Download or read online books in PDF, EPUB and Mobi Format. Click Download or Read Online button to get book now. This site is like a library, Use search box in the widget to get ebook that you want.

The Conversational Firm

The Conversational Firm Author Catherine J. Turco
ISBN-10 9780231541954
Release 2016-09-06
Pages 256
Download Link Click Here

A fast-growing social media marketing company, TechCo encourages all of its employees to speak up. By promoting open dialogue across the corporate hierarchy, the firm has fostered a uniquely engaged workforce and an enviable capacity for change. Yet the path hasn't always been easy. TechCo has confronted a number of challenges, and its experience reveals the essential elements of bureaucracy that remain even when a firm sets out to discard them. Through it all, TechCo serves as a powerful new model for how firms can navigate today's rapidly changing technological and cultural climate. Catherine J. Turco was embedded within TechCo for ten months. The Conversational Firm is her ethnographic analysis of what worked at the company and what didn't. She offers multiple lessons for anyone curious about the effect of social media on the corporate environment and adds depth to debates over the new generation of employees reared on social media: Millennials who carry their technological habits and expectations into the workplace. Marshaling insights from cultural and economic sociology, organizational theory, economics, technology studies, and anthropology, The Conversational Firm offers a nuanced analysis of corporate communication, control, and culture in the social media age.



Working for Respect

Working for Respect Author Adam Reich
ISBN-10 9780231547826
Release 2018-07-24
Pages
Download Link Click Here

Walmart is the largest employer in the world. It encompasses nearly 1 percent of the entire American workforce—young adults, parents, formerly incarcerated people, retirees. Walmart also presents one possible future of work—Walmartism—in which the arbitrary authority of managers mixes with a hyperrationalized, centrally controlled bureaucracy in ways that curtail workers’ ability to control their working conditions and their lives. In Working for Respect, Adam Reich and Peter Bearman examine how workers make sense of their jobs at places like Walmart in order to consider the nature of contemporary low-wage work, as well as the obstacles and opportunities such workplaces present as sites of struggle for social and economic justice. They describe the life experiences that lead workers to Walmart and analyze the dynamics of the shop floor. As a part of the project, Reich and Bearman matched student activists with a nascent association of current and former Walmart associates: the Organization United for Respect at Walmart (OUR Walmart). They follow the efforts of this new partnership, considering the formation of collective identity and the relationship between social ties and social change. They show why traditional unions have been unable to organize service-sector workers in places like Walmart and offer provocative suggestions for new strategies and directions. Drawing on a wide array of methods, including participant-observation, oral history, big data, and the analysis of social networks, Working for Respect is a sophisticated reconsideration of the modern workplace that makes important contributions to debates on labor and inequality and the centrality of the experience of work in a fair economy.



Seven Ways of Looking at Language

Seven Ways of Looking at Language Author Ronald Macaulay
ISBN-10 0230279309
Release 2011-01-15
Pages 160
Download Link Click Here

From the publication of Noam Chomsky's revolutionary Syntactic Structures in 1957, to the counter-revolutions that followed, linguistics has seen many fashions over the years. With new ideas and discoveries constantly challenging the ways we look at language, Ronald Macaulay provides a brief and lively introduction to some of the different approaches linguists have taken to the study of language in all its complexity. Considering language as Meaning, Sound, Form, Communication, Identity, History and Symbol, Macaulay examines the main issues, debates and ideas that have emerged in language study over the last fifty years. Designed for the intending student, as well as the non-specialist general reader with an interest in language, Seven Ways of Looking at Language concisely conveys a review of exciting work in the core areas of linguistics, including phonetics, syntax, semantics, language interaction, language variation, language change and the significance of writing. A helpful glossary, as well as detailed suggestions for further reading, makes this the ideal starting point for anyone wishing to learn about the study of language.



The Origins of Political Order

The Origins of Political Order Author Francis Fukuyama
ISBN-10 9781847652812
Release 2011-05-12
Pages 631
Download Link Click Here

Nations are not trapped by their pasts, but events that happened hundreds or even thousands of years ago continue to exert huge influence on present-day politics. If we are to understand the politics that we now take for granted, we need to understand its origins. Francis Fukuyama examines the paths that different societies have taken to reach their current forms of political order. This book starts with the very beginning of mankind and comes right up to the eve of the French and American revolutions, spanning such diverse disciplines as economics, anthropology and geography. The Origins of Political Order is a magisterial study on the emergence of mankind as a political animal, by one of the most eminent political thinkers writing today.



