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The SAGE Handbook of Public Relations

The SAGE Handbook of Public Relations Author Robert L. Heath
ISBN-10 9781412977807
Release 2010-07-29
Pages 773
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Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice. It presents major theories in the words of the leading advocates for each theory; positions public relations as a positive force to help make society more fully functional; and challenges academics and practitioners to identify best practices that can inform the work of those in the profession.



West German Industry and the Challenge of the Nazi Past 1945 1955

West German Industry and the Challenge of the Nazi Past  1945 1955 Author S. Jonathan Wiesen
ISBN-10 9780807875049
Release 2003-01-14
Pages 352
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In the aftermath of World War II and the Holocaust, West German industrialists faced a major crisis in their public image. With mounting revelations about the use of forced and slave labor, the "Aryanization" of Jewish property, and corporate profiteering under National Socialism, industrialists emerged from the war with their national and international reputations in tatters. In this groundbreaking study, Jonathan Wiesen explores how West German business leaders remade and marketed their public image between 1945 and 1955. He challenges assumptions that West Germans--and industrialists in particular--were silent about the recent past during the years of denazification and reconstruction. Drawing on sources that include private correspondence, popular literature, and a wealth of unpublished materials from corporate archives, Wiesen reveals how German business leaders attempted to absolve themselves of responsibility for Nazi crimes while recasting themselves as socially and culturally engaged public figures. Through case studies of individual firms such as Siemens and Krupp, Wiesen depicts corporate publicity as a telling example of postwar selective memory. In his introduction and conclusion, Wiesen considers the recent establishment of a multibillion dollar fund to provide financial compensation to the victims of industrial exploitation during World War II. This acknowledgment by German industry of its ongoing responsibility for its past crimes underscores the contemporary relevance of Wiesen's study.



Western European Perspectives on the Development of Public Relations

Western European Perspectives on the Development of Public Relations Author T. Watson
ISBN-10 9781137427519
Release 2015-04-08
Pages 160
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The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Western Europe.



Creating the Nazi Marketplace

Creating the Nazi Marketplace Author S. Jonathan Wiesen
ISBN-10 9781139494632
Release 2010-11-22
Pages
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When the Nazis came to power in 1933, they promised to build a vibrant consumer society. But they faced a dilemma. They recognized that consolidating support for the regime required providing Germans with the products they desired. At the same time, the Nazis worried about the degrading cultural effects of mass consumption and its association with 'Jewish' interests. This book examines how both the state and private companies sought to overcome this predicament. Drawing on a wide range of sources - advertisements, exhibition programs, films, consumer research and marketing publications - the book traces the ways National Socialists attempted to create their own distinctive world of buying and selling. At the same time, it shows how corporate leaders and everyday Germans navigated what S. Jonathan Wiesen calls 'the Nazi marketplace'. A groundbreaking work that combines cultural, intellectual and business history, Creating the Nazi Marketplace offers an innovative interpretation of commerce and ideology in the Third Reich.



Public Relations Research

Public Relations Research Author Ansgar Zerfaß
ISBN-10 3531909185
Release 2008-05-08
Pages 449
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This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.



Culture and Public Relations

Culture and Public Relations Author Krishnamurthy Sriramesh
ISBN-10 9781136514449
Release 2012-05-04
Pages 296
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Culture and Public Relations explores the impact of culture – societal and organizational – through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the editors bring together compelling discussions on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally, the volume provides studies on the effect of culture on public relations practice in specific countries. With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on a topic that is growing increasingly important in public relations study and practice. It is required reading for scholars, researchers, and students in public relations and also has much to offer the business discipline, for those seeking to integrate culture and communication to their practices.



Citizenship and National Identity in Twentieth century Germany

Citizenship and National Identity in Twentieth century Germany Author Geoff Eley
ISBN-10 0804752044
Release 2008
Pages 308
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"This book is based on papers delivered at the conference 'Citizenship and National Identity in Twentieth-Century Germany,' ... Oxford, UK, on September 10-12, 2004"--Acknowledgements.



