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The Death of A Thousand Cuts

The Death of A Thousand Cuts Author Jarol B. Manheim
ISBN-10 9781135648572
Release 2000-11-01
Pages 384
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A corporate campaign is an organized assault on the reputation of a company that has offended some interest group. Although corporate campaigns often involve political, economic, and legal tactics, they are centered around the media, where protagonists attempt to redefine the image--and undermine the reputation--of the target company. It is a strategy most frequently employed by unions but is also employed by special interests, such as environmental or human rights groups. Sometimes it is even employed by one corporation against another. It is a rapidly growing phenomenon that is still unknown to the general public, to most academics and journalists, and is rarely understood by the corporations that find themselves on the firing line. The Death of a Thousand Cuts argues and demonstrates that corporate campaigns are a distinctive phenomenon whose manifestations are today ubiquitous in both the marketplace and the media. This volume examines, in considerable detail, the history, strategy, tactics, effects, consequences, and likely future directions of the corporate campaign and of its nonlabor-based cousin, the anticorporate campaign. The book is based on ample sources and methods, among them an extensive review and analysis of media coverage, news releases, previous scholarship, union publications, campaign materials, interviews and conversations with individuals who have experienced corporate campaigns, public presentations by labor leaders and others, correspondence, Internet postings, case law summaries, documents, videotapes, and other materials. Through original data and interpretation, this book adds context and integration to these materials thus giving them new meaning. Key features of this outstanding new book include: * A thorough and clear explanation of what a corporate campaign is and how it differs from other more mundane "public relations" campaigns. * A detailed examination of strategies and tactics that includes their historical development. Some of the more high profile target companies in recent years include Coca-Cola, Microsoft, Caterpillar, Campbell's Soup, Federal Express, General Dynamics, Home Depot, International Paper, K-Mart, Nike, Texaco, Walmart, Starbucks, and UPS. * Hundreds of examples that help explain such contemporary events as the anti-sweatshop movement on college campuses, the living wage movement, and the protests against the World Trade Organization, International Monetary Fund, and World Bank. * A lengthy appendix contains abbreviated descriptions of nearly 200 corporate campaigns waged by labor unions and various advocacy groups since the idea of the corporate campaign was first developed in the 1960's.



Strategy in Information and Influence Campaigns

Strategy in Information and Influence Campaigns Author Jarol B. Manheim
ISBN-10 9781136842184
Release 2011-01-24
Pages 344
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Information and influence campaigns are a particularly cogent example of the broader phenomenon we now term strategic political communication. If we think of political communication as encompassing the creation, distribution, control, use, processing and effects of information as a political resource, then we can characterize strategic political communication as the purposeful management of such information to achieve a stated objective based on the science of individual, organizational, and governmental decision-making. IICs are more or less centralized, highly structured, systematic, and carefully managed efforts to do just that. Strategy in Information and Influence Campaigns sets out in comprehensive detail the underlying assumptions, unifying strategy, and panoply of tactics of the IIC, both from the perspective of the protagonist who initiates the action and from that of the target who must defend against it. Jarol Manheim’s forward-looking, broad, and systematic analysis is a must-have resource for scholars and students of political and strategic communication, as well as practitioners in both the public and private sectors.



Corporate Responsibility

Corporate Responsibility Author Michael Blowfield
ISBN-10 9780199678327
Release 2014-11-13
Pages 440
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In its journey from the margins to the mainstream, the idea of corporate responsibility has become a significant part of the business agenda. Whilst society has always held expectations of business that go beyond wealth creation, the backdrop against which businesses now operate - characterised by financial crisis, climate change, political shifts, and population growth - has seen corporate responsibility becoming increasingly central to the ability of businesses to address global concerns. In a world where prosperity is measured in terms of economic growth, the pressure on business to maximise profits whilst also being held publically accountable for its social and environmental record, continues to increase. Drawing on numerous case studies, theories, and perspectives, this textbook explores what corporate responsibility reveals about the changing role of business in the twenty-first century. The third edition has been updated to reflect the full impact of the 2008-9financial crisis and new examples of actual business practice have been presented throughout. These include: Google and their struggles with the Chinese government over censorship; Trafigura and their illegal dumping of toxic waste; and Proctor and Gamble and their charitable work to provide clean water to poor communities. The text is accompanied by an Online Resource Centre which includes: For students: Additional case studies Further reading Sources on regulation and governance Suggested films Web exercises Web links For lecturers: Images from the book



Review

Review Author
ISBN-10 IND:30000085315186
Release 2001
Pages
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Review has been writing in one form or another for most of life. You can find so many inspiration from Review also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Review book for free.



