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Trust Me I m Lying

Trust Me I m Lying Author Ryan Holiday
ISBN-10 9781782834236
Release 2018-02-01
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Recently, fake news has become real news, making headlines as its consequences become crushingly obvious in political upsets and global turmoil. But it's not new - you've seen it all before. A malicious online rumour costs a company millions. Politically motivated 'fake news' stories are planted and disseminated to influence elections. Some product or celebrity zooms from total obscurity to viral sensation. Anonymous sources and speculation become national conversation. What you don't know is that someone is responsible for all this. Usually, someone like Ryan Holiday: a media manipulator. Holiday wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why is he giving away these secrets? Because he's tired of a world where trolls hijack debates, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. He's pulling back the curtain because it's time everyone understands how things really work.

Never Sleep Again the Most Dangerous Facts about Trust Me I m Lying

Never Sleep Again  the Most Dangerous Facts about Trust Me  I m Lying Author Emily Read
ISBN-10 5517167187
Release 2013-03
Pages 46
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In this book, we have hand-picked the most sophisticated, unanticipated, absorbing (if not at times crackpot!), original and musing book reviews of "Trust Me, I'm Lying: Confessions of a Media Manipulator." Don't say we didn't warn you: these reviews are known to shock with their unconventionality or intimacy. Some may be startled by their biting sincerity; others may be spellbound by their unbridled flights of fantasy. Don't buy this book if: 1. You don't have nerves of steel. 2. You expect to get pregnant in the next five minutes. 3. You've heard it all.

ILL Trust me I m lying confessions of a media manipulator

ILL   Trust me  I m lying   confessions of a media manipulator Author 18 Mar 2018
ISBN-10 OCLC:1027156640
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ILL Trust me I m lying confessions of a media manipulator has been writing in one form or another for most of life. You can find so many inspiration from ILL Trust me I m lying confessions of a media manipulator also informative, and entertaining. Click DOWNLOAD or Read Online button to get full ILL Trust me I m lying confessions of a media manipulator book for free.

                                   Author Στιβεν Πρεσσφιλντ
ISBN-10 9601600612
Release 2002
Pages 35
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has been writing in one form or another for most of life. You can find so many inspiration from also informative, and entertaining. Click DOWNLOAD or Read Online button to get full book for free.

Scientific Methods of Inquiry for Intelligence Analysis

Scientific Methods of Inquiry for Intelligence Analysis Author Hank Prunckun
ISBN-10 9781442224339
Release 2014-09-08
Pages 352
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Since 9/11, the needs of intelligence agencies as well as the missions they conduct have increased in number, size, and complexity. This expanded and updated edition offers a way of gaining the analytic skills essential to undertake intelligence work. It acquaints students and analysts with how intelligence fits into the larger research framework, covering not only the essentials of applied research, but also the function, structure, and operational methods specifically involved in intelligence work. It looks at how analysts work with classified information in a security conscious environment as well as obtain data via covert methods.

In Lies We Trust

In Lies We Trust Author Ed Brodow
ISBN-10 9781682612040
Release 2016-09-27
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What politicians and the media don't want you to know. Millions of Americans at both ends of the political spectrum are angry and fed up with being lied to by politicians and the media. The emergence of “outsider” presidential candidates Donald Trump and Bernie Sanders is proof that people are sick and tired of Washington’s culture of deception. Thumbing his nose at political correctness, negotiation expert and political commentator Ed Brodow exposes the outrageous lies that have been disseminated about the most important issues of our time. He tells the uncensored truth about the threat of Islamic extremism, global warming, the welfare entitlement system, Obamacare, racial tension and other important things that our elected representatives don’t want you to know. If you vote in national elections, the candor of In Lies We Trust will help you make decisions based on facts instead of misinformation.

Growth Hacker Marketing

Growth Hacker Marketing Author Ryan Holiday
ISBN-10 9780698176911
Release 2014-09-30
Pages 144
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A Primer on the Future of PR, Marketing and Advertising A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy—growth hacking—to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you’re responsible for building awareness and buzz for a product or service, this is your road map.

