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Signal

Signal Author Stephen Few
ISBN-10 1938377052
Release 2015-05-01
Pages 225
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Teaches the analytical skills necessary to glean value from the warehouses of accumulating data In this age of so-called Big Data, organizations are scrambling to implement new software and hardware to increase the amount of data they collect and store. However, in doing so they are unwittingly making it harder to find the needles of useful information in the rapidly growing mounds of hay. If you don't know how to differentiate signals from noise, adding more noise only makes things worse. When we rely on data for making decisions, how do we tell what qualifies as a signal and what is merely noise? In and of itself, data is neither. Assuming that data is accurate, it is merely a collection of facts. When a fact is true and useful, only then is it a signal. When it's not, it's noise. It's that simple. In "Signal," Stephen Few provides the straightforward, practical instruction in everyday signal detection that has been lacking until now. Using data visualization methods, he teaches how to apply statistics to gain a comprehensive understanding of one's data and adapts the techniques of Statistical Process Control in new ways to detect not just changes in the metrics but also changes in the patterns that characterize data.



The Signal and the Noise

The Signal and the Noise Author Nate Silver
ISBN-10 9780143125082
Release 2015
Pages 534
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The founder of FiveThirtyEight.com challenges myths about predictions in subjects ranging from the financial market and weather to sports and politics, profiling the world of prediction to explain how readers can distinguish true signals from hype, in a report that also reveals the sources and societal costs of wrongful predictions.



Big Data Big Dupe

Big Data  Big Dupe Author Stephen Few
ISBN-10 1938377109
Release 2018-02
Pages 96
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"Big Data, Big Dupe" is a little book about a big bunch of nonsense. The story of David and Goliath inspires us to hope that something little, when armed with truth, can topple something big that is a lie. This is the author's hope. While others have written about the dangers of Big Data, Stephen Few reveals the deceit that belies its illusory nature. If "data is the new oil," Big Data is the new snake oil. It isn't real. It's a marketing campaign that has distracted us for years from the real and important work of deriving value from data.



Noise Matters

Noise Matters Author R. Haven Wiley
ISBN-10 9780674287068
Release 2015-06-09
Pages
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We think of noise as background sound that interferes with our ability to hear more interesting sounds. But noise is anything that interferes with the reception of signals of any sort. Whatever its cause, the consequence of noise is error by receivers, and these errors are the key to understanding how noise shapes the evolution of communication.



Now You See it

Now You See it Author Stephen Few
ISBN-10 0970601980
Release 2009
Pages 327
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"Teaches simple, fundamental, and practical techniques that anyone can use to make sense of numbers." - cover.



Stopping the Noise in Your Head

Stopping the Noise in Your Head Author Reid Wilson
ISBN-10 9780757319075
Release 2016-05-03
Pages 384
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Of course, worry can be an important asset when it forces our attention on problem-solving. But anxious worrying can cause us to unnecessarily focus on threat, to retreat and avoid, and to seek reassurance and safety—which is no way to foster a life of growth and excitement. In his fifth published book, Dr. Reid Wilson proposes a groundbreaking, paradoxical approach to overcoming anxiety and worry by moving away from comfort, confidence, and security and willingly moving toward uncertainty, distress and discomfort. Through the use of unconventional strategies, readers will learn how to confront anxiety head-on and step forward into the face of threat. Drawing on a range of sources—from firefighters and fitness instructors to Sir Isaac Newton and Muhammad Ali—Stopping the Noise in Your Head demonstrates the importance of shifting our perspective and stepping toward our challenges in order to regain control of our lives.



Information Dashboard Design

Information Dashboard Design Author Stephen Few
ISBN-10 1938377001
Release 2013
Pages 246
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Dashboards have become a popular means to present critical information for rapid monitoring, but few do this effectively. When designed well, dashboards engage the power of visual perception to communicate a dense collection of information efficiently, with exceptional clarity. This can only be achieved, however, by applying visual design skills that address the unique challenges of dashboards. These skills are not intuitive; they must be learned. The author teaches a comprehensive set of effective design practices through examples that reveal what works, what doesn't, and why.



Noise Matters

Noise Matters Author Greg Hainge
ISBN-10 9781441152862
Release 2013-03-14
Pages 240
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Everyone knows what noise is. Or do they? Can we in fact say that one man's noise is another teenager's music? Is noise in fact only an auditory phenomenon or does it extend far beyond this realm? If our common definitions of noise are necessarily subjective and noise is not just unpleasant sound, then it merits a closer look (or listen). Greg Hainge sets out to define noise in this way, to find within it a series of operations common across its multiple manifestations that allow us to apprehend it as something other than a highly subjective term that tells us very little. Examining a wide range of texts, including Sartre's novel Nausea and David Lynch's iconic films Eraserhead and Inland Empire, Hainge investigates some of the Twentieth Century's most infamous noisemongers to suggest that they're not that noisy after all; and it finds true noise in some surprising places. The result is a thrilling and illuminating study of sound and culture.