Biz War and the Out of Power Elite

Biz War and the Out of Power Elite Author Jarol B. Manheim
ISBN-10 9781135610005
Release 2004-04-26
Pages 232
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This book tells the fascinating story of the reemergence of the American political left over the last quarter century in the form of the new Progressive Movement. Born out of Liberalism's crushing defeats at the hands of conservative strategists of the Reagan/Bush era, this new movement has cleverly reverse engineered the conservative's institutional networking strategy to plan and finance its resurgence. Progressive strategists have constructed an elaborate network of foundations, advocacy groups, and other institutions to advance their agenda. But where the conservatives relied on affirmative corporate support to help power their movement, the Progressive Left has used an anti-corporate strategy whose purpose is three-fold: 1. To reclaim the moral high ground of politics by challenging corporate power and influence. 2. To gain effective control over "other people's money" (e.g., pension funds, mutual funds) and use it to press for changes in corporate social policies. 3. To leverage this influence over corporate decision-making to change the direction of American politics and public policy. Biz War extends the argument of Manheim's 2001 book, The Death of A Thousand Cuts, by showing how anti-corporate campaigns have evolved from economically-oriented labor actions to ideological and programmatic political struggles. It details how the strategies and tactics crafted by organized labor are being employed with increasing effect by the political left. The book will be of interest to students of contemporary American politics, strategic communication, political movements, and business management. Likewise it will help corporate executives and financial analysts understand more fully the proxy wars and other attacks against their companies.



Rhetorical and Critical Approaches to Public Relations II

Rhetorical and Critical Approaches to Public Relations II Author Robert L. Heath
ISBN-10 9781135220877
Release 2009-03-04
Pages 392
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This volume illustrates the application of rhetorical theory and critical perspectives to explain public relations practices. It provides a systematic and coherent statement of the crucial guidelines and philosophical underpinnings of public relations. Rhetorical and Critical Approaches to Public Relations II addresses the rhetorical/critical tradition’s contribution to the definition of public relations and PR practice; explores the role of PR in creating shared meaning in support of publicity and promotional organizational efforts; considers the tradition's contributions to risk, crisis, and issues dimensions of public relations; and highlights ethics, character, and responsible advocacy. It uses a rhetorical lens to provide practitioners with a sense of how their PR campaigns make a contribution to the organizational bottom line.



Employment and Labor Relations Law for the Corporate Counsel and the General Practitioner

Employment and Labor Relations Law for the Corporate Counsel and the General Practitioner Author
ISBN-10 STANFORD:36105063790666
Release 2007
Pages
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Employment and Labor Relations Law for the Corporate Counsel and the General Practitioner has been writing in one form or another for most of life. You can find so many inspiration from Employment and Labor Relations Law for the Corporate Counsel and the General Practitioner also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Employment and Labor Relations Law for the Corporate Counsel and the General Practitioner book for free.



Compulsory union dues and corporate campaigns

Compulsory union dues and corporate campaigns Author United States. Congress. House. Committee on Education and the Workforce. Subcommittee on Workforce Protections
ISBN-10 STANFORD:36105063302587
Release 2002
Pages 121
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Compulsory union dues and corporate campaigns has been writing in one form or another for most of life. You can find so many inspiration from Compulsory union dues and corporate campaigns also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Compulsory union dues and corporate campaigns book for free.



Business Government and Society

Business  Government and Society Author George A. Steiner
ISBN-10 0072939435
Release 2002-07-01
Pages 702
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Business, Government and Society, by Steiner and Steiner, was one of the very first books in this course area and has benefited greatly from the reputation of its authors. George Steiner, the father in this father-and-son team, is one of the pioneers in the field. The text includes coverage of all the distinct content areas and is known for its coverage of historical material. Each chapter has three elements; (1) a beginning story to illustrate central themes, (2) explanatory text, and (3) a case study inviting debate about events related to the subject area. One of the most complete on the market, the 10th Edition of Business, Government and Society not only covers the stakeholder theory, but also covers a total of four theoretical models for analyzing the actions and duties of corporations.



