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Studies of Communication in the 2012 Presidential Campaign

Studies of Communication in the 2012 Presidential Campaign Author Robert E. Denton, Jr.
ISBN-10 9780739185186
Release 2014-06-04
Pages 260
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This diverse and unique collection of essays examines the role of communication in various aspects of the 2012 presidential campaign. Topics include the early campaign and Romney’s nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama’s second inaugural address.

Dark Money Super PACs and the 2012 Election

Dark Money  Super PACs  and the 2012 Election Author Melissa M. Smith
ISBN-10 9780739185421
Release 2014-02-27
Pages 140
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This book helps identify and explain how the new federal campaign finance rules changed the way campaigns were run and paid for in 2012, along with shifting the balance of power from political parties to third-party interest groups.

Presidential Campaign Rhetoric in an Age of Confessional Politics

Presidential Campaign Rhetoric in an Age of Confessional Politics Author Brian T. Kaylor
ISBN-10 073914880X
Release 2010-12-28
Pages 266
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Presidential Campaign Rhetoric in the Age of Confessional Politics analyzes religious rhetoric in presidential campaigns from 1976-2008, proposing a confessional political style successful candidates must employ that differs sharply from earlier ideals of civic piety. Brian T. Kaylor also considers changes in American society that helped create this confessional political system and critiques the problems with this system.

Media Bias in Presidential Election Coverage 1948 2008

Media Bias in Presidential Election Coverage 1948 2008 Author David W. D'Alessio
ISBN-10 9780739164761
Release 2012-03-22
Pages 156
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In Media Bias in Presidential Election Coverage 1948-2008, Dave D’Alessio employs meta-analytic techniques to examine whether there are partisan biases in coverage of Presidential election campaigns in newspapers, on TV, and in the news magazines. This study further analyses the four essential natures of news media: as journalistic entities, property, businesses, and political actors. Aggregating the results of 99 previous studies, D’Alessio scrutinizes bias claims in news media, and why political candidates consistently make such accusations.

Political Campaign Communication

Political Campaign Communication Author Robert E. Denton, Jr.
ISBN-10 9781498530033
Release 2017-06-14
Pages 442
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This volume examines political campaign communication around the concepts of theory, method and practice. It contains studies of political campaign communication using a wide range of empirical, rhetorical, and social science methodologies and reflects the growth and maturity of the discipline of political communication.

Gender and the American Presidency

Gender and the American Presidency Author Theodore F. Sheckels
ISBN-10 9780739166796
Release 2012
Pages 192
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Gender and the American Presidency: Nine Presidential Women and the Barriers They Faced, by Theodore F. Sheckels, Nichola D. Gutgold, and Diana Bartelli Carlin, is a book that includes interviews with several of the subjects, inviting not only the reader, but the women themselves to consider why they have been dismissed as presidential contenders. Gender and media scholars as well as the general public will find the barriers of communication style, geography, stereotyping, and more, both frustrating and fascinating as the US attempts to catch up with most of the world where women are routinely elected presidents and prime ministers.

Politics and the Twitter Revolution

Politics and the Twitter Revolution Author John H. Parmelee
ISBN-10 9780739165003
Release 2012
Pages 247
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Politics and the Twitter Revolution: How Tweets Influence the Relationship between Political Leaders and the Public, by John H. Parmelee and Shannon L. Bichard, is the first comprehensive examination of political Twitter use. Multiple methods and theories reveal why political leaders are followed, the persuasive power of political tweets, Twitter's effects on political polarization, and the significance of Twitter as a political innovation. Parmelee and Bichard's findings show Twitter has caused major changes in how people engage politically. Leaders' tweets are quite influential on followers despite followers and leaders having different expectations of how to use Twitter.

A Functional Analysis of Political Television Advertisements

A Functional Analysis of Political Television Advertisements Author William L. Benoit
ISBN-10 9780739188996
Release 2014-04-01
Pages 272
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A Functional Analysis of Political Television Advertisements is a unique investigation into the extremely important medium of campaign advertising. The book analyzes presidential primary and general ads through 2012, ads from third party candidates, ads for governor and congress, and ads from foreign countries. It examines trends in political advertising content over time, contrasts different kinds of spots—primary versus general, incumbents versus challengers—and discusses the development of political ads over time.

Studies of Communication in the 2016 Presidential Campaign

Studies of Communication in the 2016 Presidential Campaign Author Robert E. Denton Jr.
ISBN-10 9781498560306
Release 2017-12-13
Pages 278
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This edited collection explores a wide range of communication elements and themes, representing a variety of topics and methodologies. It focuses broadly on the role and function of communication within the context of the 2016 United States presidential election, with chapters devoted to topics including an overview of the election from a communication perspective, the nominations, strategies of campaign visits, the impact of gender in the campaign, the impact of WikiLeaks, front page election coverage, messaging and performance of third-party candidates, Trump’s campaign announcement address, and Clinton’s concession speech. This is an eclectic collection that makes a significant contribution to current understandings of the various roles of communication in the historic presidential election of 2016.