The Big Book of Dashboards

The Big Book of Dashboards Author Steve Wexler
ISBN-10 9781119282785
Release 2017-04-24
Pages 448
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The definitive reference book with real-world solutions you won't find anywhere else The Big Book of Dashboards presents a comprehensive reference for those tasked with building or overseeing the development of business dashboards. Comprising dozens of examples that address different industries and departments (healthcare, transportation, finance, human resources, marketing, customer service, sports, etc.) and different platforms (print, desktop, tablet, smartphone, and conference room display) The Big Book of Dashboards is the only book that matches great dashboards with real-world business scenarios. By organizing the book based on these scenarios and offering practical and effective visualization examples, The Big Book of Dashboards will be the trusted resource that you open when you need to build an effective business dashboard. In addition to the scenarios there's an entire section of the book that is devoted to addressing many practical and psychological factors you will encounter in your work. It's great to have theory and evidenced-based research at your disposal, but what will you do when somebody asks you to make your dashboard 'cooler' by adding packed bubbles and donut charts? The expert authors have a combined 30-plus years of hands-on experience helping people in hundreds of organizations build effective visualizations. They have fought many 'best practices' battles and having endured bring an uncommon empathy to help you, the reader of this book, survive and thrive in the data visualization world. A well-designed dashboard can point out risks, opportunities, and more; but common challenges and misconceptions can make your dashboard useless at best, and misleading at worst. The Big Book of Dashboards gives you the tools, guidance, and models you need to produce great dashboards that inform, enlighten, and engage.



Knowledge and Power

Knowledge and Power Author George Gilder
ISBN-10 9781621570271
Release 2013-06-10
Pages 400
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Ronald Reagan’s most-quoted living author—George Gilder—is back with an all-new paradigm-shifting theory of capitalism that will upturn conventional wisdom, just when our economy desperately needs a new direction. America’s struggling economy needs a better philosophy than the college student's lament: "I can't be out of money, I still have checks in my checkbook!" We’ve tried a government spending spree, and we’ve learned it doesn’t work. Now is the time to rededicate our country to the pursuit of free market capitalism, before we’re buried under a mound of debt and unfunded entitlements. But how do we navigate between government spending that's too big to sustain and financial institutions that are "too big to fail?" In Knowledge and Power, George Gilder proposes a bold new theory on how capitalism produces wealth and how our economy can regain its vitality and its growth. Gilder breaks away from the supply-side model of economics to present a new economic paradigm: the epic conflict between the knowledge of entrepreneurs on one side, and the blunt power of government on the other. The knowledge of entrepreneurs, and their freedom to share and use that knowledge, are the sparks that light up the economy and set its gears in motion. The power of government to regulate, stifle, manipulate, subsidize or suppress knowledge and ideas is the inertia that slows those gears down, or keeps them from turning at all. One of the twentieth century’s defining economic minds has returned with a new philosophy to carry us into the twenty-first. Knowledge and Power is a must-read for fiscal conservatives, business owners, CEOs, investors, and anyone interested in propelling America’s economy to future success.



Antifragile

Antifragile Author Nassim Nicholas Taleb
ISBN-10 9780812979688
Release 2014
Pages 519
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Shares insights into how adversity can bring out the best in individuals and communities, drawing on multiple disciplines to consider such topics as the superiority of city states over nation states and the drawbacks of debt.