Creating a Critical Chicana Narrative

Creating a Critical Chicana Narrative Author Jennifer Rebecca Mata
ISBN-10 STANFORD:36105120955666
Release 2004
Pages 344
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Creating a Critical Chicana Narrative has been writing in one form or another for most of life. You can find so many inspiration from Creating a Critical Chicana Narrative also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Creating a Critical Chicana Narrative book for free.



Choice

Choice Author
ISBN-10 UCSC:32106011264410
Release 2001
Pages
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Choice has been writing in one form or another for most of life. You can find so many inspiration from Choice also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Choice book for free.



Next Wave Organizing Symposium

Next Wave Organizing Symposium Author New York Law School
ISBN-10 STANFORD:36105063278514
Release 2006
Pages 312
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Next Wave Organizing Symposium has been writing in one form or another for most of life. You can find so many inspiration from Next Wave Organizing Symposium also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Next Wave Organizing Symposium book for free.



Corporate Conduct Unbecoming

Corporate Conduct Unbecoming Author Jarol B. Manheim
ISBN-10 PSU:000048872157
Release 2000
Pages 71
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Corporate Conduct Unbecoming has been writing in one form or another for most of life. You can find so many inspiration from Corporate Conduct Unbecoming also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Corporate Conduct Unbecoming book for free.



The Politics of News The News of Politics

The Politics of News  The News of Politics Author Doris Doris Appel Graber
ISBN-10 STANFORD:36105124051801
Release 2008
Pages 294
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Books on journalists typically focus on the dynamics of the newsmaking process. The Politics of News: The News of Politics extends this examination to explore the struggle between journalists, political actors, and the public for control of the news in democratic countries. The book shows how the news media function as an intermediary between governments and citizens, as well as between political actors (such as parties and interest groups) and the public. Essays present a diversity of views and are written by a distinguished group of authors that includes such luminaries as Jim Lehrer, Kathleen Hall Jamieson, Robert Picard, and Andrew Kohut. The Politics of News is policy-oriented. By diagnosing problems faced by those whose influence affects newsmaking in both existing and emerging democracies, authors generate ideas about possible reforms. Several chapters offer comparative analysis that offer students insight into the impact of cultural factors on newsmaking. Accessible yet sophisticated, this anticipated second edition covers significant issues surrounding political news, ranging from the limits of press freedom during times of war and the implications of media concentration for democratic participation, to the ingenious ways that governments and interest groups draw attention to their concerns.



Place and Placelessness

Place and Placelessness Author Edward Relph
ISBN-10 0850861764
Release 1976
Pages 156
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First published forty years ago and still widely referenced, Edward Relph's Place and Placelessness has taken its place as a classic of the phenomenological approach to the study of place and has influenced a generation of scholars. For this reprint Professor Relph has written a new introduction setting his original work in its contemporary context. He shows how the concepts of place have been modified and yet continue to be of vital importance in interpreting a world which travel and commerce have made very different from that of 1976. In his words: "sense of place has the potential to serve as a pragmatic foundation for addressing the profound local and global challenges, such as climate change and economic disparity, that are emerging in the present century."



The challenge to power

The challenge to power Author John C. Harrington
ISBN-10 UOM:39015063209343
Release 2005
Pages 392
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Our only chance to save the planet and take back control of our economy and political system lies in our ability to control our dollars. In a brilliant synthesis of thirty years of experience, John C. Harrington gives investors the strategies to thwart corporate domination of the earths resources, decentralize our economy, restore democracy, tame corruption, and regain community control of our financial resources. A strong advocate of using shareholder power to push for responsible corporate practices that benefit society, Harrington warns that we are running out of time; corporate abuse of shareholders and other stakeholders runs rampant. Concerted, coordinated shareholder action is needed to challenge corporations to adopt human, labor, and environmental codes of conduct to eliminate years of egregious and abusive practices. For corporate America to change in time, a revolutionfueled by investor dollarsmust come from within.



Forest Systems

Forest Systems Author
ISBN-10 MINN:31951P011458504
Release 2012
Pages
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Forest Systems has been writing in one form or another for most of life. You can find so many inspiration from Forest Systems also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Forest Systems book for free.