Dictionary Catalog of the Research Libraries of the New York Public Library 1911 1971

Dictionary Catalog of the Research Libraries of the New York Public Library  1911 1971 Author
ISBN-10 UOM:39015082982722
Release 1979
Pages
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Dictionary Catalog of the Research Libraries of the New York Public Library 1911 1971 has been writing in one form or another for most of life. You can find so many inspiration from Dictionary Catalog of the Research Libraries of the New York Public Library 1911 1971 also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Dictionary Catalog of the Research Libraries of the New York Public Library 1911 1971 book for free.



The Politics of German Business

The Politics of German Business Author Gabriel Abraham Almond
ISBN-10 UOM:39015004864479
Release 1955
Pages 222
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The Politics of German Business has been writing in one form or another for most of life. You can find so many inspiration from The Politics of German Business also informative, and entertaining. Click DOWNLOAD or Read Online button to get full The Politics of German Business book for free.



Passion and Illusion

Passion and Illusion Author Barbara Delinsky
ISBN-10 0061042323
Release 1994-03-26
Pages 336
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New York Times bestselling author Barbara Delinsky captures the magic and truth of love in this delightful tale, first published in 1983, of opposites attracting. A controversial Boston radio talk-show host, Monica Grant is a strong, willful, and independent woman. She wants an equally strong man. Someone like the heroes in the romance novels she's addicted to . . . someone like Michael Shaw. A cop with the heart of a poet, Michael is looking for that special someone, too—an old-fashioned, feminine woman. And for some reason he thinks Monica just might be the one. By turns infuriatingly chauvinistic and irresistibly attractive, Michael demands something from Monica that she doesn't know if she can give—or even wants to. With Michael, can she find the happy ending of her own love story?



Ten Steps to Happiness

Ten Steps to Happiness Author Daisy Waugh
ISBN-10 9780007390489
Release 2011-08-25
Pages 336
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She's left the rat race behind – but taken her contacts book with her.



British Books

British Books Author
ISBN-10 MINN:31951T00022464B
Release 1959
Pages
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The Wiener Library Bulletin

The Wiener Library Bulletin Author
ISBN-10 UVA:X030494490
Release 1954
Pages
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The Wiener Library Bulletin has been writing in one form or another for most of life. You can find so many inspiration from The Wiener Library Bulletin also informative, and entertaining. Click DOWNLOAD or Read Online button to get full The Wiener Library Bulletin book for free.



Public Relations and Communication Management in Europe

Public Relations and Communication Management in Europe Author Betteke van Ruler
ISBN-10 9783110197198
Release 2004-01-01
Pages 515
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The book challenges the notion that public relations in Europe is no more than a copy of the Anglo-American approach. It presents a nation-by-nation introduction to historical public relations developments and current topics in European countries, written by noted national experts in public relations research and well-known professionals who are able to oversee the situation in their own countries. The contributions take an "insider" point of view and combine researched facts and figures with qualitative observations and personal reviews. In addition, the book provides conceptual statements that offer an insight into theoretical approaches.



German journal of industrial relations

German journal of industrial relations Author
ISBN-10 CORNELL:31924082751094
Release 1999
Pages
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German journal of industrial relations has been writing in one form or another for most of life. You can find so many inspiration from German journal of industrial relations also informative, and entertaining. Click DOWNLOAD or Read Online button to get full German journal of industrial relations book for free.



Who s who in the Common Market s press and advertising

Who s who in the Common Market s press and advertising Author Helmut von der Heiden
ISBN-10 UOM:39015067076755
Release 1965
Pages 557
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Who s Who in the Common Market s Press and Advertising

Who s Who in the Common Market s Press and Advertising Author
ISBN-10 UCAL:B3437600
Release 1965
Pages
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Who s Who in the Common Market s Press and Advertising has been writing in one form or another for most of life. You can find so many inspiration from Who s Who in the Common Market s Press and Advertising also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Who s Who in the Common Market s Press and Advertising book for free.