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Research Methods for Sports Studies

Research Methods for Sports Studies Author Chris Gratton
ISBN-10 9780415493925
Release 2010
Pages 304
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This comprehensive and accessible textbook offers a complete grounding in both qualitative and quantitative research methods for the sports studies student. The book offers the reader a step-by-step guide to the research process, from designing a research project, to collecting and analysing data, to reporting the research, all of which is richly illustrated with sport-related case-studies and examples. The book covers key topics such as: - conceptual Models - qualitative research methods - choosing an appropriate research design - undertaking a literature review - the key research methods such as questionnaires, interviews, content analysis and ethnographic studies. - analysing data, including an introduction to SPSS, as well as guides to descriptive and inferential statistics - writing a research report - the internet as a research tool A much needed book with no competitor titles, this should be essential reading for all undergraduates in sports studies.



Activism and the Olympics

Activism and the Olympics Author Jules Boykoff
ISBN-10 9780813572680
Release 2014-07-27
Pages 242
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The Olympics have developed into the world's premier sporting event. They are simultaneously a competitive exhibition and a grand display of cooperation that bring together global cultures on ski slopes, shooting ranges, swimming pools, and track ovals. Given their scale in the modern era, the Games are a useful window for better comprehending larger cultural, social, and historical processes, argues Jules Boykoff, an academic social scientist and a former Olympic athlete. In Activism and the Olympics, Boykoff provides a critical overview of the Olympic industry and its political opponents in the modern era. After presenting a brief history of Olympic activism, he turns his attention to on-the-ground activism through the lens of the Vancouver 2010 Winter Olympics and the 2012 Summer Olympics in London. Here we see how anti-Olympic activists deploy a range of approaches to challenge the Olympic machine, from direct action and the seizure of public space to humor-based and online tactics. Drawing on primary evidence from myriad personal interviews with activists, journalists, civil libertarians, and Olympics organizers, Boykoff angles in on the Games from numerous vantages and viewpoints. Although modern Olympic authorities have strived—even through the Cold War era—to appear apolitical, Boykoff notes, the Games have always been the site of hotly contested political actions and competing interests. During the last thirty years, as the Olympics became an economic juggernaut, they also generated numerous reactions from groups that have sought to challenge the event’s triumphalism and pageantry. The 21st century has seen an increased level of activism across the world, from the Occupy Movement in the United States to the Arab Spring in the Middle East. What does this spike in dissent mean for Olympic activists as they prepare for future Games?



The Economics of Sports Broadcasting

The Economics of Sports Broadcasting Author Chris Gratton
ISBN-10 9781134325610
Release 2007-06-11
Pages 248
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Sports now constitute one of the most valuable forms of broadcast entertainment in today’s lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features. The Economics of Sports Broadcasting provides an accessible, detailed introduction to all aspects of economics in this fascinating area. The book contains a wealth of textbook features and has been written and designed to facilitate student learning. It includes: questions of ownership, trade and commodity in sport the historical context for contemporary sports broadcasting the key players – viewers, TV channels, sponsors, clubs, event owners and authorities the regulations governing televised sport the international context for broadcast sport competition and game theory in sports broadcasting sports broadcasting’s changing landscape of ownership and supply channels. This book will be useful for courses in media and broadcasting, economics, sport management and sports development.



Qualitative Research Methods in Sport Exercise and Health

Qualitative Research Methods in Sport  Exercise and Health Author Andrew C. Sparkes
ISBN-10 9781136974724
Release 2013-10-15
Pages 288
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Qualitative forms of inquiry are a dynamic and exciting area within contemporary research in sport, exercise and health. Students and researchers at all levels are now expected to understand qualitative approaches and be able to employ them in their work. In this comprehensive and in-depth introductory text, Andrew C. Sparkes and Brett Smith take the reader on a journey through the entire qualitative research process that begins with the conceptualization of ideas and the planning of a study, moves through the phases of data collection and analysis, and then explains how findings might be represented in various ways to different audiences. Ethical issues are also explored in detail, as well as the ways that the goodness of qualitative research might be judged by its consumers. The book is based on the view that researchers need to make principled, informed and strategic decisions about what, why, when, and how to use qualitative forms of inquiry. The nature of qualitative research is explained in terms of both its core assumptions and what practitioners actually do in the field when they collect data and subject it to analysis. Each chapter is vividly illustrated with cases and examples from published research, to demonstrate different qualitative approaches in action and their relative strengths and weaknesses. The book also extends the boundaries of qualitative research by exploring innovative contemporary methodologies and novel ways to report research findings. Qualitative Research Methods in Sport, Exercise and Health is essential reading for any student, researcher or professional who wishes to understand this form of inquiry and to engage in a research project within a sport, exercise or health context.



