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Political Reputation Management

Political Reputation Management Author Christian Schnee
ISBN-10 9781317634324
Release 2014-12-17
Pages 214
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It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Comprehensive control of communications in a fast-moving political and media setting isoften upset by events outside the communicator’s control, taking over the news agenda andchanging the political narrative. Based on interviews with leading communicators and journalists, this book explores the tensions between a planned, strategic communications approach and a reactive, tactical one. The interviewees, who over the past 15 years have been instrumental in presenting and shaping the public persona of party leaders and Prime Ministers, include, amongst others, William Hague, Ian Duncan-Smith, Michael Howard, David Cameron, Tony Blair and Gordon Brown.It draws a unique picture of how political reputations are managed and, ultimately, confirms the discrepancy between what political communications management is thought to be, and how communications practitioners actually operate. This book empirically reviews political communications practice in order to analyse to what degree reality matches the concepts of strategic communications management. This will be essential reading for researchers, educators and advanced students in public relations, communications studies and marketing.



Myth and Solidarity in the Modern World

Myth and Solidarity in the Modern World Author Timothy Stacey
ISBN-10 9781351167826
Release 2018-01-17
Pages 232
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In the context of the rise of reactionary politics across the globe, this book seeks new ways of developing solidarity across religious, political and economic differences. Drawing on an increasingly influential Christian theological movement,?postliberalism, it claims that the dominance of liberal, secular rationality has blinded people to the fundamental role of transcendence and myth in developing solidarity. The result is either atrophy, or a retrenching in divisive myths of faith, race, nation or economic status. Liberalism is now a dominant force across the globe. But its resonance in the Anglo-Saxon West, from which it originates and has been most fully realized, is relatively underexplored. The book thus follows two simultaneous lines of enquiry. Firstly, a genealogical study of social scientific and policy iterations of the relationship between belief and solidarity in the Anglo-Saxon West, placing postliberal theory into dialogue with the sociology and anthropology of religion, politics and economics. Secondly, it draws from original ethnographic research with groups in London, UK, that seek to develop solidarity in the face of deep-seated difference. By bringing a new way of framing these contentious debates about contemporary society, this research offers tools for more productive conversations around religious and political topics, in particular concluding with a clear policy proposal. It is, therefore, a useful resource for both academics of?theology and?religious?studies,?political philosophy, sociology and anthropology; and for politicians, policy makers and practitioners hoping to develop solidarity in the modern world.



New Directions in Media and Politics

New Directions in Media and Politics Author Travis N. Ridout
ISBN-10 9781136268298
Release 2013-01-04
Pages 280
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The field of media and politics is quickly changing as society transforms and new technologies develop continuously. Academic research in the area is rapidly breaking new ground to keep pace with the prolific media developments. This innovative, up-to-date text moves beyond rudimentary concepts and definitions to consider the exciting scholarly research that addresses the monumental recent changes in the media system of the United States and the world. This carefully crafted volume addresses the big questions that academic researchers are asking, exposing students to the rigorous scholarship in the field but making it readily understandable by undergraduate students. Each chapter starts with a "big question" about the impact of the news media, provides an overview of the more general topic, and then answers that question by appealing to the best, most-up-to-date research in the field. The volume as a whole is held together by an exploration of the rapidly changing media environment and the influence these changes have on individual political behavior and governments as a whole. New Directions in Media and Politics will make an ideal book for courses as it digs deeper into the questions that standard textbooks only hint at—and presents scholarly evidence to support the arguments made.



New Directions in Interest Group Politics

New Directions in Interest Group Politics Author Matt Grossmann
ISBN-10 9781134068951
Release 2013-10-23
Pages 287
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Reflecting cutting edge scholarship but written for undergraduates, New Directions in Interest Group Politics will help students think critically about influence in the American political system. There is no shortage of fear about "the special interests" in American political debate, but reliable information about what interest groups do, who they represent, and how they influence government is often lacking. This volume, comprised of original essays by leading scholars, is designed to summarize and explain contemporary research that helps address popular questions and concerns, making studies accessible to undergraduate students and providing facts to butress informed debate. The book covers the mobilization of interest groups, their activities, and their influence. Each chapter briefly reviews research on a central question of scholarship before focusing on a particular empirical project designed to shed light on the topic. Rather than simply providing a descriptive overview, the chapters are designed to foster critical thinking by getting students to assess the role of interest groups in the American political system and supplying evidence of their effects. Importantly, a set of web resources associated with the book offer instructions for research and writing assignments. Students will be able to collect and analyze data on campaign finance, lobbying, and interest group involvement in governance. The eResource website includes materials for several classroom simulations, such as an interest group legislative battle, a Netroots convention, and a rule-making process. As they read about key questions in democratic government and current research trends, students can practice serving as interest group activists and conduct original research on topics that most interest them.