Startup Rising

Startup Rising Author Christopher M. Schroeder
ISBN-10 9781137356710
Release 2013-08-13
Pages 256
Download Link Click Here

Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings, while Syria descends into civil war. But in the midst of it all, a quieter revolution has begun to emerge, one that might ultimately do more to change the face of the region: entrepreneurship. As a seasoned angel investor in emerging markets, Christopher M. Schroeder was curious but skeptical about the future of investing in the Arab world. Travelling to Dubai, Cairo, Amman, Beirut, Istanbul, and even Damascus, he saw thousands of talented, successful, and intrepid entrepreneurs, all willing to face cultural, legal, and societal impediments inherent to their worlds. Equally important, he saw major private equity firms, venture capitalists, and tech companies like Google, Intel, Cisco, Yahoo, LinkedIn, and PayPal making significant bets, despite the uncertainty in the region. With Startup Rising, he marries his own observations with the predictions of these tech giants to offer a surprising and timely look at the second stealth revolution in the Middle East-one that promises to reinvent it as a center of innovation and progress.



The New Community Rules

The New Community Rules Author Tamar Weinberg
ISBN-10 1449379281
Release 2009-07-01
Pages 370
Download Link Click Here

Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites. Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that show how other companies have used this approach. The New Community Rules will help you: Explore blogging and microblogging, and find out how to use applications such as Twitter to create brand awareness Learn the art of conversation marketing, and how social media thrives on honesty and transparency Manage and enhance your online reputation through the social web Tap into the increasingly influential video and podcasting market Discover which tactics work -- and which don't -- by learning about what other marketers have tried Many consumers today use the Web as a voice. The New Community Rules demonstrates how you can join the conversation, contribute to the community, and bring people to your product or service.



How the World Changed Social Media

How the World Changed Social Media Author Daniel Miller
ISBN-10 9781910634479
Release 2016-02-29
Pages 286
Download Link Click Here

How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project’s academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences



Innovative Business Practices

Innovative Business Practices Author Demetris Vrontis
ISBN-10 9781443849937
Release 2013-07-16
Pages 403
Download Link Click Here

This second decade of the millennium finds the world changing at a once unimaginable pace. Businesses, tangled in the interwoven threads of galloping globalization, technological advances, cultural diversity, economic recession and deep-rooted human social evolution, struggle to keep up with incessant changes; consequently and inexorably experiencing severe difficulties and disorientation. Executives, much bewildered, habitually turn to conventional, time-honoured strategies and practices, which increasingly fail to offer the much-sought answers and means to survival, competitiveness and growth. We are currently experiencing a business era of turbulence and dynamic change – an era that inherently rejects conventionality and orthodox business theory to reward businesses embracing agility, reflex-style adaptability, innovation and creativity. This turbulence is, however, not a parenthesis or even a pattern, but the new reality in which each business must reinvent and redefine itself. This is a new reality of stakeholders that shift focus from the external to the internal, from the tangible to the intangible, and from fact to perception. This book presents research and paradigms that transcend classical theory in order to examine how business practice is positively affected by these conditions. Across a multitude of sectors and organisational types, scholars of different business specialisations set the theoretical foundations of contemporary thinking and present their practical implementations.



Liquid Surveillance

Liquid Surveillance Author Zygmunt Bauman
ISBN-10 9780745664026
Release 2013-04-03
Pages 152
Download Link Click Here

‘Today the smallest details of our daily lives are tracked and traced more closely than ever before, and those who are monitored often cooperate willingly with the monitors. From London and New York to New Delhi, Shanghai and Rio de Janeiro, video cameras are a familiar and accepted sight in public places. Air travel now commonly involves devices such as body-scanners and biometric checks that have proliferated in the wake of 9/11. And every day Google and credit-card issuers note the details of our habits, concerns and preferences, quietly prompting customized marketing strategies with our active, all too often zealous cooperation. In today’s liquid modern world, the paths of daily life are mobile and flexible. Crossing national borders is a commonplace activity and immersion in social media increasingly ubiquitous. Today’s citizens, workers, consumers and travellers are always on the move but often lacking certainty and lasting bonds. But in this world where spaces may not be fixed and time is boundless, our perpetual motion does not go unnoticed. Surveillance spreads in hitherto unimaginable ways, responding to and reproducing the slippery nature of modern life, seeping into areas where it once had only marginal sway. In this book the surveillance analysis of David Lyon meets the liquid modern world so insightfully dissected by Zygmunt Bauman. Is a dismal future of moment-by-moment monitoring closing in, or are there still spaces of freedom and hope? How do we realize our responsibility for the human beings before us, often lost in discussions of data and categorization? Dealing with questions of power, technology and morality, this book is a brilliant analysis of what it means to be watched – and watching – today.



