mixture of mechanics and magic. Nothing like it has been written before. A mixture of mentoring, graphics, anthropology, market research and modern Machiavellianism, this book will prepare you for success. So whether at a sales conference in corporate conference room hell or over lunch at a glamourous restaurant, Life's a Pitch tells you how to handle human transactions. A pitch is not a meeting, it's a drama. A pitch is not about transferring information, it's about transferring power. It is business, but it is also theatre. And the results of a successful pitch are - quite simply but rather persuasively - money and power. Part inspirational manual for business, part guidebook to a successful and happy social life, Life's a Pitch is written as the result of an accumulated half century of (mostly successful) pitching by the authors. Ground-breaking and genre-busting, it will transform the way you think about the art of persuasion for ever.



Idea to Invention

Idea to Invention Author Patricia Nolan-Brown
ISBN-10 9780814432952
Release 2014-01-09
Pages 272
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You don't have to be a mechanical genius to be an inventor. Anyone can invent-a parent wrestling with a baby sling . . . a coach frustrated with slick-soled running shoes . . . an office worker determined to keep the computer cords untangled. Inventing is simply finding clever solutions to everyday challenges. Author and inventor Patricia Nolan-Brown has turned common annoyances into ingenious and money-making products. She shares the tricks of her trade in Idea to Invention, a practical guide that helps ordinary people look at their world with the eyes of an inventor. Readers will learn six simple steps to invention-and discover: * How they rate on six crucial personality traits * Creativity habits that spark invention * The power of tape-and-paper prototypes to refine their vision * How to navigate the ins and outs of licensing and patenting their product * The pros and cons of finding a licensed manufacturer vs. running a home-based assembly line * How to promote their invention-from perfecting the pitch and finding store buyers to trade-show shortcuts and strategies for creating buzz online * Product enhancements that add years to shelf life From initial concept to thriving business, this handy guide simplifies the invention process and gives creative thinkers the competitive edge they need to achieve success.



Pitch Anything An Innovative Method for Presenting Persuading and Winning the Deal

Pitch Anything  An Innovative Method for Presenting  Persuading  and Winning the Deal Author Oren Klaff
ISBN-10 007175976X
Release 2011-02-18
Pages 240
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Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book “Fast, fun and immensely practical.” —JOE SULLIVAN, Founder, Flextronics “Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.” —JOSH WHITFORD, Founder, Echelon Media “What do supermodels and venture capitalists have in common? They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve.” —RALPH CRAM, Investor “Pitch Anything offers a new method that will differentiate you from the rest of the pack.” —JASON JONES, Senior Vice President, Jones Lang LaSalle “If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work.” —STEVEN WALDMAN, Principal and Founder, Spectrum Capital “Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions.” —LOUIE UCCIFERRI, President, Regent Capital Group “I use Oren’s unique strategies to sell deals, raise money, and handle tough situations.” —TAYLOR GARRETT, Vice President, White Cap “A counter-intuitive method that works.” —JAY GOYAL, CEO, SumOpti About the Book: When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million—and now, for the fi rst time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you’re selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas. According to Klaff, creating and presenting a great pitch isn’t an art—it’s a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you’ll remain in complete control of every stage of the pitch process. Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a Decision One truly great pitch can improve your career, make you a lot of money—and even change your life. Success is dependent on the method you use, not how hard you try. “Better method, more money,” Klaff says. “Much better method, much more money.” Klaff is the best in the business because his method is much better than anyone else’s. And now it’s yours. Apply the tactics and strategies outlined in Pitch Anything to engage and persuade your audience—and you’ll have more funding and support than you ever thought possible.



Pitch the Perfect Investment

Pitch the Perfect Investment Author Paul D. Sonkin
ISBN-10 9781119051787
Release 2017-09-12
Pages 496
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Pitching the Perfect Investment + Website will present a two-step process: 1) finding the perfect investment; and 2) crafting the perfect pitch. It presents world-class insights into search strategy, data collection and research, securities analysis, risk assessment and management, combined with the use of critical thinking, to uncover the perfect opportunity for professional analysts, sophisticated private investors and ambitious young analysts as well as mergers and acquisition specialists advising clients, financial consultants and corporate financial analysis teams. Pitching draws from the disciplines of psychology, argumentation and informal logic. It instructs the investor analysts of all types how to craft this perfect investment into the perfect pitch. Pitching an investment is an essential skill to securing and then excelling at your job on Wall Street. In this book: The money manager will learn how to analyze and pitch ideas to potential investors in order to get them to invest in his or her fund. The analyst will learn how to source, analyze, value and pitch a compelling stock idea to their superiors in order to advance their careers. The banker will learn how to pitch acquisition ideas to senior executives and corporate clients to win business. The C-level executive of a public or private company will learn how to pitch his company to existing and potential investors. The salesperson will learn how to analyze and pitch a compelling idea to clients. The sophisticated or enterprising individual investor will learn how to source, analyze and value investment ideas to make money. The student will learn how to source, analyze, value and pitch a compelling stock idea in order to secure a job on Wall Street. This is an essential skill for the ambitious young investment analyst looking to begin a career on Wall Street as well as the seasoned veteran discussing an idea on CNBC, and every investor in-between.