Value co creation in sport management

Value co creation in sport management Author Herbert Woratschek
ISBN-10 9781317427100
Release 2017-10-02
Pages 120
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This book offers new insights into value co-creation in the context of sport management. Based on recent developments in academia (e.g. service-dominant logic) and empirical evidence, it highlights the significance of customers and other firms and organisations (service networks) for the creation of high quality products and services. Five articles shed more light on various aspects of value co-creation including a sport value framework, customer-to-customer value co-creation platforms, fan consumption communities, value co-destruction, and coopetition strategies. They also broaden our understanding of the processes that lead to joint value creation by different parties. In addition, the authors present insights that can be helpful in practice, and describe guidelines and strategies that are in line with the concept of value co-creation. In so doing, this book helps to develop better theories, and to provide guidance for sport managers for the design of value creation as a collaborative relational and dynamic process between multiple actors. This book was published as a special issue of European Sport Management Quarterly.



Handbook of Research on Sport and Business

Handbook of Research on Sport and Business Author S. Söderman
ISBN-10 9781781005866
Release 2013-01-01
Pages 608
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ÔSšderman and Dolles have assembled an impressive array of researchers to address the nexus between sport and business. In their rich collection of research on sport business theory and practice Sšderman and Dolles identify research themes from governance to branding, from sport events to sport systems, and from social media to fan identity, and they specifically reflect on the application of major theoretical concepts and key research methods. The authorsÕ aim is to advance sport business research through critical reflection on topic selection, research design, data analysis and interpretation. Their unique approach encourages researchers, from novice to experienced, to embrace diverse theories and methods. The Handbook is recommended reading for those interested in advancing sport business research.Õ Ð Graham Cuskelly, Griffith University, Australia ÔThis insight-laden volume encompasses today's and tomorrow's research across the multifaceted landscape of the business side of sport -- from branding and sponsorship to media and technology, from club management to governance. It effectively encompasses both theory and practice. Scholars, students, and practitioners will find this cogent collection of international consumer and business research knowledge and perspectives both informative and useful.Õ Ð Stephen A. Greyser, Harvard Business School, US ÔThis Handbook directly responds to the rapid professional, commercial and international development of sport. With its thoughtful structure, comprehensive coverage of topics and renowned contributors it offers a thorough analysis on the management challenges in the field. It also offers very valuable insights and guidance how the business of sport can be researched by students, academics and practitioners around the world. The book is simply a must-read for anyone interested in the management aspects of sports.Õ Ð Yoshiaki Takahashi, Chuo University, Tokyo, Japan This Handbook draws together top international researchers and discusses the state of the art and the future direction of research at the nexus between sport and business. It is heavily built upon choosing, applying and evaluating appropriate quantitative as well as qualitative research methods for practical advice in sport and business research. Topics covered for analysis include sports governance, regulation and performance; media and technology; club management and team structure; place, time and spectators of sporting events; and sport branding and sponsoring. The Handbook covers research examples from elite sport to the amateur level, and from different sports, from cycling to cricket, from ice hockey to motorsports, and from football to skiing. It will be read and used by academics and PhD students as well as sports practitioners looking for useful ways of expanding knowledge, conducting research or searching for insights into the challenges of managing sport.



The Global Economics of Sport

The Global Economics of Sport Author Chris Gratton
ISBN-10 9781136660931
Release 2012-08-21
Pages 144
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Sport has become a global business. There is no corner of the Earth that isn't reached by coverage of global sporting mega-events such as the Olympics or the World Cup, events managed by international governing bodies such as the IOC and FIFA that operate like major international businesses. Companies such as Nike now design, produce, distribute and market their products across every continent, while an increasingly important part of every country's sport market is now international in terms of its influences and opportunities. This book is the first to examine the economics of contemporary sport using the global market as the primary unit of analysis. Starting with a survey of the changing nature of the sports market over the last hundred years, the book explores the difficulties of measuring the true scale and impact of the global sports economy, employing a wealth of empirical data to define and analyze the sports market and all its sub-sectors. In doing so, the book draws on case studies from the UK, Europe, North America and beyond. This book is essential reading for any student or professional with an interest in the economics of sport.