Social Media and Public Relations

Social Media and Public Relations Author Judy Motion
ISBN-10 9781135005993
Release 2015-11-19
Pages 224
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Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth for credulous audiences? Or does the full glare of the internet and the increasing expectations of powerful publics motivate it to more honestly engage to serve the public interest? The purpose of this book is to examine the role of PR by exploring the myriad ways that social media is reshaping its conceptualization, strategies, and tactics. In particular, it explores the dichotomies of fake and authentic, powerless and powerful, meaningless and meaningful. It exposes transgressions committed by practitioners—the paucity of digital literacy, the lack of understanding of the norms of social media, naivety about corporate identity risks, and the overarching emphasis on spin over authentic engagement. But it also shows the power that closely networked social media users have to insert information and opinion into discussions and force "false PR friends" to be less so. This timely, challenging, and fascinating book will be of interest to all students, researchers, and practitioners in Public Relations, Media, and Communication Studies. Winner of the 2016 NCA PRIDE Award for best book



Reassessing the Relationship between Marketing and Public Relations

Reassessing the Relationship between Marketing and Public Relations Author Lisa Dühring
ISBN-10 9783658180348
Release 2017-04-24
Pages 318
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Lisa Dühring reconstructs the relationship between public relations and marketing research on a metatheoretical level. She presents a concise systematization of the theoretical discourse in both disciplines since the beginning of the twentieth century by differentiating key phases of development and evaluating current research approaches. This study argues for a stronger connection of both disciplines and a better profiling within the mother disciplines of communication and business studies by fostering critical and interpretative approaches. This book is strongly recommended to everybody interested in the history and epistemology of marketing and public relations theory and the relationship between both fields.



Power Diversity and Public Relations

Power  Diversity and Public Relations Author Lee Edwards
ISBN-10 9781135088071
Release 2014-09-25
Pages 136
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Power, Diversity and Public Relations addresses the lack of diversity in PR by revealing the ways in which power operates within the occupation to construct archetypal practitioner identities, occupational belonging and exclusion. It explores the ways in which the field is normatively constructed through discourse, and examines how the experiences of practitioners whose ethnicity and class differ from the ‘typical’ PR background, shape alternative understandings of the occupation and their place within it. The book applies theoretical perspectives ranging from Bourdieuvian and occupational sociology to postcolonial and critical race theory, to a variety of empirical data from the UK PR industry. Diversity emerges as a product of the dialectics between occupational structures, norms and practitioners’ reactions to those constraints; it follows that improving diversity is best understood as an exercise in democracy, where all practitioner voices are heard, valued, and encompass the potential for change. This insightful text will be essential reading for researchers and students in Public Relations, Communications, Media Studies, Promotional Industries, as well as all scholars interested in the sociology of race and work relations.



The Routledge Companion to the Cultural Industries

The Routledge Companion to the Cultural Industries Author Kate Oakley
ISBN-10 9781317533979
Release 2015-05-22
Pages 576
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The Routledge Companion to the Cultural Industries is collection of contemporary scholarship on the cultural industries and seeks to re-assert the importance of cultural production and consumption against the purely economic imperatives of the ‘creative industries’. Across 43 chapters drawn from a wide range of geographic and disciplinary perspectives, this comprehensive volume offers a critical and empirically-informed examination of the contemporary cultural industries. A range of cultural industries are explored, from videogames to art galleries, all the time focussing on the culture that is being produced and its wider symbolic and socio-cultural meaning. Individual chapters consider their industrial structure, the policy that governs them, their geography, the labour that produces them, and the meaning they offer to consumers and participants. The collection also explores the historical dimension of cultural industry debates providing context for new readers, as well as critical orientation for those more familiar with the subject. Questions of industry structure, labour, place, international development, consumption and regulation are all explored in terms of their historical trajectory and potential future direction. By assessing the current challenges facing the cultural industries this collection of contemporary scholarship provides students and researchers with an essential guide to key ideas, issues, concepts and debates in the field.



The Handbook of Crisis Communication

The Handbook of Crisis Communication Author W. Timothy Coombs
ISBN-10 9781444361902
Release 2012-01-10
Pages 768
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Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina Explores the key emerging areas of new technology and global crisis communication Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication



Public Relations Theory

Public Relations Theory Author Carl H. Botan
ISBN-10 9781136695667
Release 2017-10-03
Pages 368
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Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication theories, they attempt to explain and predict public relations practices and then use these practices to develop communication theories. Their discussions fall into three distinct categories: metatheory, theory, and examples of applications of theories. An ideal volume for professionals and students in communication, journalism, and related fields.



The SAGE Handbook of Public Relations

The SAGE Handbook of Public Relations Author Robert Lawrence Heath
ISBN-10 9781412977814
Release 2010
Pages 773
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Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice. It presents major theories in the words of the leading advocates for each theory; positions public relations as a positive force to help make society more fully functional; and challenges academics and practitioners to identify best practices that can inform the work of those in the profession.