To Save Everything Click Here

To Save Everything  Click Here Author Evgeny Morozov
ISBN-10 9780241957691
Release 2013-03-21
Pages 432
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To Save Everything, Click Here, the new book by the acclaimed author of The Net Delusion, Evgeny Morozov, is a penetrating look at the shape of society in the digital age, of the direction in which the 21st Century may take us, and of the alternate paths we can still choose Our society is at a crossroads. Smart technology is transforming our world, making many aspects of our lives more convenient, efficient and - in some cases - fun. Better and cheaper sensors can now be embedded in almost everything, and technologies can log the products we buy and the way we use them. But, argues Evgeny Morozov, technology is having a more profound effect on us: it is changing the way we understand human society. In the very near future, technological systems will allow us to make large-scale and sophisticated interventions into many more areas of public life. These are the discourses by which we have always defined our civilisation: politics, culture, public debate, morality, humanism. But how will these discourses be affected when we delegate much of the responsibility for them to technology? The temptation of the digital age is to fix everything - from crime to corruption to pollution to obesity - by digitally quantifying, tracking, or gamifiying behaviour. Yet when we change the motivations for our moral, ethical and civic behaviour, do we also change the very nature of that behaviour? Technology, Morozov proposes, can be a force for improvement - but only if we abandon the idea that it is necessarily revolutionary and instead genuinely interrogate why and how we are using it. From urging us to drop outdated ideas of the internet to showing how to design more humane and democratic technological solutions, To Save Everything, Click Here is about why we should always question the way we use technology. 'A devastating exposé of cyber-utopianism by the world's most far-seeing Internet guru' John Gray, author of Straw Dogs 'Evgeny Morozov is the most challenging - and best-informed - critic of the Techno-Utopianism surrounding the Internet. If you've ever had the niggling feeling, as you spoon down your google, that there's no such thing as a free lunch, Morozov's book will tell you how you might end up paying for it' Brian Eno 'This hard-hitting book argues people have become enslaved to the machines they use to communicate. It is incisive and beautifully written; whether you agree with Morozov or not, he will make you think hard' Richard Sennett, author of Together Praise for The Net Delusion: 'Gleefully iconoclastic . . . not just unfailingly readable: it is also a provocative, enlightening and welcome riposte to the cyberutopian worldview' Economist 'A passionate and heavily researched account of the case against the cyberutopians . . . only by becoming "cyberrealists" can we hope to make humane and effective policy' Bryan Appleyard, New Statesman 'Piercing . . . convincing . . . timely' Financial Times Evgeny Morozov is the author of The Net Delusion: The Dark Side of Internet Freedom (which was the winner of the 2012 Goldsmith Book Prize) and a contributing editor for The New Republic. Previously, he was a visiting scholar at Stanford University, a Scwhartz fellow at the New America Foundation, a Yahoo fellow at the Institute for the Study of Diplomacy at Georgetown, and a fellow at the Open Society Foundations. His monthly column on technology comes out in Slate, Corriere della Sera, El Pais, Frankfurter Allgemeine Zeitung and several other newspapers. He's also written for the New York Times, The Economist, the Wall Street Journal, the Financial Times and the London Review of Books.