Contesting Race and Sport

Contesting    Race    and Sport Author Kevin Hylton
ISBN-10 9781317504115
Release 2018-03-08
Pages 142
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In the decade since Kevin Hylton’s seminal book ‘Race’ and Sport: Critical Race Theory was published, racialised issues have remained at the forefront of sport and leisure studies. In this important new book, Hylton draws on original research in contemporary contexts, from sport coaching to cyberspace, to show once again that Critical Race Theory is an insightful and productive tool for interrogating problematic social phenomena. Inspired by W.E.B. Du Bois’ statement that "the problem of the twentieth century is the problem of the colour line", this book sheds a critical light on the way sport perpetuates racism, while identifying opportunities to challenge its insidious presence. Exploring and explaining the ways in which notions of ‘race’ are expressed and contested at individual, institutional and societal levels, it addresses key topics such as whiteness, diversity, colourblindness, unconscious bias, identity, leadership, humour and discourse to investigate how language can be used as a device for resistance against racism in sport. Contesting ‘Race’ and Sport: Shaming the Colour Line is vital reading for all sport studies students, academics and those with an interest in race, ethnicity and society.



Routledge Handbook of Sport Management

Routledge Handbook of Sport Management Author Leigh Robinson
ISBN-10 9781136660863
Release 2013-03-01
Pages 496
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The Routledge Handbook of Sport Management is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. It provides students and scholars with a broad ranging survey of current thinking in contemporary sport management, exploring best practice in core functional areas and identifying important future directions for new research. Key topics covered in the book include: managing performance marketing human resource management the economics and finance of sport strategy managing change governance of sports organizations customer relations branding and retail. With contributions from leading scholars and professionals from around the world, the book illustrates the global nature of contemporary sport business and highlights the opportunities and challenges for managers operating in an international market place. Representing a definitive survey of contemporary issues in sport management, this is an essential reference for all students, scholars and practitioners working in sport.



Routledge Handbook of Qualitative Research in Sport and Exercise

Routledge Handbook of Qualitative Research in Sport and Exercise Author Brett Smith
ISBN-10 9781317646907
Release 2016-09-13
Pages 496
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The last two decades have witnessed a proliferation of qualitative research in sport and exercise. The Routledge Handbook of Qualitative Research in Sport and Exercise is the first book to offer an in-depth survey of established and emerging qualitative methods, from conceptual first principles to practice and process. Written and edited by a team of world-leading researchers, and some of the best emerging talents, the book introduces a range of research traditions within which qualitative researchers work. It explores the different methods used to collect and analyse data, offering rationales for why each method might be chosen and guidance on how to employ each technique successfully. It also introduces important contemporary debates and goes further than any other book in exploring new methods, concepts, and future directions, such as sensory research, digital research, visual methods, and how qualitative research can generate impact. Cutting-edge, timely and comprehensive, the Routledge Handbook of Qualitative Research in Sport and Exercise is an essential reference for any student or scholar using qualitative methods in sport and exercise-related research.



Encyclopedia of Sports Management and Marketing

Encyclopedia of Sports Management and Marketing Author Linda E. Swayne
ISBN-10 9781412973823
Release 2011
Pages 462
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"This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers"--



The Economics of Sport and Recreation

The Economics of Sport and Recreation Author Peter Taylor
ISBN-10 9781135824891
Release 2002-09-09
Pages 256
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The Economics of Sport and Recreation provides a much needed and up-to-date analysis of sport's contribution to the global economy. This new edition covers all aspects of the economics of sport and recreation but gives prominence to the staggering rise of the commercial sector over the last decade. Special attention is paid to the economics of the sports goods industry, the economics of sports sponsorship, the economics of major sports events, the economics of professional team sports, and the economic relationship between sport and broadcasting. In the first edition of this book published in 1985, the emphasis was on the government and voluntary sectors as the lead sectors in the sports market. As we enter the next millennium, it is the commercial sector that is the lead sector in the sports market and this is reflected in the content and structure of the new book. Aimed specifically at students engaged in the study of sport and its interaction with the economy, this book will be an invaluable resource.



Routledge Handbook of Theory in Sport Management

Routledge Handbook of Theory in Sport Management Author George B. Cunningham
ISBN-10 9781317621157
Release 2015-10-16
Pages 432
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Theory is an essential element in the development of any academic discipline and sport management is no exception. This is the first book to trace the intellectual contours of theory in sport management, and to explain, critique and celebrate the importance of sport management theory in academic research, teaching and learning, and in the development of professional practice. Written by a world-class team of international sport management scholars, each of whom has taken a leading role in developing a particular theory or framework for understanding sport management, the book covers the full span of contemporary issues, debates, themes and functional approaches, from corporate social responsibility and diversity to strategy, marketing and finance. Every chapter explores a key theoretical approach, including an overview of that theory, a discussion of the process of theory development and of how the theory has been employed in research, practice or teaching, and outlines directions for future research in that area. Each chapter includes cases and examples, as well as short illustrative commentaries from people who have used that particular theory in their work, and attempts to highlight the theory-practice links, or gaps, in that area. For a fully-rounded understanding of what sport management is and how it should be studied, taught and practiced, a thorough grounding in theory is essential. The Routledge Handbook of Theory in Sport Management is therefore important reading for all advanced students, researchers, instructors, managers and practitioners working in this exciting field.