Social Media in Northern Chile

Social Media in Northern Chile Author Nell Haynes
ISBN-10 9781910634578
Release 2016-06-06
Pages 230
Download Link Click Here

Based on 15 months of ethnographic research in the city of Alto Hospicio in northern Chile, this book describes how the residents use social media, and the consequences of this use in their daily lives. Nell Haynes argues that social media is a place where Alto Hospicio’s residents – or Hospiceños – express their feelings of marginalisation that result from living in city far from the national capital, and with a notoriously low quality of life compared to other urban areas in Chile. In actively distancing themselves from residents in cities such as Santiago, Hospiceños identify as marginalised citizens, and express a new kind of social norm. Yet Haynes finds that by contrasting their own lived experiences with those of people in metropolitan areas, Hospiceños are strengthening their own sense of community and the sense of normativity that shapes their daily lives. This exciting conclusion is illustrated by the range of social media posts about personal relationships, politics and national citizenship, particularly on Facebook



Business Models for the Social Mobile Cloud

Business Models for the Social Mobile Cloud Author Ted Shelton
ISBN-10 9781118494196
Release 2013-01-23
Pages 240
Download Link Click Here

Fully exploit new conditions and opportunities created by current technological changes The combined impact of social technologies, the mobile Internet, and cloud computing are creating incredible new business opportunities. They are also destroying unprepared companies, transforming industries, and leaving behind workers who are unwilling or unable to adapt. Business Models for the Social Mobile Cloud reveals a compelling view from PwC of how the social mobile cloud and a combination of new technology changes are key players in a digital transformation in business and society that is moving more quickly and cutting more deeply than any technology transformation ever seen. Explores a road map to success through adapting to technological changes Written for businesses and leaders who want to understand how the coming technology changes will eventually impact their businesses For companies to succeed, leaders must understand how to stay ahead of their competitors in adapting to the new conditions and opportunities. In Business Models for the Social Mobile Cloud, PwC’s Ted Shelton describes the tectonic changes currently underway—and to come—plus why they are happening, what to expect, and what you must do about.



Judge Thy Neighbor

Judge Thy Neighbor Author Patrick Bergemann
ISBN-10 9780231542388
Release 2019-01-08
Pages
Download Link Click Here

From the Spanish Inquisition to Nazi Germany to the United States today, ordinary people have often chosen to turn in their neighbors to the authorities. What motivates citizens to inform on the people next door? In Judge Thy Neighbor, Patrick Bergemann provides a theoretical framework for understanding the motives for denunciations in terms of institutional structures and incentives. In case studies of societies in which denunciations were widespread, Bergemann merges historical and quantitative analysis to explore individual participation in social control. He sheds light on Jewish converts’ shifting motives during the Spanish Inquisition; when and why seventeenth-century Romanov subjects fulfilled their obligation to report insults to the tsar’s honor; and the widespread petty and false complaints filed by German citizens under the Third Reich, as well as present-day plea bargains, whistleblowing, and crime reporting. Bergemann finds that when authorities use coercion or positive incentives to elicit information, individuals denounce out of self-preservation or to gain rewards. However, in the absence of these incentives, denunciations are often motivated by personal resentments and grudges. In both cases denunciations facilitate social control not because of citizen loyalty or shared ideology but through the local interests of ordinary participants. Offering an empirically and theoretically rich account of the dynamics of denunciation as well as vivid descriptions of the denounced, Judge Thy Neighbor is a timely and compelling analysis of the reasons people turn in their acquaintances, with relevance beyond conventionally repressive regimes.



Journalism and PR

Journalism and PR Author John Lloyd
ISBN-10 9780857737410
Release 2014-11-18
Pages 160
Download Link Click Here

Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and – often – mutual distrust. The two professions have vied with each other for primacy: journalists could open or close the gates, but PR had the stories, the contacts and often the budgets for extravagant campaigns. The arrival of the internet, and especially of social media, has changed much of that. These new technologies have turned the audience into players – who play an important part in making the reputation, and the brand, of everyone from heads of state to new car models vulnerable to viral tweets and social media attacks. Companies, parties and governments are seeking more protection – especially since individuals within these organisations can themselves damage, even destroy, their brand or reputation with an ill-chosen remark or an appearance of arrogance. The pressures, and the possibilities, of the digital age have given public figures and institutions both a necessity to protect themselves, and channels to promote themselves free of news media gatekeepers. Political and corporate communications professionals have become more essential, and more influential within the top echelons of business, politics and other institutions. Companies and governments can now – must now – become media themselves, putting out a message 24/7, establishing channels of their own, creating content to attract audiences and reaching out to their networks to involve them in their strategies Journalism is being brought into these new, more influential and fast growing communications strategies. And, as newspapers struggle to stay alive, journalists must adapt to a world where old barriers are being smashed and new relationships built – this time with public relations in the driving seat. The world being created is at once more protected and more transparent; the communicators are at once more influential and more fragile. This unique study illuminates a new media age.