Pitching Hollywood

Pitching Hollywood Author Jonathan Koch
ISBN-10 1884956319
Release 2004
Pages 167
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Two successful movie and TV producers provide the reader with the tools needed to create, develop, and sell ideas to Hollywood. Producers Jonathan Koch (“Beyond the Glory”) and Robert Kosberg (Deep Blue Sea) are known as the “Kings of Pitch.” They currently have more than a dozen projects in development at major studios, including projects with Josh Lucas, Tobey Maguire, and Katherine Heigl.



Pitch Perfect

Pitch Perfect Author Bill McGowan
ISBN-10 9780062273239
Release 2014-04-01
Pages 288
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Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, AirBnB, Dropbox and Salesforce.com. Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It’s essential to be pitch perfect—to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language—both verbal and nonverbal. Pitch Perfect teaches you how to overcome common communication pitfalls using McGowan’s simple Principles of Persuasion, which are highly effective and easy to learn, implement, and master. With Pitch Perfect you can harness the power of persuasion and have people not only listening closely to your every word but also remembering you long after you’ve left the room.



The Art of the Pitch

The Art of the Pitch Author P. Coughter
ISBN-10 9781137512338
Release 2016-09-29
Pages 240
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Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.



Pitching Ideas

Pitching Ideas Author Jeroen Van Geel
ISBN-10 9063694865
Release 2018-03-22
Pages 152
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Pitching Ideas helps you convince your audience. You can have the best ideas in the world, but they will never become reality if you don't know how to pitch them. Pitching Ideas will take you on a journey through people's minds and helps you find the core of what you want to tell.



How to Win a Pitch

How to Win a Pitch Author Joey Asher
ISBN-10 9780978577612
Release 2008-11-01
Pages 264
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How to Win a Pitch will help you learn how to: -Develop presentations that win contracts. -Create connections to secure business relationships. -Identify, discuss and fulfill client needs effectively. Veteran business coach Joey Asher has helped his clients win over five billion dollars in new business contracts. He uses his former experience as an attorney and journalist to help readers and clients rise above their competition. He has authored two previous books, Selling & Communication Skills for Lawyers and Even a Geek Can Speak: Low-Tech Presentation Skills For High-Tech People.



Pitch Your Business Like a Pro

Pitch Your Business Like a Pro Author Victor Kwegyir
ISBN-10 0956770630
Release 2014-10-10
Pages 214
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It takes more than just a brilliant idea to be a successful entrepreneur. Among all of the challenges facing a business owner, finding funding is one of the most overwhelming. This challenge alone can significantly limit an entrepreneurial dream. Pitch Your Business Like a Pro arms you with the techniques necessary to effectively pitch your business and entrepreneurial ideas anytime an opportunity comes your way to do so. It is designed to help you to explore which options are best for you and how to position yourself to pitch you, your idea and your business to potential investors. To do this most effectively, it is important to know to whom you are pitching to, what they look for in a winning pitch, and how to best deliver it. As an established entrepreneur and business professional who has made a significant number of pitches and has helped prepare others do so over the years, I've designed this book to help you successfully address these questions by: Discussing the major funding options, investor groups and platforms available to the entrepreneur. Offering a complete guide to creating a compelling business plan as a basis for developing an outstanding pitch. Providing a valuable list of the essential do's and don'ts of pitching. This book also shows you what to aim for in a pitch and what investor audiences look for in a pitch, as well as offering a master-class in how to deliver a pitch that you can use to develop your own winning pitching style. At the end of the book is a bonus chapter with precise details on how to make a successful sales pitch. Your ability to pitch effectively will go a long way toward making your business dream a success, especially when you are able to attract the right kind of investor who is not just keen on making some money from your business but believes in you and your journey. Welcome to Pitch Your Business Like a Pro!



Brand Yourself

Brand Yourself Author David Andrusia
ISBN-10 0345423593
Release 2000
Pages 247
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A guide to self-marketing and promotion in the modern workplace urges readers to establish and promote a unique identity on the job by first identifying their strengths and then broadcasting their "Personal Branding Statement" to the world. Original.



Pop

Pop Author Sam Horn
ISBN-10 0399532765
Release 2006
Pages 237
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An inspirational handbook introduces the POP! process--to make messages Purposeful, Original, and Pithy--in order to promote one's ideas successfully, discussing such concepts as Muse It or Lose It, the Eureka Moment, the Jerry Maguire Rule, Contra-Brand, and Idea Chemistry.