Antisocial Media

Antisocial Media Author Siva Vaidhyanathan
ISBN-10 9780190841188
Release 2018-05-15
Pages 272
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If you wanted to build a machine that would distribute propaganda to millions of people, distract them from important issues, energize hatred and bigotry, erode social trust, undermine respectable journalism, foster doubts about science, and engage in massive surveillance all at once, you would make something a lot like Facebook. Of course, none of that was part of the plan. In Antisocial Media, Siva Vaidhyanathan explains how Facebook devolved from an innocent social site hacked together by Harvard students into a force that, while it may make personal life just a little more pleasurable, makes democracy a lot more challenging. It's an account of the hubris of good intentions, a missionary spirit, and an ideology that sees computer code as the universal solvent for all human problems. And it's an indictment of how "social media" has fostered the deterioration of democratic culture around the world, from facilitating Russian meddling in support of Trump's election to the exploitation of the platform by murderous authoritarians in Burma and the Philippines. Facebook grew out of an ideological commitment to data-driven decision making and logical thinking. Its culture is explicitly tolerant of difference and dissent. Both its market orientation and its labor force are global. It preaches the power of connectivity to change lives for the better. Indeed, no company better represents the dream of a fully connected planet "sharing" words, ideas, and images, and no company has better leveraged those ideas into wealth and influence. Yet no company has contributed more to the global collapse of basic tenets of deliberation and democracy. Both authoritative and trenchant, Antisocial Media shows how Facebook's mission went so wrong.

Journalism and Media Convergence

Journalism and Media Convergence Author Heinz-Werner Nienstedt
ISBN-10 9783110302899
Release 2013-04-30
Pages 176
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Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.

Putting My Foot Down

Putting My Foot Down Author Brent Underwood
ISBN-10 0692658343
Release 2016-03-03
Pages 62
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"My books spent 5 years on the New York Times Best Seller List. They got there through endless hours of hard work. If only Brent had been my marketer, I could have done it in 5 minutes with a simple picture. I'M SO STUPID!"- Tucker Max, 3x #1 NY Times Best Selling Author "Like all good art, this book--and it is definitely a book--exposes a little bit about how society works."- Ryan Holiday, author of the Wall Street Journal bestseller Trust Me, I'm Lying: Confessions of a Media Manipulator "Brent Underwood's book shows the inner workings of the publishing industry and its desire to be the "best". Brent helps create a path toward ending the madness."- Matthew Kepnes, author of the New York Times bestseller How To Travel The World on $50 a Day "Unputdownable! Hop don't walk, to your nearest Kindle and download it now! The footnotes alone are worth the cover price!"- Brooke Unger, Americas Editor, The Economist "Putting My Foot Down will keep you on your toes at all time."- Young & Sick, musician/artist "Brent Underwood's foot, a more accomplished author than you or I."- The Paris Review "...status is meaningless, and can be bought for just a few dollars."- BoingBoing "Amen, Brent. Amen."- The Daily Dot "A man put a photo of his foot on Amazon."- Gothamist "The game's definitely afoot!"- Neil Gaiman "Amazing how much perception creates reality today."- Nick Bilton, Columnist, New York Times "...had me from the moment this guy takes a photo of his foot."- Laura Bennett, Senior Editor, Slate "Brilliant."- Martin Robbins, Columnist, VICE "...nails the 'biggest lie in publishing'."- Richard Lea, Books Reporter, The Guardian

The Obstacle is the Way

The Obstacle is the Way Author Ryan Holiday
ISBN-10 9781591846352
Release 2014
Pages 201
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Reframing advice from icons throughout history, including Ulysses S. Grant, Amelia Earhart and Steve Jobs, for today's world, this motivational guide shows readers how to overcome obstacles and turn them into advantages.

The Social Media Side Door How to Bypass the Gatekeepers to Gain Greater Access and Influence