Curation Nation How to Win in a World Where Consumers are Creators

Curation Nation  How to Win in a World Where Consumers are Creators Author Steven Rosenbaum
ISBN-10 9780071762335
Release 2011-03-12
Pages 304
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Business Leaders Are Buzzing About Curation Nation “An indispensible guide to the brave new media world.” —Arianna Huffington, editor in chief, the Huffington Post “Gives me hope for the future of the Information Age. Rosenbaum argues for the growing importance of people—creative, smart, hip—who can spot trends, find patterns, and make meaning out of the flood of data that threatens to overwhelm us.” —Daniel H. Pink, New York Times bestselling author of Drive “A testament to the strategic mind of a genius and a road map for developing engaging consumer experiences by curating content around your brand.” —Bonin Bough, Global Director, Digital and Social Media, PepsiCo “Perfectly on-trend—an insightful guide to the future. So entertaining you won’t put it down.” —Chris Meyer, author of Blur “Read this book. Embrace curation, and you’ll be ready to ‘crush it’ with focus and passion in the noisy new world of massive data overload.” —Gary Vaynerchuk, New York Times bestselling author of Crush It “Provides a wealth of real-world examples of how businesses can use the Web to give their customers a valuable curated experience.” —Tony Hsieh, CEO, Zappos.com, and New York Times bestselling author of Delivering Happiness “Our best hope for sorting the good from the mediocre in our increasingly overwhelming media landscape.” —Clay Shirky, author of Cognitive Surplus and Here Comes Everybody About the Book: Let’s face it, we’re drowning in data. Our inboxes are flooded with spam, we have too many “friends” on Facebook, and our Twitter accounts have become downright unmanageable. Creating content is easy; finding what matters is hard. Fortunately, there is a new magic that makes the Web work. It’s called curation, and it enables people to sort through the digital excess and find what’s relevant. In Curation Nation, Steven Rosenbaum reveals why brands, publishers, and content entrepreneurs must embrace aggregation and curation to grow an existing business or launch a new one. In fact, he asserts that curation is the only way to be competitive in the future. Overwhelmed by too much content, people are hungry for an experience that both takes advantage of the Web’s breadth and depth and provides a measure of human sorting and filtering that search engines simply can’t achieve. In these shifting sands lies an extraordinary business opportunity: you can become a trusted source of value in an otherwise meaningless chaos of digital noise. In Curation Nation, Rosenbaum “curates the curators” by gathering together priceless insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. This groundbreaking book levels the playing field, giving your business equal access to the content abundance presently driving consumer adoption of the Web. As the sheer volume of digital information in the world increases, the demand for quality and context becomes more urgent. Curation will soon be a part of your business and your digital world. Understand it now, join in early, and reap the many benefits Curation Nation has to offer. Learn more at CurationNation.org.



Signals

Signals Author Dr. Philippa Malmgren
ISBN-10 1474603521
Release 2017-05-04
Pages 368
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SIGNALS is the story of the world economy, told in the language of everyday objects, places and events - from magazine covers and supermarkets to public protests. Pippa Malmgren argues that by being alert to the many signals around us, we can be empowered to deal with the varied troubles and treasures the world economy inevitably brings. Economics is not just maths and data. Perfume and makeup are part of the world economy too. Signals will help you understand why the size of chocolate bars, steaks and apartments are shrinking. It explains why the government says we face deflation yet everyone feels their cost of living is rising and their standard of living is falling. Rising protein prices are felt not just during your weekly shop but by the leaders of emerging markets who are obliged to reach for food and energy assets to feed their people. The increasing near misses between America's spy planes and the fighter jets of China and Russia are no coincidence. Malmgren reveals how our daily lives are affected by the ongoing battle, created by central bankers, between inflation and deflation. The fallout of this battle is evident in the rise of anti-establishment voting, the return of social unrest to emerging markets, the movement of manufacturing jobs back to the West, and by pressure from mass immigration. Economic forces are breaking the social contract between citizens and their states. If the only real solution is innovation, then the key question becomes whether governments are hostile or hospitable to efforts to build tomorrow's economy today. Malmgren shows us who is already building the future and how to be part of it. With its wonderful range of examples, from a Vogue magazine cover to a protest by a Tibetan monk, Signals demonstrates that although we can't predict the future of the world economy, we can better prepare ourselves for it. Far from being the concern of only a privileged few, Malmgren shows that economics is a hot topic that touches every life.



Deep Work

Deep Work Author Cal Newport
ISBN-10 9781455586660
Release 2016-01-05
Pages 288
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AMAZON BEST BOOK IN BUSINESS & LEADERSHIP WALL STREET JOURNAL BUSINESS BESTSELLER One of the most valuable skills in our economy is becoming increasingly rare. If you master this skill, you'll achieve extraordinary results. Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship. In short, deep work is like a super power in our increasingly competitive twenty-first century economy. And yet, most people have lost the ability to go deep-spending their days instead in a frantic blur of e-mail and social media, not even realizing there's a better way. In DEEP WORK, author and professor Cal Newport flips the narrative on impact in a connected age. Instead of arguing distraction is bad, he instead celebrates the power of its opposite. Dividing this book into two parts, he first makes the case that in almost any profession, cultivating a deep work ethic will produce massive benefits. He then presents a rigorous training regimen, presented as a series of four "rules," for transforming your mind and habits to support this skill. A mix of cultural criticism and actionable advice, DEEP WORK takes the reader on a journey through memorable stories-from Carl Jung building a stone tower in the woods to focus his mind, to a social media pioneer buying a round-trip business class ticket to Tokyo to write a book free from distraction in the air-and no-nonsense advice, such as the claim that most serious professionals should quit social media and that you should practice being bored. DEEP WORK is an indispensable guide to anyone seeking focused success in a distracted world.