Managing Organizations

Managing Organizations Author Stewart R Clegg
ISBN-10 9781446205303
Release 1999-04-29
Pages 288
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In Managing Organizations Stewart Clegg, Cynthia Hardy and Walter Nord explore the major issues and debates in management and organization. The textbook addresses key topics such as leadership, decision-making and innovation in organizations alongside such themes as diversity, globalization and ecology. Students and teachers of management will find this a comprehensive and wide-ranging resource on the core issues for contemporary managers and organizations.



The New Handbook of Organizational Communication

The New Handbook of Organizational Communication Author Fredric M. Jablin
ISBN-10 1412915252
Release 2000-09-01
Pages 911
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Organizational communication as a discipline grew tremendously over the latter part of the twentieth century, but accompanying that growth has been a struggle to establish a clear identity for the field. The ongoing evolution of complex organizations in an equally complex global environment has scholars continuing to define and redefine the focus, boundaries, and future of the field. The New Handbook of Organizational Communication is a landmark volume that weaves together the various threads of this interdisciplinary area of scholarship.



Journalism Science and Society

Journalism  Science and Society Author Martin W. Bauer
ISBN-10 9781134187287
Release 2008-07-25
Pages 304
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Analyzing the role of journalists in science communication, this book presents a perspective on how this is going to evolve in the twenty-first century. The book takes three distinct perspectives on this interesting subject. Firstly, science journalists reflect on their ‘operating rules’ (science news values and news making routines). Secondly, a brief history of science journalism puts things into context, characterising the changing output of science writing in newspapers over time. Finally, the book invites several international journalists or communication scholars to comment on these observations thereby opening the global perspective. This unique project will interest a range of readers including science communication students, media studies scholars, professionals working in science communication and journalists.



The Routledge Handbook of Identity and the Environment in the Classical and Medieval Worlds

The Routledge Handbook of Identity and the Environment in the Classical and Medieval Worlds Author Rebecca Futo Kennedy
ISBN-10 9781317415701
Release 2016-01-08
Pages 458
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The Routledge Handbook of Identity and the Environment in the Classical and Medieval Worlds explores how environment was thought to shape ethnicity and identity, discussing developments in early natural philosophy and historical ethnographies. Defining ‘environment’ broadly to include not only physical but also cultural environments, natural and constructed, the volume considers the multifarious ways in which environment was understood to shape the culture and physical characteristics of peoples, as well as how the ancients manipulated their environments to achieve a desired identity. This diverse collection includes studies not only of the Greco-Roman world, but also ancient China and the European, Jewish and Arab inheritors and transmitters of classical thought. In recent years, work in this subject has been confined mostly to the discussion of texts that reflect an approach to the barbarian as ‘other’. The Routledge Handbook of Identity and the Environment in the Classical and Medieval Worlds takes the discussion of ethnicity on a fresh course, contextualising the concept of the barbarian within rational discourses such as cartography, medicine, and mathematical sciences, an approach that allows us to more clearly discern the varied and nuanced approaches to ethnic identity which abounded in antiquity. The innovative and thought-provoking material in this volume realises new directions in the study of identity in the Classical and Medieval worlds.



Public Relations Research

Public Relations Research Author Ansgar Zerfaß
ISBN-10 3531909185
Release 2008-05-08
Pages 449
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This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.



New Directions in American Politics

New Directions in American Politics Author Raymond J. La Raja
ISBN-10 9780415535540
Release 2013
Pages 345
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New Directions in American Politics introduces students not just to how the American political system works but also to how political science works. La Raja brings together top scholars to write original essays across the standard curriculum of American government and politics, capturing emerging research in the discipline in a way that is accessible for undergraduates. Each chapter combines substantive knowledge with the kind of skill-building and analytical inquiry that is being touted in higher education everywhere. Contributors to New Directions highlight why the questions they seek to answer are critical for understanding American politics, and situate them in the broader context of controversies in research. The teaching of American politics follows a well-worn path. Textbooks for introductory courses hew to a traditional set of chapters that describe the Founding, American institutions, the ways citizens participate in politics, and sometimes public policy. The material rarely engages students in the kind of questions that animate scholarship on politics. One hurdle for instructors is finding material that reflects quality scholarship—and thus teaches students about why, not just what—and yet is accessible for undergraduates. Articles in scholarly journals are typically unsuited for undergraduate courses, particularly introductory courses. What is needed is a book that conveys exciting trends in scholarship across vital topics in American politics and illustrates analytical thinking. New Directions in American Politics is that book and will be an ideal companion to standard textbooks that focus mostly on nuts and bolts of politics. The book features: Contributions from a top-notch cast of active scholars and a highly regarded editor A focus on analytical thinking that addresses questions of causality Full coverage of the American politics curriculum Short interviews with each contributor on a companion website to help the research come alive and prompt critical thinking questions for students Work that draws on the highest quality research in political science but is written specifically for first year undergraduate students. There is simply no book like this available to the growing number of faculty who want their introductory American politics course to be a reflection of the political science discipline and not just the nuts and bolt facts of the American political system.