The Rhetoric of Soft Power

The Rhetoric of Soft Power Author Craig Hayden
ISBN-10 9780739142585
Release 2012
Pages 300
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The book explores the notion of soft power as set of theoretical arguments about power, and as a reflection of how each country perceives what is an increasingly necessary perspective on international relations in an age of ubiquitous global communication flows and encroaching networks of non-state actors. Soft power is discussed a means by which public diplomacy is justified and in the process, reflects arguments for how each state sees what is possible through soft power.

Image and Emotion in Voter Decisions

Image and Emotion in Voter Decisions Author Renita Coleman
ISBN-10 1498514030
Release 2016-08-24
Pages 282
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This book was designed to make a contribution to our understanding of how and why people make the decisions they do at the polls. Coleman and Wu analyze a decade of research to examine how the media s image presentation of political candidates influences voting at both the aggregate and individual level."

The SAGE Handbook of Political Communication

The SAGE Handbook of Political Communication Author Holli A Semetko
ISBN-10 9781473971202
Release 2012-05-17
Pages 544
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This authoritative and comprehensive survey of political communication draws together a team of the world's leading scholars to provide a state-of-the-art review that sets the agenda for future study. It is divided into five sections: Part One: explores the macro-level influences on political communication such as the media industry, new media, technology, and political systems Part Two: takes a grassroots perspective of the influences of social networks - real and online - on political communication Part Three: discusses methodological advances in political communication research Part Four: focuses on power and how it is conceptualized in political communication Part Five: provides an international, regional, and comparative understanding of political communication in its various contexts The SAGE Handbook of Political Communication is an essential benchmark publication for advanced students, researchers and practitioners in the fields of politics, media and communication, sociology and research methods.

The American Presidency and Entertainment Media

The American Presidency and Entertainment Media Author Thomas Gallagher
ISBN-10 9781498549882
Release 2017-09-01
Pages 174
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The need for American presidential candidates and sitting presidents to connect with citizens has led to the adoption of diverse media strategies that include traditional news initiatives with established journalists, face-to-face interaction with small groups of supporters, and visits to traditionally non-political entertainment-based venues. The American Presidency and Entertainment Media: How Technology Affects Political Communication examines the recent embrace of entertainment forums for political purposes. Featuring interviews with White House insiders and late night talk show veterans, this book analyzes the major moments in the presidency’s increasingly cozy relationship with entertainment-based television shows and the major factors leading individual administrations and campaigns to take chances to reach largely non-political audience. It offers a new theoretical underpinning for this phenomenon, predicts how future campaigns will operate in this regard as media technology and American political culture evolve, and connects the marriage of politics and televised entertainment to the ascension of Donald Trump to the presidency.

Public Places

Public Places Author Carl T. Hyden
ISBN-10 9781498507264
Release 2016-01-14
Pages 298
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This book rhetorically and historically examines the contextual and experiential dimensions of a wide range of public places that are the products and allocators of political power.

Political Campaign Communication

Political Campaign Communication Author Judith S. Trent
ISBN-10 9781442206731
Release 2011-08-16
Pages 464
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Now in its seventh edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication practices utilized in contemporary political campaigns. It draws on a wealth of examples from local to national political campaigns and communication theory to illustrate principles and practices of campaigns such as functions, stages, communicative styles, public speaking, debates, interpersonal communication, political advertising, and the use of the internet and new media. Trent, Friedenberg, and Denton's classic text has been updated to reflect recent election campaigns, including the 2010 congressional elections and the initial stages of the 2012 presidential election. Many sections now focus on the most recent presidential elections, and the campaigns of Barack Obama and John McCain. In addition, the authors have examined the expanding role of the internet in political campaigns. Political Campaign Communication continues to be a classroom favorite-a thoroughly researched, insightful, and reader-friendly text.

The Impact of YouTube on U S Politics

The Impact of YouTube on U S  Politics Author LaChrystal D. Ricke
ISBN-10 9780739183502
Release 2014-08-14
Pages 238
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The Impact of YouTube on U.S. Politics analyzes the broad and evolving political impact of YouTube, specifically addressing political campaigning, communication, and engagement. The text provides a synthesized illustration of the ways in which YouTube has become a requisite tool in U.S. politics.

Communicator in Chief

Communicator in Chief Author John Allen Hendricks
ISBN-10 9780739141076
Release 2010-01-14
Pages 188
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Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the fascinating and precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American president. It was the first presidential campaign in which the Internet, the electorate, and political campaign strategies for the White House successfully converged to propel a candidate to the highest elected office in the nation. The contributors to this volume masterfully demonstrate how the Internet is to President Barack Obama what television was to President John Kennedy, thus making Obama a truly twenty-first century communicator and politician. Furthermore, Communicator-in-Chief argues that Obama's 2008 campaign strategies established a model that all future campaigns must follow to achieve any measure of success. The Barack Obama campaign team astutely discovered how to communicate and motivate not only the general electorate but also the technology-addicted Millennial Generation - a generational voting block that will be a juggernaut in future elections.