Holacracy

Holacracy Author Brian J. Robertson
ISBN-10 9781627794299
Release 2015-06-02
Pages 240
Download Link Click Here

Holacracy is a revolutionary management system that redefines management and turns everyone into a leader. Holacracy distributes authority and decision-making throughout an organization, and defines people not by hierarchy and titles, but by roles. Holacracy creates organizations that are fast, agile, and that succeed by pursuing their purpose, not following a dated and artificial plan. This isn't anarchy – it's quite the opposite. When you start to follow Holacracy, you learn to create new structures and ways of making decisions that empower the people who know the most about the work you do: your frontline colleagues. Some of the many champions of Holacracy include Tony Hsieh, CEO of Zappos.com (author of the #1 New York Times bestseller Delivering Happiness), Evan Williams (co-founder of Blogger, Twitter, and Medium), and David Allen.



Media Crime and Racism

Media  Crime and Racism Author Monish Bhatia
ISBN-10 9783319717760
Release 2018-04-06
Pages 391
Download Link Click Here

Media, Crime and Racism draws together contributions from scholars at the leading edge of their field across three continents to present contemporary and longstanding debates exploring the roles played by media and the state in racialising crime and criminalising racialised minorities. Comprised of empirically rich accounts and theoretically informed analysis, this dynamic text offers readers a critical and in-depth examination of contemporary social and criminal justice issues as they pertain to racialised minorities and the media. Chapters demonstrate the myriad ways in which racialised ‘others’ experience demonisation, exclusion, racist abuse and violence licensed – and often induced – by the state and the media. Together, they also offer original and nuanced analysis of how these processes can be experienced differently dependent on geography, political context and local resistance. This collection critically reflects on a number of globally significant topics including the vilification of Muslim minorities, the portrayal of the refugee ‘crisis’ and the representations and resistance of Indigenous and Black communities. This volume demonstrates that processes of racialisation and criminalisation in media and the state cannot be understood without reference to how they are underscored and inflected by gender and power. Above all, the contributors to this volume demonstrate the resistance of racialised minorities in localised contexts across the globe: against racialisation and criminalisation and in pursuit of racial justice.



Moral Mazes

Moral Mazes Author Robert Jackall
ISBN-10 9780199729883
Release 2010
Pages 294
Download Link Click Here

This classic study of ethics in business presents an eye-opening account of how corporate managers think the world works, and how big organizations shape moral consciousness. Robert Jackall takes the reader inside a topsy-turvy world where hard work does not necessarily lead to success, but sharp talk, self-promotion, powerful patrons, and sheer luck might. What sort of everyday rules-in-use do people play by when there are no fixed standards to explain why some succeed and others fail? In the words of one corporate manager, those rules boil down to this maxim: "What is right in the corporation is what the guy above you wants from you. That's what morality is in the corporation." This brilliant, disturbing, funny look at the ethos of the corporate world presents compelling real life stories of the men and women charged with running the businesses of America. This anniversary edition includes an afterword by the author linking the themes of Moral Mazes to the financial tsunami that engulfed the world economy in 2008.



Mass

Mass Author Jim Baggott
ISBN-10 9780191077821
Release 2017-06-09
Pages 320
Download Link Click Here

Everything around us is made of 'stuff', from planets, to books, to our own bodies. Whatever it is, we call it matter or material substance. It is solid; it has mass. But what is matter, exactly? We are taught in school that matter is not continuous, but discrete. As a few of the philosophers of ancient Greece once speculated, nearly two and a half thousand years ago, matter comes in 'lumps', and science has relentlessly peeled away successive layers of matter to reveal its ultimate constituents. Surely, we can't keep doing this indefinitely. We imagine that we should eventually run up against some kind of ultimately fundamental, indivisible type of stuff, the building blocks from which everything in the Universe is made. The English physicist Paul Dirac called this 'the dream of philosophers'. But science has discovered that the foundations of our Universe are not as solid or as certain and dependable as we might have once imagined. They are instead built from ghosts and phantoms, of a peculiar quantum kind. And, at some point on this exciting journey of scientific discovery, we lost our grip on the reassuringly familiar concept of mass. How did this happen? How did the answers to our questions become so complicated and so difficult to comprehend? In Mass Jim Baggott explains how we come to find ourselves here, confronted by a very different understanding of the nature of matter, the origin of mass, and its implications for our understanding of the material world. Ranging from the Greek philosophers Leucippus and Democritus, and their theories of atoms and void, to the development of quantum field theory and the discovery of a Higgs boson-like particle, he explores our changing understanding of the nature of matter, and the fundamental related concept of mass.