Managing Sport Business

Managing Sport Business Author Linda Trenberth
ISBN-10 9781135167387
Release 2013-03-01
Pages 496
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Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run largely by volunteers and community organizations. This authoritative and comprehensive introduction to the theory and practice of sports management helps to explain the modern commercial environment that shapes sport at all levels and gives clear and sensible guidance on best practice in sports management, from elite sport to the local level. The book is divided into three sections. The first examines the global context for contemporary sports management. The second explores the key functional areas of management, from organization and strategy to finance and marketing, and explains how successful managerial techniques can be applied in a sporting context. The final section surveys a wide range of important issues in contemporary sports management, from corporate social responsibility to the use of information and communication technologies. Together, these sections provide a complete package of theory, applied practical skills and a state-of-the-art review of modern sport business. With useful features included throughout, such as chapter summaries and definitions of key terms, and with each chapter supported with real-world data and examples, this book is essential reading for all students of sport management and sport business.



Routledge Handbook of Leisure Studies

Routledge Handbook of Leisure Studies Author Tony Blackshaw
ISBN-10 9781136495595
Release 2013-07-18
Pages 632
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This landmark publication brings together some of the most perceptive commentators of the present moment to explore core ideas and cutting edge developments in the field of Leisure Studies. It offers important new insights into the dynamics of the transformation of leisure in contemporary societies, tracing the emergent issues at stake in the discipline and examining Leisure Studies’ fundamental connections with cognate disciplines such as Sociology, Cultural Studies, History, Sport Studies and Tourism. This book contains original work from key scholars across the globe, including those working outside the Leisure Studies mainstream. It showcases the state of the art of contemporary Leisure Studies, covering key topics and key thinkers from the psychology of leisure to leisure policy, from Bourdieu to Baudrillard, and suggests that leisure in the 21st century should be understood as centring on a new ‘Big Seven’ (holidays, drink, drugs, sex, gambling, TV and shopping). No other book has gone as far in redefining the identity of the discipline of Leisure Studies, or in suggesting how the substantive ideas of Leisure Studies need to be rethought. The Routledge Handbook of Leisure Studies should therefore be the intellectual guide of first choice for all scholars, academics, researchers and students working in this subject area.



Research Methods in Sport

Research Methods in Sport Author Mark F. Smith
ISBN-10 9781526434005
Release 2017-11-25
Pages 216
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Packed full of essential tools and tips, this second edition is your quick-start guide to undertaking research within real world of sport. Using clear, accessible language, Smith maps an easy-to-follow journey through the research process, drawing upon the most up-to-date evidence and resources to help you select the most appropriate research approach for your project. Throughout the book you will discover: Key points that highlight important definitions and theories; Reflection points to help you make connections between key concepts and your research; Learning activities to put your newfound knowledge into practice; Further reading to explore the wider context of sport research in the real world. Featuring over thirty-five case studies of students’ and academics’ research in practice, this book is the perfect guide-by-your-side to have during your own sport research.



Onderzoeksmethoden Voor Sportstudies

Onderzoeksmethoden Voor Sportstudies Author Chris Gratton
ISBN-10 9780415593991
Release 2011
Pages 320
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Dit veelomvattende, toegankelijke en praktische tekstboek biedt een complete basis in kwalitatieve en kwantitatieve onderzoeksmethoden voor sportstudies studenten. Het boek omvat een stapsgewijze begeleiding vanaf het ontwerpen van een onderzoeksproject tot het verzamelen en analyseren van data en het rapporteren hierover. Het is rijk geïllustreerd met sportgerelateerde case studies en met internationale voorbeelden. In deze compleet herziene en geactualiseerde uitgave omvat het boek de meest belangrijke onderwerpen zoals: Het uitkiezen van een geschikt onderzoeksontwerp Het uitvoeren van een literatuuronderzoek Het gebruiken van een aantal belangrijke onderzoeksmethoden zoals enquêtes, interviews, inhoudsanalyse en etnografisch onderzoek Het interpreteren van gegevens inclusief een inleiding in SPSS en richtlijnen voor beschrijvende en verklarende statistiek Het schrijven van een onderzoeksrapport Het omgaan met ethische onderwerpen in sportonderzoek Ethical issues in sports research Onderzoeksmethoden voor sportstudies is geschreven als complete en onafhankelijke gids voor elk onderzoeksmethoden vak en bevat een rijkdom aan bruikbare elementen zoals definities van kernwoorden, voorbeeld tentamenvragen en praktische onderzoeksvoorbeelden. Het boek is ook een belangrijke bron voor elke student die bezig is met een afstudeerproject of een onderzoek tijdens de stage.