Information Dashboard Design

Information Dashboard Design Author Stephen Few
ISBN-10 1600330193
Release 2006-01
Pages 256
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Dashboards have become popular in recent years as uniquely powerful tools for communicating important information at a glance. Although dashboards are potentially powerful, this potential is rarely realized. The greatest display technology in the world won't solve this if you fail to use effective visual design. And if a dashboard fails to tell you precisely what you need to know in an instant, you'll never use it, even if it's filled with cute gauges, meters, and traffic lights. Don't let your investment in dashboard technology go to waste. This book will teach you the visual design skills you need to create dashboards that communicate clearly, rapidly, and compellingly. "Information Dashboard Design will explain how to: Avoid the thirteen mistakes common to dashboard design Provide viewers with the information they need quickly and clearly Apply what we now know about visual perception to the visual presentation of information Minimize distractions, cliches, and unnecessary embellishments that create confusion Organize business information to support meaning and usability Create an aesthetically pleasing viewing experience Maintain consistency of design to provide accurate interpretation Optimize the power of dashboard technology by pairing it with visual effectiveness Stephen Few has over 20 years of experience as an IT innovator, consultant, and educator. As Principal of the consultancy Perceptual Edge, Stephen focuses on data visualization for analyzing and communicating quantitative business information. He provides consulting and training services, speaks frequently at conferences, and teaches in the MBA program at the University ofCalifornia in Berkeley. He is also the author of "Show Me the Numbers: Designing Tables and Graphs to Enlighten. Visit his website at www.perceptualedge.com.



The Truthful Art

The Truthful Art Author Alberto Cairo
ISBN-10 9780133440539
Release 2016-02-08
Pages 400
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No matter what your actual job title, you are—or soon will be—a data worker. Every day, at work, home, and school, we are bombarded with vast amounts of free data collected and shared by everyone and everything from our co-workers to our calorie counters. In this highly anticipated follow-up to The Functional Art—Alberto Cairo’s foundational guide to understanding information graphics and visualization—the respected data visualization professor explains in clear terms how to work with data, discover the stories hidden within, and share those stories with the world in the form of charts, maps, and infographics. In The Truthful Art, Cairo transforms elementary principles of data and scientific reasoning into tools that you can use in daily life to interpret data sets and extract stories from them. The Truthful Art explains: • The role infographics and data visualization play in our world • Basic principles of data and scientific reasoning that anyone can master • How to become a better critical thinker • Step-by-step processes that will help you evaluate any data visualization (including your own) • How to create and use effective charts, graphs, and data maps to explain data to any audience The Truthful Art is also packed with inspirational and educational real-world examples of data visualizations from such leading publications as The New York Times, The Wall Street Journal, Estado de São Paulo (Brazil), Berliner Morgenpost (Germany), and many more.



Marketing Above the Noise

Marketing Above the Noise Author Linda J. Popky
ISBN-10 9781351861410
Release 2016-11-03
Pages 224
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Marketing today is out of control. With all the new marketing techniques accessible to the masses, it's becoming harder and harder to stand out from the crowd. The result is more and more messages, hitting us more often in new and more intrusive ways. For customers, it's a lot of noise. Through her work with a wide range of organizations from small companies to professional service providers to Fortune 500 companies, Linda Popky has developed Dynamic Market Leverage(TM), an approach to help cut through the clutter, stand out, and effectively build business. Marketing Above the Noise takes a contrarian approach by not focusing on social media, digital marketing, or other new tactics, and instead helping organizations understand: * The critical upfront work needed to really understand customers, markets and unmet needs * The value of consistent, focused messaging * Why empowering employees to effectively represent the brand is so critical * How to thrive in an age of user-generated content and customer driven marketing * Why it's key not to confuse selling with installing The book introduces the Dynamic Market Leverage Model, which measures marketing clout by looking at eight core marketing disciplines and five additional Leverage Factors that can help an organization focus on key aspects of their marketing function that will provide the most significant return on their marketing investment. Today's businesses need to stop trying to keep pace with the latest and greatest marketing tactics and instead focus on developing those long term strategies that build customer loyalty and convince prospects to buy. Yes, businesses need to be aware of and integrate new media and new approaches, but they need to do it in a way that makes sense for the business. They need to maintain a clear focus above the din of the roaring crowd--above the marketing fray. Most organizations don't have the luxury of being able to start from a clean slate to develop new marketing strategies. They have existing customers, existing channels and relationships, existing ways of doing business. With limited resources, they're not able to integrate every new tactic as it appears and they're not sure how to prioritize all of these options. What's needed is a timeless framework--a way of looking at marketing as tied to both business growth and the building and nurturing of ongoing customer engagement. It's time to move the focus from social media and evangelists, sales and marketing alignment, and the latest hot cloud-based marketing tools, to what really counts: convincing customers to trust you with their business--not just once, but time and time again.