The Social Media Side Door  How to Bypass the Gatekeepers to Gain Greater Access and Influence Author Ian Greenleigh
ISBN-10 9780071816731
Release 2013-10
Pages 256
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"Skip the line at the front door! Learn to detect the hidden social media side doors that provide instant, privileged access to the top influencers and decision-makers in any industry Access is one of the great unexamined issues in social media. Barriers used to be everywhere, in the form of gatekeepers and rules that governed access to people with power, authority, budgets, expertise, and fame. But social media side doors--alternate avenues of access through social media--have opened all around us, and few have noticed.Through them, we can engage with top business executives, thought leaders, and tastemakers. We have the unique ability to draw the attention of people and organizations that are bombarded every day by countless competing traditional requests for consideration.In The Social Media Side Door, social media strategist Ian Greenleigh reveals how to walk right through the social media side doors that lie hidden in plain sight--to forge valuable relationships, create business opportunities, raise your thought leader profile, or land the perfect job. It will enable readers to expand their own means of access to those they wish to engage with, and the ways in which this access--in both directions--can be leveraged to unlock a new level of ROI.Ian Greenleigh is the Senior Manager of Content and Social Strategy at Bazaarvoice. His words and ideas have been featured in Harvard Business Review, AdAge, Adweek, Ragan, Seth Godin's The Domino Project, and elsewhere. He writes and speaks on a wide range of topics, including changing consumer-brand relationships, the convergence of personal identities, and the radically shifting landscapes of access and influence. Visit and follow him at @be3d"--

O obst culo o caminho

O obst  culo    o caminho Author Ryan Holiday
ISBN-10 9788568696118
Release 2015-07-01
Pages 224
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O que impede a ação favorece a ação. O que fica no caminho torna-se o caminho. As palavras do imperador Marco Aurélio, conhecido hoje como o último dos Cinco Bons Imperadores, são o ponto de partida para o livro de Ryan Holiday, que visa a ajudar o leitor, mais do que superar os problemas do cotidiano, a "virá-los de cabeça para baixo" e transformá-los em oportunidades. Discípulo de Robert Greene, autor do bestseller As 48 leis do poder, executivo e consultor da área de marketing, Holiday buscou inspiração nos ensinamentos de grandes líderes desde o Império Romano para mostrar como tirar proveito das adversidades em qualquer área da vida – pessoal, profissional, financeira – e tornar-se uma pessoa melhor, realizada e bem-sucedida.

                                    Author ブラント・クーパー
ISBN-10 9784798133621
Release 2014-03-10
Pages 264
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「リーン・スタートアップ」を実践したケーススタディーが満載 新しい起業の形態として、今年日本でも大変話題となった「小規模でどんどん起業する形」=その名も「リーン・スタートアップ」。 本書はその基本概念である「仮説検証」をさらに進化させた「リーン・アントレプレナー」(=仮説ビジネスを実践→顧客との検証→すぐに使用可能なデータを用いるという手法)を実施している有名企業を多数取材しケーススタディ別に顧客開発のノウハウを解説しています。さらに全ての起業家が最初に考えるべき課題である「顧客セグメント」の考察について豊富な事例と科学的な手法を用いて言及しており、本書はイノベーションや、デザイン理論書および顧客開発についての原則書としても有効な、起業家およびマネージメント層必携の一冊です。 ※本電子書籍は同名出版物を底本として作成しました。記載内容は印刷出版当時のものです。 ※印刷出版再現のため電子書籍としては不要な情報を含んでいる場合があります。 ※印刷出版とは異なる表記・表現の場合があります。予めご了承ください。 ※プレビューにてお手持ちの電子端末での表示状態をご確認の上、商品をお買い求めください。 (翔泳社)

Paper Bullets

Paper Bullets Author Kip Fulbeck
ISBN-10 0295980796
Release 2001
Pages 273
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By turns sensitive and forceful, passionate and callous, Fulbeck confronts the politics of race, sex, and Asian American masculinity in a collection of closely linked stories, essays, and confessions.

Nightmare USA

Nightmare USA Author Stephen Thrower
ISBN-10 STANFORD:36105123375268
Release 2007
Pages 527
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From Quentin Tarantino (Kill Bill) to Eli Roth (Hostel), the young guns of modern Hollywood just can't get enough of that exploitation film high. That's because, between 1970 and 1985, American Exploitation movies went berserk. Nightmare USA is the reader's guide to what lies beyond the mainstream of American horror, dispelling the shadows to meet the men and women behind 15 years of screen terror: The Exploitation Independents! Ranging from cult favourites like I Drink Your Blood to stylish mind-benders like Messiah of Evil.